Strata Studios

Strata Studios

By StrataPTBusinessEducation
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Strata Studios episodes

  • #055: Strata Stories - Why PT Clinics Fail (Feat. Rafi Salazar)

    On this episode of Strata Stories, we talk with Rafael Salazar the owner & CEO of ProActive Rehab & Wellness 


    We dive into:
    1. Identifying & mitigating choke points within your clinic’s cash flow
    2. The importance of cash reserves
    3. And why you MUST be thinking about diversifying revenue streams

    Connect with Rafi on LinkedIn here! 


    Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

    If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with our team!

    If you have any questions, send us a note [email protected]. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

    34 min
  • #054: Strata Stories - The Next Generation of PT Clinic Models (Feat. Jake Irwin)

    On this episode of Strata Stories, we talk with Jake Irwin, the owner of Pro Performance PT. We dive into:

    1. The advantages of paying clinicians on a per visit basis
    2. Shifting the risk and reward from owners to therapists
    3. Why every therapist is a sales person
    4. Tactical advice on how therapists can generate clients for themselves
    5. And lastly, the importance of being a part of the community in order to generate referrals

    Connect with Jake on LinkedIn here!


    Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

    If you'd like to learn more about Strata and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a call with our team!

    If you have any questions, send us a note [email protected]. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

    42 min
  • #053: Strata Stories - How to Reduce No-Shows & Cancels in PT Clinics (Feat. Jerry Durham)

    On this episode of Strata Stories, we talk with Jerry Durham, the CEO of the Client Experience Company. We dive into:

    1. How to reduce no-shows and cancels FAST
    2.
    Mastering the front-end sales process
    3. How to make sure your PT’s don’t burn out and quit
    4. And the importance of retention systems


    Connect with Jerry on LinkedIn here!

    Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

    If you'd like to learn more about Strata and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a call with our team!

    If you have any questions, send us a note [email protected]. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

    30 min
  • #053: Strata Stories - The Most Important Part of Starting a PT Clinic (Feat. Michael Silva)

    On this episode of Strata Stories, we talk with Michael Silva who is a PT and Business Coach/Consultant

    We dive into:
    1. Why Niching Down is A Golden Ticket to Growing a Practice
    2. How to partner with CrossFit gyms, running clubs, and other parts of your local community
    3. And How Michael motivated his staff by developing programs around their passions

    Connect with Michael on LinkedIn here!

    Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

    If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with our team!

    If you have any questions, send us a note [email protected]. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

    57 min
  • #052: Strata Stories - Accounts Receivable Mistakes to AVOID (Feat. Kaitlin Herzog)

    On this episode of Strata Stories, we talk with Kaitlin Herzog PT and Account Executive at Red Rock Diagnostics

    We dive into:
    1. Accounts Receivable Mistakes to AVOID
    2. When to outsource AR vs bring in-house
    3. Diversifying revenue streams
    4. The importance of knowing your financial numbers as a clinic owner

    Kaitlin starts the show off by explaining how RedRock helps PT clinics!
    Connect with Kaitlin on LinkedIn here!


    Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

    If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with our team!

    If you have any questions, send us a note [email protected]. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

    30 min
  • #051: Strata Stories - Key Tips on Preparing to Sell Your Clinic (Feat. Amit Gaglani)

    On this episode of Strata Stories, we talk with Amit Gaglani founder of AG Management Consulting  

    We dive into:
    1. Creating an exit strategy for your PT clinic
    2. Understanding the microeconomics of your market
    3. Crafting the perfect buyer avatar
    4. The importance of marketing yourself to buyers


    Amit brings over two decades of healthcare expertise, combining clinical practice as a licensed physical therapist and orthopedic specialist with a flair for entrepreneurship and investment. Launching Arrow Physical Therapy in 2004, he expanded it into a major player in northern New Jersey, stepping up as its CEO in 2012 to drive significant revenue growth. His leadership further catalyzed the establishment of Alliance Physical Therapy Partners, scaling it to 100 offices across 15 states.

    As National Director of Payor Relations, Amit significantly boosted reimbursement rates, contributing to the firm's lucrative acquisition in 2021. Beyond his business acumen, Amit is celebrated for his patient-centered approach, earning multiple accolades and regularly sharing his expertise on health and wellness.  He currently consults and coaches practices of different sizes with a focus on creating the practice that fulfils the owners dreams

    Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

    If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with our team!

    If you have any questions, send us a note [email protected]. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

    36 min
  • #050: Strata Stories - All Clinic Owners Should Track These Metrics (feat. Justin Stiver)

    On this episode of Strata Stories, we talk with Justin Stiver the owner of Total Therapy Florida.

    We dive into:
    1. The key metrics Justin tracks throughout his 7 clinics (Check out his trailing 12-months template - download a copy for yourself HERE!) 
    2. How to track financial and clinical data
    3. How frequently to review various metrics
    4. Why sharing data and being transparent with your team is so important


    Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

    If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with our team!

    If you have any questions, send us a note [email protected]. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

    29 min
  • #049: Strata Stories - The Best Way To Monetize Your Expertise as a Therapist (Feat. Rafael Salazar)

    On this episode of Strata Stories, we talk with Rafael Salazar the owner & CEO of ProActive Rehab & Wellness

    We dive into:
    1. The various ways to monetize your expertise as a therapist
    2. How to motivate staff to create content
    3. The importance of establishing a culture of consistency when it comes to creating content
    4. When to fire a therapist and how to do so
    5. And why you must make sure you’re supporting employees during performance improvement periods


    Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

    If you'd like to learn more about Strata and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a call with our team!

    If you have any questions, send us a note [email protected]. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

    32 min
  • #048: Strata Stories - How to Build Your First SLP Clinic - Lessons Learned & Mistakes to Avoid (Feat. Lauren Meffen)

    On this episode of Strata Stories, we talk with Lauren Meffen Owner of Wildflower Therapy and Head Neck Rehab.

    We dive into:
    1. Lessons learned from building Lauren’s first clinic
    2. Balancing personal life and work life
    3. The benefits of being transparent with your staff
    4. Why you should be careful not to grow TOO fast
    5. And how to create a cancellation policy


    Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

    If you'd like to learn more about Strata and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a call with our team!

    If you have any questions, send us a note [email protected]. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

    48 min
  • #047: Strata Stories - Eliminate Cancellations at Your Clinic (Feat. Jerry Durham)

    On this episode of Strata Stories, we talk with Jerry Durham, the CEO of the Client Experience Company. We dive into: 

    1. Jerry shares his takeaways from The Graham Sessions
    2. Why PT assistants are the most undervalued resource
    3. Evaluations vs Treatments - Why we need to rethink the physical therapy model
    4. How to handle cancellations and cancellation fees at your clinic


    Strata Stories are conversations between Strata's CEO, Paul Singh, and leaders in the OT & PT world. We interview practice owners, therapists, consultants, and coaches disrupting healthcare to make a positive change!

    If you'd like to learn more about Strata and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a call with our team!

    If you have any questions, send us a note [email protected]. Strata Stories is produced by Thomas Schreiber, our Director of Marketing

    39 min

About Strata Studios

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