Strategic Counsel by ForthRight Business

We just launched our new book! You can grab The Power of Your Personal Brand: A Playbook for Struggling Middle Managers Who Want to Do Big Things on Amazon or at ForthRight-People.com

Is it possible for marketing & sales to work together? If they’re doing so, are they able to actually stay consistent with the brand? These things need to happen for your business to be successful. Unfortunately, in many cases, marketing & sales become so siloed from each other, it hurts the business. We wanted you to learn from an expert with experience in all aspects of The Power Trifecta - brand, marketing, and sales - so we welcomed on Steve Caton. He’s the Founder & CEO of Altezza, who are experienced sales professionals delivering affordable results. You’ll also get a kick from their podcast, Whiskey Is for Closers.

For more about ForthRight Business by ForthRight People or for 1:1 consultation, check us out at ForthRight-Business.com

And as always, if you need Strategic Counsel, don’t hesitate to reach out to us at: ForthRight-People.com

FACEBOOK

https://www.facebook.com/forthrightpeople.marketingagency

INSTAGRAM

https://www.instagram.com/forthrightpeople/

LINKEDIN

https://www.linkedin.com/company/forthright-people/

RESOURCES

https://www.forthright-people.com/resources

VIRTUAL CONSULTANCY

https://www.forthright-people.com/shop

We just launched our new book! You can grab The Power of Your Personal Brand: A Playbook for Struggling Middle Managers Who Want to Do Big Things on Amazon or at ForthRight-People.com

Happiness at work - is it really possible? You bet! And it can improve lots of other areas of your life, as well. The hard part is making the changes needed to find that happiness. In this Quick Hit, you’ll learn the top ways to be happier at work, based on our collective perspective and different experiences across the industry. Catch the full episode here

We just launched our new book! You can grab The Power of Your Personal Brand: A Playbook for Struggling Middle Managers Who Want to Do Big Things on Amazon or at ForthRight-People.com

In the latest installment of The Power of Your Personal Brand Series, we’re doing a deep dive into the 3rd component of the Personal Brand Framework: your Behaviors + Actions. Behaviors + Actions are how you show up and engage in the world around you. They’re how people experience you. They’re manifestations of your Characteristics. And, though we say it is very difficult to change your Characteristics, you can control your Behaviors +Actions. In fact, you must, in order to achieve your Big Things.

For more about ForthRight Business by ForthRight People or for 1:1 consultation, check us out at ForthRight-Business.com

And as always, if you need Strategic Counsel, don’t hesitate to reach out to us at: ForthRight-People.com

FACEBOOK

https://www.facebook.com/forthrightpeople.marketingagency

INSTAGRAM

https://www.instagram.com/forthrightpeople/

LINKEDIN

https://www.linkedin.com/company/forthright-people/

RESOURCES

https://www.forthright-people.com/resources

VIRTUAL CONSULTANCY

https://www.forthright-people.com/shop

We just launched our new book! You can grab The Power of Your Personal Brand: A Playbook for Struggling Middle Managers Who Want to Do Big Things on Amazon or at ForthRight-People.com

It’s no longer good enough to just have a solid SEO (Search Engine Optimization) campaign.  Now, you need AI to trust you so you appear in AI searches, like the very top “AI Overview” bubble in Google. Unfortunately, there’s a lot of competition out there, which makes it even harder for SMBs (Small and Medium-sized Businesses) striving to be seen. But, hope is not lost. In this Quick Hit, you’ll hear from Tom Schwab. He’s the Founder & Chief Evangelist Officer of Interview Valet, and the Author of several minibooks. Catch the full interview here

We just launched our new book! You can grab The Power of Your Personal Brand: A Playbook for Struggling Middle Managers Who Want to Do Big Things on Amazon or at ForthRight-People.com

Customer experience (CX) can be a game-changer when it comes to differentiating your brand. But, you need to do the work to get your CX to a good place. That involves getting a deep understanding of the customer’s journey and creating a true relationship with your customers - not just selling to them. We wanted you to learn from a force in the world of CX, so we welcomed on Allen Adamson. He’s the Co-Founder of Metaforce and Author of many books, including Seeing the How.

For more about ForthRight Business by ForthRight People or for 1:1 consultation, check us out at ForthRight-Business.com

And as always, if you need Strategic Counsel, don’t hesitate to reach out to us at: ForthRight-People.com

FACEBOOK

https://www.facebook.com/forthrightpeople.marketingagency

INSTAGRAM

https://www.instagram.com/forthrightpeople/

LINKEDIN

https://www.linkedin.com/company/forthright-people/

RESOURCES

https://www.forthright-people.com/resources

VIRTUAL CONSULTANCY

https://www.forthright-people.com/shop

We just launched our new book! You can grab The Power of Your Personal Brand: A Playbook for Struggling Middle Managers Who Want to Do Big Things on Amazon or at ForthRight-People.com

You’re listening to this, so you’re familiar with audio marketing. But really - another marketing channel?! It better be worth it. Audio marketing can open so many doors for you and your business when done right. There are just some key decisions to make: public or private podcasting? Audio or video? What should you talk about? In this Quick Hit Round 2, you’ll hear more from Nora Sudduth, Co-Founder & Chief Revenue Officer of Hello Audio. Listen to the full episode here

We just launched our new book! You can grab The Power of Your Personal Brand: A Playbook for Struggling Middle Managers Who Want to Do Big Things on Amazon or at ForthRight-People.com

It’s no longer good enough to just have a solid SEO (Search Engine Optimization) campaign.  Now, you need AI to trust you so you appear in AI searches, like the very top “AI Overview” bubble in Google. Unfortunately, there’s a lot of competition out there, which makes it even harder for SMBs (Small and Medium-sized Businesses) striving to be seen. But, hope is not lost. Unlike traditional SEO, you can’t just pay your way into building authority. You must earn it with consistent conversation that can be attributed to you. We wanted you to learn from a specialist in this space, so we welcomed on Tom Schwab. He’s the Founder & Chief Evangelist Officer of Interview Valet, and the Author of several minibooks.

For more about ForthRight Business by ForthRight People or for 1:1 consultation, check us out at ForthRight-Business.com

And as always, if you need Strategic Counsel, don’t hesitate to reach out to us at: ForthRight-People.com

FACEBOOK

https://www.facebook.com/forthrightpeople.marketingagency

INSTAGRAM

https://www.instagram.com/forthrightpeople/

LINKEDIN

https://www.linkedin.com/company/forthright-people/

RESOURCES

https://www.forthright-people.com/resources

VIRTUAL CONSULTANCY

https://www.forthright-people.com/shop

We just launched our new book! You can grab The Power of Your Personal Brand: A Playbook for Struggling Middle Managers Who Want to Do Big Things on Amazon or at ForthRight-People.com

Life can throw us curveballs. At the time, it can definitely feel and be the worst thing to happen to us. Whether it’s getting reassigned, a business closing, losing a job, or even job expansion, these moments can fill us with fear, dread, panic, stress, and anxiety. How do you persevere through those moments and make them a home run? In this Quick Hit, you’ll hear from Jack Oujo. He’s the Bestselling Author of Too Smart to Be an Umpire, and the Founder of Oujo Wealth Strategies. Snag the full episode here

We just launched our new book! You can grab The Power of Your Personal Brand: A Playbook for Struggling Middle Managers Who Want to Do Big Things on Amazon or at ForthRight-People.com

It’s a unique time for company culture. From dilemmas about flexible work schedules to generational gaps, leaders are throwing up their hands trying to figure out how to motivate without micromanaging. It might just take an unconventional culture to thrive. We wanted you to learn from a thought leader who’s built just that, so we welcomed on Gui Costin, the Founder & CEO of Dakota and Author of The Dakota Way and Millennials Are Not Aliens. Dakota is a sales and marketing company for investment firms that has raised over $40 billion since 2006.

For more about ForthRight Business by ForthRight People or for 1:1 consultation, check us out at ForthRight-Business.com

And as always, if you need Strategic Counsel, don’t hesitate to reach out to us at: ForthRight-People.com

FACEBOOK

https://www.facebook.com/forthrightpeople.marketingagency

INSTAGRAM

https://www.instagram.com/forthrightpeople/

LINKEDIN

https://www.linkedin.com/company/forthright-people/

RESOURCES

https://www.forthright-people.com/resources

VIRTUAL CONSULTANCY

https://www.forthright-people.com/shop

We just launched our new book! You can grab The Power of Your Personal Brand: A Playbook for Struggling Middle Managers Who Want to Do Big Things on Amazon or at ForthRight-People.com

AI is pulling from Large Language Models (LLMs), which means what it generates is really an amalgamation of what already exists. It’s hard to own the attribution of this content. And, it often comes off sounding like AI and not you. But, what if you were intentional in the way you train AI to represent you in voice and POV? In this Quick Hit, you’ll hear from Patrice Greene & Kathy Macchi. They’re the Co-Founders of Inverta, the #1 AI-powered B2B growth marketing agency. Check out the full episode here