Leadership is not just about authority, decisions, or motivation techniques. It is an internal process that shapes how people think, feel, and perform.
In this episode of Stop to Sell, Arnisa Aliqkaj explores leadership through the lens of NeuroLeadership in practice, showing how neuroscience helps leaders better understand emotional regulation, decision-making, and trust. Together, we challenge common myths around motivation and performance and shift the focus toward self-awareness, psychological safety, and authenticity as the real foundations of high-performing teams.
The conversation brings practical tools leaders can apply under pressure, including affect labeling and the “name and frame” technique, helping leaders regulate their internal state, gain emotional clarity, and create safer, more predictable environments for their teams.
Ultimately, this episode reminds us that effective leadership starts within — by understanding how the brain and emotions shape human behaviour — long before it shows up in results, KPIs, or strategy.