Chris Pratt returned to the big screen with Mercy this past weekend. While the box office was quietened in the US due to storms, Matthew and Simon have a lot of pre-sales data to dig into between upcoming titles Iron Lung, Send Help, and Shelter this week Behind the Screens.

Topics and times:

• Winter storm impact on the US box office - 0:30
• Weekend box office results - 1:34
• Mercy audience analysis - 2:54
• Next week; Iron Lung, Send Help, Shelter - 6:36
• Iron Lung pre-sales performance and promotion - 7:13
• Iron Lung pre-sales audience comparisons and marketing impact - 7:58
• Send Help pre-sales tracking - 11:57
• Send Help pre-sales audience comparisons - 12:51
• Shelter pre-sales audience - 14:27
• Next week - 16:00

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