We discuss the recent Mattel misprint on Wicked-branded packaging for its line of Glinda and Elphaba dolls. Using a pun-charged and humorous perspective on the adult website, we explore the magical mayhem of a misprint and speculate on whether this was an intentional marketing ploy or poor proofreading.

CW | TW: This episode discusses a wicked, wicked misprint by Mattel. Drew had an interesting week of research. There will be talk of a pornographic website and its content. Listener discretion is advised.

Email: [email protected]

Website: severedpodcast.com

Facebook: facebook.com/severedpodcast

Instagram: @severed_podcast

Hosts: Harry Chambers + Drew Hudson

Logo Art: Drew Hudson

Theme Song Composer | Podcast Editor: Harry Chambers

Show Concept | Researcher | Lead Writer: Drew Hudson

Available on RadioGardenState

Available on Rogue Media Network

Sources

YouTube: Mattel Apologizes for Print Error That Lists Adult Website on Packaging for ‘Wicked’ Doll (KCAL)

YouTube: “Funk the Groove” (Del Baldo-Canargiu) - Free Funk Music [No Copyright] (DB Free Music Library)          

Article: “Mattel Pulls Thousands of ‘Wicked’ Dolls Off Shelves After Printing Adult Web Address on Packaging” by Sarah Whitten (CNBC)

Article: “Recalled ‘Wicked’ Movie Dolls Become Instant Collectibles” by Milton Griepp (ICv2)

Article: “‘Wicked’ Doll Packaging Misprint Drives 12-Year Surge in Traffic to Porn Site” by Todd Spangler (Variety)

Article: “Wicked Dolls Pulled From Shelves for Accidental Porn Link on Packages” by Chris Murphy (Vanity Fair)

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