Nonprofit fundraising is changing, but donors are still giving. In this episode of The Focused Fundraiser, former Big Brothers Big Sisters CEO and current Scouting America development leader Erin Davison breaks down how to win with donor intentionality, raw storytelling, and simple focus you can sustain.

You will learn how to:

- Align with today’s more intentional donors through clear priorities and mission fit

- Use raw, phone-shot storytelling to drive real engagement across generations

- Segment communication for Boomers to Gen Z and meet donors where they are

- Build capacity when your team is stretched thin and time is scarce

- Communicate fiscal responsibility the right way, including reserves, endowments, and matching gifts

Highlights:

- Erin’s path from social work to CEO to development leadership

- Multi-generation donor reality. Letters, email, text to give, streaming, and mobile

- Raw storytelling beats polished edits when trust matters

- The three priorities every shop needs: Funding, Growth, People

- Ending the feast or famine cycle with pipeline consistency and transparent reporting