Sign up to save your podcasts
Or
Share STYLE & STRATEGY WITH SONYA
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
STYLE & STRATEGY WITH SONYA
STYLE & STRATEGY WITH SONYA episodes
- 24: From Telco Executive to Fashion Tech Innovator: Sarah Neill's Journey to Empowering Women through Mys Tyler
In this inspiring episode of Style and Strategy, Sonya sits down with Sarah Neill, a dynamic entrepreneur and the founder of Miss Tyler. Sarah shares her journey from a marketing executive in the telecommunications industry to launching a fashion tech startup that empowers women by matching them with real women creators who share their body type and style. They dive into the challenges Sarah faced, the importance of representation in fashion, and how MysTyler is revolutionising the way women shop for clothes.
Key Takeaways:
- Sarah's Career Journey: Learn how Sarah transitioned from a decade-long career in marketing and telecommunications to becoming a successful entrepreneur.
- The Birth of Miss Tyler: Discover the inspiration behind Miss Tyler and how it aims to provide personalized style advice to women by connecting them with influencers who have similar body types.
- Challenges and Triumphs: Sarah discusses the hurdles she overcame, including the sudden shutdown of her first startup and the unique obstacles women face in the fashion industry.
- Representation in Fashion: Understand why diversity and body positivity are crucial in fashion and how Miss Tyler is making strides to address these issues.
Quotable Moments:
- "I never intended to be an entrepreneur, but I found a problem I was passionate about solving, and that drove me to start MysTyler."
- "Representation in fashion is not just important; it's essential. We need to see people who look like us to feel confident in our own skin."
- "Fashion should be fun and empowering. It's not about following trends but about finding what makes you feel good and confident."
To find out more about Sarah Neill and Mys Tyler, you can visit
- MysTyler: Discover how MysTyler can help you find your style twin and elevate your wardrobe.
- Instagram: https://www.instagram.com/mys.tyler/
You can also find me:
Linkedin: https://www.linkedin.com/in/schoilarosa/
Instagram: www.instagram.com/yourstyledcollective
Website: www.yourstyledcollective.com.au
42 min - 23: Master Your Personal Brand: Align Values and Style for Career Success
In this solo episode of the Style and Strategy podcast, Sonya Choi La Rosa explores the vital connection between personal branding and style. She delves into how identifying and aligning your personal brand values can enhance your professional journey and overall confidence. Sonya provides practical insights and actionable steps to help you uncover your brand values, align them with your career goals, and reflect them in your personal style for a truly authentic representation of yourself.
Key Topics Discussed:
- Understanding Personal Brand Values
- Reflecting on what you love about your work.
- Identifying intrinsic values and ranking their importance.
- Recognizing the impact of these values on your career and style.
- Activities and Work Environment:
- Exploring work-related activities that bring you joy.
- Considering the ideal work environment for your productivity.
- Ranking the importance of these factors in your professional life.
- Relationship Dynamics:
- Assessing key interactions and relationships that matter to you.
- Understanding how these dynamics influence your personal brand.
- Attributes of Work:
- Connecting with aspects of your work that fulfill you.
- Recognizing attributes that align with your personal and professional goals.
- Aligning Brand Values with Career Goals:
- Understanding the significance of aligning your brand values with your career aspirations.
- Exploring how this alignment can illuminate your professional path.
- The Connection Between Personal Brand and Style:
- Understanding how brand values influence your personal style.
- Recognizing the need for your style to reflect your current values and identity.
- Practical Steps for Personal Brand Development:
- Accessing a free guide to help identify your brand values.
- Considering a personalised session with Sonya to craft your brand and style alignment.
If you enjoyed this podcast, please dont forget to hit subscribe and leave a review to let me know. Stay tuned for more empowering conversations on the Style and Strategy Podcast.
You can also find me:
- Have a question you want me to answer? Send me an email
- Liked this episode? Share it and tag me @yourstyledcollective
- Love the show? Leave a review and let us know
- Ready to to take back the drivers seat of your brand and style? Book a free clarity call
- Kick Start your personal brand values Download your free guide
- Connect with Sonya | Your Styled Collective : Website | Instagram | LinkedIn
14 min - 22: Embracing Motherhood and Career with Belinda Joyce
In today's episode of the Style and Strategy podcast, we explore the multifaceted lives of working mothers and how they can navigate the journey of parenthood with confidence and joy with Belinda Joyce. Belinda is not just a midwife and maternal health nurse with over two decades of experience but also a mother of four, author of "Survive and Enjoy Your Baby," and host of the "Midwife in Your Pocket" podcast. She brings a wealth of knowledge, compassion, and practical advice to support families through pregnancy, newborn care, and beyond.
Key Topics Discussed:
- Navigating Early Pregnancy at Work:Belinda shares insights on managing the early stages of pregnancy, including deciding when to share the news and strategies to cope with exhaustion while maintaining professional commitments.
- Dealing with Nausea:Tips for managing morning sickness at work, including the surprising effectiveness of dry crackers and fruit-tingle lollies.
- Preparing for Parenthood: The focus often lies on the birth and setting up the nursery, but Belinda stresses the importance of preparing for the actual day-to-day care of a newborn, highlighting sleep and settling as crucial areas of learning for new parents.
- Returning to Work: We delve into the complexities of returning to work, including managing separation anxiety, leveraging flexible work arrangements post-pandemic, and utilizing external services to ease the transition.
- Career and Parenthood: Belinda reflects on her journey of balancing career advancement with raising four children, advocating for quality time with family, and finding what works best for each individual in terms of career pacing during the early years of parenthood.
Belinda's Personal Style and Inspirations:
- Signature Style: Belinda shares her love for simplicity in her wardrobe, often opting for black pants or jeans paired with tops that have pops of pink, reflecting her brand color and desire for easy, practical dressing.
- Transformational Read: "The Big Leap" by Gay Hendricks is highlighted as a book that pushes the boundaries of what's possible, encouraging readers to extend their limits in life and career.
- Mindset Ritual: Belinda values her morning routine as a crucial time for self-care, incorporating exercise, meditation, journaling, and learning to set a positive tone for the day.
Belinda's expertise and personal experience provide invaluable support for working mothers navigating the delicate balance of career and family life. Her practical advice, coupled with her nurturing approach, offers a roadmap for handling the challenges and joys of motherhood with grace and confidence.
If you enjoyed this podcast, please dont forget to hit subscribe and leave a review to let me know. Stay tuned for more empowering conversations on the Style and Strategy Podcast.
To find out more about Belinda Joyce, you can visit her:
- Website: https://www.belindajoyce.com
- Baby Circle Waitlist: https://belindajoyce.com/waitlist-the-baby-circle
- Instagram: https://www.instagram.com/belinda_joyce_midwife/
You can also find me:
- LinkedIn: https://www.linkedin.com/in/schoilarosa/
- Instagram: www.instagram.com/yourstyledcollective
- Website: www.yourstyledcollective.com.au
- Join Activate: www.yourstyledcollective.com.au/activatecourse
- Book in a clarity call: https://www.yourstyledcollective.com.au/discovery
31 min - 21: Elevate Your Work-from-Home Wardrobe: Boost Your Style and Confidence
Welcome to another empowering episode of the Style and Strategy Podcast! Today, we're addressing the fashion challenges many of us face, especially in the post-COVID era where working from home has become the new norm. I share an email conversation with a potential client who, like many, finds herself with a wardrobe full of clothes that rarely get worn. Join me as I explore the importance of dressing up, even for remote work, and offer actionable strategies to revitalise your wardrobe and boost your confidence.
Key Takeaways:
- The psychological impact of dressing up, even when working from home.
- How to boost productivity and mindset by transitioning from leisurewear to casual outfits.
- Enhancing confidence through thoughtful wardrobe choices.
- Strategies to create a personal brand through consistent and intentional dressing.
- Tips for maintaining routine and structure with a smart casual dress code at home.
Episode Highlights:
1. The Post-COVID Wardrobe Challenge:
- Balancing work-from-home comfort with the need for a purposeful wardrobe.
- The decline of traditional office attire and the rise of athleisure.
2. The Psychological Benefits of Dressing Up:
- How clothing choices can impact your productivity and mental health.
- The dopamine hit associated with getting dressed for the day.
3. Boosting Confidence Through Style:
- The connection between looking good and feeling good.
- How dressing well can enhance virtual interactions and daily errands.
4. Personal Branding and Consistency:
- The importance of aligning your wardrobe with your personal brand.
- Creating a cohesive image, whether online or in person.
5. Maintaining Routine and Structure:
- Establishing a smart casual dress code for home.
- Planning outfits to fit your work-from-home schedule.
- Tips for versatile wardrobe pieces that can transition from home to casual outings.
6. Wardrobe Strategies for Remote Work:
- Setting a casual dress code that makes you feel great.
- Planning your weekly outfits based on your work schedule.
- Maximising the versatility of your wardrobe pieces.
Join My Free Masterclass:
Feeling inspired to revamp your wardrobe? Join my free masterclass this week and next week where I’ll cover the three critical strategies to maximise your existing wardrobe without breaking the bank. Register now through the link in the show notes and save your seat. Attendees will receive a special strategic shopping checklist to streamline your shopping trips!
Connect With Me:
- Leave a review or drop me a note with your thoughts on this episode.
- Share your biggest wardrobe challenge in the comments or DM me on Instagram.
- Follow me for more style tips and strategies on Instagram.
Resources Mentioned:
- MASTERCLASS
#StyleAndStrategy #ActivateYourStyle #FashionPodcast #WardrobeRevamp #PersonalBrand #StyleRevolution #ListenNow
I hope you enjoy this episode and find these tips valuable! Let me know how they work for you and don't hesitate to reach out with any questions or feedback.
You can also find me:
- Linkedin: https://www.linkedin.com/in/schoilarosa/
- Instagram: www.instagram.com/yourstyledcollective
- Website: www.yourstyledcollective.com.au
Ready to elevate your confidence, style and take control of your personal brand? Doors to ACTIVATE, The Elevated Brand & Style Blueprint are now open. See HERE for details.
13 min - 20: Elevating Performance and Achieving Authentic Leadership with Vanessa Bennett
In this Style and Strategy Podcast episode, I sit down with Vanessa Bennett, CEO Next Evolution Performance, a global high-performance coaching business. We delve into her career journey, and how high-performance coaching for leaders became her passion.
Key Points:
- Transition from Financial Services to Performance Coaching, Vanessa's move from financial services to performance coaching wasn't a drastic shift; both roles demanded high performance and a focus on targets. The alignment with her passion for science and data in the coaching space led to her current role.
- Brand Transition and Reputation Building, how Vanessa capitalised on the brand she built in financial services when transitioning to her own business.
- Authentic Leadership and Personal Brand and how Authentic leadership is crucial, breaking away from corporate expectations. How the importance of being authentic and direct, allows leaders to achieve results without unnecessary second-guessing.
Join Vanessa and I in this empowering episode as we discuss the intersection of personal brand, leadership, and high performance. Her insights into the impact of style, exercise, and mindset rituals provide valuable strategies for professionals looking to elevate their performance.
To find out more about Vanessa, you can visit her at
- LinkedIn https://www.linkedin.com/in/high-performance-coach-vanessa-bennett
- Web: https://nextevolutionperformance.com/
You can also find me, Sonya | Your Styled Collective for all things Personal Brand & Style:
- Instagram: www.instagram.com/yourstyledcollective
- Website: www.yourstyledcollective.com.au
- Free Ultimate Style Guide: https://www.yourstyledcollective.com.au/style-guide
33 min - 19: Solving Real Wardrobe Dilemmas with Activate
Today, I'm taking a unique approach to discuss common style and wardrobe challenges that many of my clients face. I'll delve into why I created the Activate program, designed to address these specific issues and help women redefine their wardrobe from work to weekend.
In This Episode, You'll Discover:
Common Wardrobe Challenges:
- The struggle of having a functional work wardrobe but feeling uninspired by weekend options.
- The anxiety of dressing for important meetings and events.
- How style evolution necessitates a wardrobe rethink as careers advance.
Why Activate?
- Insight into why I designed Activate: to offer more than general style advice and provide lasting solutions tailored to modern professional women.
- How Activate uniquely addresses the gap between personal style and professional growth through strategic wardrobe management.
Core Elements of Activate:
- A breakdown of the Activate programme’s approach to integrating personal brand with practical style techniques.
- An overview of the six core modules of Activate, focusing on real-life applications and long-term style strategies.
Client Transformations and Testimonials:
- Hear about the profound impact Activate has had on past participants, including transformation stories and feedback.
- Learn how the programme has empowered women to feel confident and chic in their everyday lives.
Special Program Insights:
- I share my personal journey in style and personal branding, which inspired the creation of Activate.
- The importance of a personalised approach in fashion and style education.
Thank you for tuning in. Remember, style is not just about clothes; it's about reflecting who you are. Join me next time on Style and Strategy to continue exploring how style and strategy come together.
Don't miss out on this insightful exploration into the emotional landscape of fashion. Don’t forget to hit subscribe to stay updated if you enjoyed this episode.
You can also find me:
- Linkedin: https://www.linkedin.com/in/schoilarosa/
- Instagram: www.instagram.com/yourstyledcollective
- Website: www.yourstyledcollective.com.au
Ready to elevate your confidence, style and take control of your personal brand? Doors to the waitlist for ACTIVATE, The Elevated Brand & Style Blueprint are now open. See HERE for details.
16 min - 18: Navigating Life Transitions with Jo Clark
In this episode, Sonya welcomes Jo Clark, an educator turned mentor who supports women through life transitions. Jo shares her journey of rediscovery amidst major life changes, offering valuable insights and practical advice for women navigating midlife transitions.
Key Summary:- Embracing Midlife:Jo discusses the misconceptions around midlife, highlighting its definition as the "middle essence" between ages 40 and 65, or even broader, from 35 to 75.
- Transitioning Careers: From being an educator and principal to founding her platform, Jo shares her personal journey of navigating multiple transitions.
- Pro-Aging Mindset:Jo emphasizes the importance of embracing age fluidity and self-acceptance, challenging societal norms and empowering women to redefine aging on their terms.
- Personal Brand Evolution: Reflecting on her style journey, Jo emphasizes comfort and empowerment, particularly in her choice of linen clothing for the Sunshine Coast lifestyle.
- Mindset Rituals: Jo's daily meditation practice, rooted in Vedic meditation, serves as a powerful tool for clarity, focus, and self-awareness.
Key Takeaways:
- Midlife represents an opportunity for personal growth, self-discovery, and redefining one's identity.
- Transitioning careers requires embracing change and aligning with one's passions and purpose.
- Embracing age fluidity and adopting a pro-aging mindset empower women to redefine beauty and self-worth.
- Personal branding evolves with lifestyle changes, emphasizing comfort, empowerment, and authenticity.
- Mindset rituals like meditation offer clarity, focus, and self-awareness, supporting holistic well-being.
- If you liked this episode hit subscribe and join me for another episode of the Style and Strategy Podcast.
Connect with Jo Clark:- LinkedIn: https://www.linkedin.com/in/joclarkcoaching/
- Website: https:www.joclarkcoaching.com
- Instagram/Facebook: @joclarkcoaching
- Podcast: Redefining Midlife
Connect with Sonya | Your Styled Collective:- LinkedIn: https://www.linkedin.com/in/schoilarosa/
- Instagram: www.instagram.com/yourstyledcollective
- Website: www.yourstyledcollective.com.au
29 min - 17: Wearing Your Feelings: How Clothes Shape Our Emotions and Authenticity
In this episode of Style and Strategy, we dive deep into the intimate relationship between what we wear and how we feel. Discover the subtle yet profound ways clothes influence our emotions and reflect our personality. Sonya shares a candid conversation with her daughter about the difference in feeling between wearing school uniforms and personal clothes, shedding light on the broader implications for all of us.
Key Points Discussed:
- The Psychological Impact of Clothing: Explore how different outfits can alter our mood and confidence levels, and why it's more than just fabric.
- Personal Stories of Expression Through Fashion: Hear firsthand how wearing preferred personal clothes can make us feel more vibrant and true to ourselves.
- Finding Your Personal Style: Practical tips on how to experiment with clothes to discover styles that resonate with who you are and enhance your daily emotional well-being.
- The Role of Clothes in Self-Expression: Understand the significance of choosing outfits that speak to our identity and how this choice affects our perception by others.
Takeaways:
- Clothes are not just about aesthetics; they significantly affect our emotional state and self-perception.
- Wearing clothes that align with our personal style can uplift our spirits and help us feel more authentic.
- It's crucial to invest time in exploring and understanding your personal style to enhance overall happiness and authenticity.
- The clothes we wear can be a powerful form of self-expression and personal storytelling.
Listen and Subscribe:
Don't miss out on this insightful exploration into the emotional landscape of fashion. Don’t forget to hit subscribe to stay updated if you enjoyed this episode.
You can also find me:
- Linkedin: https://www.linkedin.com/in/schoilarosa/
- Instagram: www.instagram.com/yourstyledcollective
- Website: www.yourstyledcollective.com.au
9 min - 16: Finding Your True North : Career and Interview Insights with Christina Storey
In this episode of Style and Strategy, Sonya delves into empowering career journeys with Christina Storey, the visionary behind Her Career Coach. With over 22 years of recruitment experience, Christina is on a mission to empower women to embrace their potential and create careers and lives they truly love.
Christina shares her journey from recruitment to entrepreneurship, driven by a desire to support women in overcoming career obstacles and unlocking their full potential. Drawing from her extensive background in recruitment and HR, she provides valuable insights into navigating the professional landscape.
Key Points:
- Christina's transition from recruitment to coaching, fueled by a desire to support women in overcoming career obstacles and unlocking their full potential.
- The pivotal moments in Christina's career that led her to establish Her Career Coach, including witnessing the challenges women face in the workplace and the gender pay gap.
- The importance of self-worth, self-belief, and self-confidence in women's career advancement, and how Christina helps her clients overcome these barriers.
- Practical strategies for women to excel in interviews, including tips for answering common interview questions and projecting confidence through personal branding and style.
- The impact of societal conditioning on women's career aspirations and how Christina encourages her clients to challenge limiting beliefs and advocate for themselves.
- Personal anecdotes from Christina's career, highlighting the transformative power of confidence and strategic thinking in achieving professional success.
- Christina's journey exemplifies the transformative potential of coaching and mentorship in empowering women to navigate their career paths with confidence and purpose.
Join Sonya for future episodes of Style and Strategy, where she continues to explore the intersection of personal branding, style, and career success. Don't forget to subscribe and leave a review if you found this episode insightful.
Connect with Christina:
- Website: https://www.hercareercoach.com.au/
- LinkedIn: linkedin.com/in/christina-storey-hercareercoach
- Instagram/Facebook: @hercareercoach
- Podcast: Her Career Coach Podcast
- Free Discovery Call: https://www.hercareercoach.com.au/bookings-checkout/discovery-call
Connect with Sonya | Your Styled Collective:
- LinkedIn: https://www.linkedin.com/in/schoilarosa/
- Instagram: www.instagram.com/yourstyledcollective
- Website: www.yourstyledcollective.com.au
35 min - 15: Green Threads: Weaving Sustainability into Style
In this latest episode of the Style and Strategy Podcast, I'm excited to delve into the crucial topic of sustainability in fashion. Sparked by an engaging dialogue on the subject and an inspiring email from an aspiring personal stylist, Julie, this episode is dedicated to understanding the impact of our fashion choices on the planet and finding a harmonious balance between style and sustainability.
Key Summary:
- Sustainability in Fashion: I kick off the discussion by highlighting the current trends in consumer behaviour towards more sustainable and ethical fashion choices. We explore the idea of clothing circularity—buying wisely, wearing well, making it last, and responsibly disposing of it.
- Shocking Statistics: Unpacking a startling statistic from the Australian Fashion Council, I share insights into the alarming rate at which garments are purchased and discarded in Australia, prompting a deeper investigation into the effects of fast fashion.
- Ethical vs. Sustainable Fashion: I clarify the distinction between ethical and sustainable fashion, emphasizing the importance of fair labor practices and environmental considerations in crafting a purposeful wardrobe.
- Consumer Impact: Highlighting the significant role personal style plays in promoting sustainability, I share strategies for making more conscious purchasing decisions that align with both ethical values and style preferences.
- Innovative Solutions for Garment Disposal: Offering creative alternatives to traditional garment disposal methods, I discuss how we can extend the life cycle of our clothes through resale, donation, and recycling, featuring examples like the consignment store @venla.
- Spotlight on Sustainable Brands: I shine a light on ethical and sustainable brands that are leading by example in the fashion industry, such as KitEx, VegThreads, and Ahnsdorf, showcasing their commitment to eco-friendly practices and ethical manufacturing.
I encourage you to reflect on your personal style and wardrobe choices through the lens of sustainability. By making informed decisions, we have the power to impact the fashion industry and the environment positively. I invite you to join me in this transformative journey towards a more sustainable future, by making a difference, one garment at a time.
Listen to the full episode through the link in my bio and let me know your thoughts. If sustainability in fashion piques your interest or if you have insights to share, I'd love to hear from you.
If you enjoyed this podcast, please dont forget to hit subscribe and leave a review to let me know. Stay tuned for more empowering conversations on the Style and Strategy Podcast.
You can also find me:
- LinkedIn: https://www.linkedin.com/in/schoilarosa/
- Instagram: www.instagram.com/yourstyledcollective
- Website: www.yourstyledcollective.com.au
12 min
About STYLE & STRATEGY WITH SONYA
From the publisher's feed
Style & Strategy: the leadership presence podcast for women in leadership who are respected for what they deliver and ready to be remembered for who they are.
I'm Sonya Choi La Rosa. I spent 25 years leading in corporate financial services, across technology, operations and change, and I know what it costs to bring only part of yourself into the room.
I've never believed presence is something you either have or you don't. It's built, from the inside out. Each episode works through who you are as a leader, how you show it, and the impact it has, with style as one of the ways it shows. This is leadership presence for women moving into bigger rooms.