Jason Harris (Digital Dealership Solutions) moderates the third table discussion from the Strategy Mob Summit. Jeff Hunter (General Motors Jeff/Prouse Chevrolet), John Kot (Kot Auto Group), Marco Mantenuto (Mercedes-Benz Canada) and Everold Reid (The Reid Method International).

discuss how to qualify your customers properly, geo-targeting, providing value in operations, the transfer of trust between sales and F&I and more!