Strata Studios

Strata Studios

By StrataPTBusinessEducation
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Strata Studios episodes

  • #026: Strata Stories - The biggest marketing mistakes 99% of PT clinics make (Feat. Jimmy McKay)

    On this episode of Strata Stories, we talk with Jimmy McKay DPT and Founder of PT Pintcast.

    We dive into:
    1. Why most practice owners skip to HOW instead of asking WHY
    2. How to find and communicate with your target audience
    3. And why you must understand the game of attention when it comes to marketing your clinic

    Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

    If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with our team!

    If you have any questions, send us a note [email protected]. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

    29 min
  • #025: Strata Stories - The most important metrics your PT practice must track (Feat. Tony Maritato)

    On this episode of Strata Stories, we talk with Tony Maritato PT, the founder of Total Therapy Solutions

    We dive into: 
    1. The advantages of niching down and how to pick your niche.
    2. How to develop the cash-based part of your business.
    3. Why Medicare is the best lead generation tool ever.
    4. What metrics Tony is always tracking in his clinic.


    Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

    If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with our team!

    If you have any questions, send us a note [email protected]. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

    48 min
  • #024: Strata Stories- How to know if your clinic’s business model is BROKEN! (feat. Jamey Schrier)

    On this episode of Strata Stories, we talk with Jamey Schrier Founder of Practice Freedom U. 

    We dive into: 
    1. How to know if your clinic's model is fundamentally broken from a financial standpoint
    2. The metrics you must know in order to grow your business
    3. And why you must spend time outside of patient care in order to grow your business


    Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

    If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with our team!

    If you have any questions, send us a note [email protected]. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

    44 min
  • #023: Strata Stories - Lessons from building 9 Physical Therapy Clinics (Feat. Roger Karsten)

    On this episode of Strata Stories, we talk with Roger Karsten DPT who is currently the owner of OnePT. We dive into: 

    1. Lessons from Roger's 31 years as a PT and building 9 practices across the US
    2. How to craft a patient experience that’s as consistent as Chic-Fil-A's
    3. How Roger acquires new patients with one simple tactic (try this at your clinic) 


    Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

    If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with our team!

    If you have any questions, send us a note [email protected]. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

    42 min
  • #022: Strata Shorts - In-House vs Managed Billing - What's the best route?

    On this episode of Strata Shorts, we dive into In-house vs Managed Billing, the pros and cons of each, and when to transition to managed billing.

    Strata Shorts are quick conversations between Strata's CEO, Paul Singh, and Director of Marketing, Thomas Schreiber. Episodes cover a wide variety of topics such as Healthcare billing, Growing a PT/OT Clinic, Entrepreneurship, and more!


    If you'd like to learn more about Strata and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a call with our team!

    If you have any questions, send us a note [email protected]. Strata Shorts is produced by Thomas Schreiber, our Director of Marketing

    18 min
  • #021: Strata Stories - The perfect content strategy for Physical Therapy Clinics (Feat. Justin Stiver)

    On this episode of Strata Stories, we talk with Justin Stiver the owner of Total Therapy Florida. We dive into: 

    1. Justin's exact content strategy for his PT clinics
    2. And how to re-engage past patients (COPY THIS TACTIC!) 


    Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

    If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with our team!

    If you have any questions, send us a note [email protected]. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

    44 min
  • #020: Strata Stories - The secret to a great patient experience (Feat. Jerry Durham)

    On this episode of Strata Stories, we talk with Jerry Durham, the CEO of the Client Experience Company. We dive into: 

    1. Finding your target demographic (and why you must niche down) 
    2. How to build an amazing patient experience 
    3. And Jerry’s favorite books all clinic owners must read


    Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

    If you'd like to learn more about Strata and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a call with our team!

    If you have any questions, send us a note [email protected]. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

    41 min
  • #019: Strata Shorts - Build your clinic's marketing plan for 2024

    On this episode of Strata Shorts, we dive into how to build your clinic's marketing plan for 2024 and beyond!

    Strata Shorts are quick conversations between Strata's CEO, Paul Singh, and Director of Marketing, Thomas Schreiber. Episodes cover a wide variety of topics such as Healthcare billing, Growing a PT/OT Clinic, Entrepreneurship, and more!


    If you'd like to learn more about Strata and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a call with our team!

    If you have any questions, send us a note [email protected]. Strata Shorts is produced by Thomas Schreiber, our Director of Marketing

    26 min
  • #018: Strata Stories- How to apply consumer marketing tactics to your clinic (Feat. Zain Syed)

    On this episode of Strata Stories, we talk with Zain Syed the founder of Digital Thoughts. We dive into: 

    1. Artificial Intelligence and machine learning in healthcare
    2. Should healthcare adopt coupons? 
    3. How to apply consumer marketing tactics to your clinic


    Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

    If you'd like to learn more about Strata and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a call with our team!

    If you have any questions, send us a note [email protected]. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

    41 min
  • #017: Strata Stories- How to build a health-tech start-up (feat. Shreya Jagarlamudi)

    Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change! 

    On this episode of Strata Stories, we talk with Shreya Jagarlamudi, Co-Founder & CEO at Pledge Health - a company that helps practices grow their revenue by automating patient billing and payment collection. We dive into: 

    1. Investing in Healthcare start-ups
    2. Shreya's biggest learnings from building a health tech start-up 
    3. The challenges of bridging the gap between healthcare and technology 


    If you'd like to learn more about Strata and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a call with our team!

    If you have any questions, send us a note [email protected]. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

    41 min

About Strata Studios

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Strata Studios is the best resource to help you grow your PT, OT, or Speech Private Practice.

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