Have you participated in a market event lately?

Many brands have had to get creative when it comes to getting in front of their audience and making sales during COVID. Most have completely pivoted to e-commerce and some have managed to keep their brick-and-mortar shops open, while taking strict precautions to slow the spread, of course. But what if you're somewhere in the middle?

Well, market events may be just the thing for you! Whether in-person or digital, these events can be a great way to build your brand awareness, get your products in front of new customers, and make more sales all at once. So join me as I host the next #StyleBizChat live podcast episode with Malia Peoples of Melted Porcelain about how to get your feet wet with market events.

Interested in being a guest? Visit https://stylishlymade.com/chat for more info!

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Watch this conversation between Sable Lynn of Stylishly Made and Tannya Bernadette Wilson of The Closet Edit about her experience working as a personal stylist in Seattle, WA, pivoting her business during COVID-19, and adding new avenues inside of her business to serve a wider audience online.

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Listen to this conversation between Sable Lynn of Stylishly Made and David Bailey of Fashion District NW about his experience transitioning from a landscape photographer to an organizer of fashion events, incorporating digital aspects into events, and his predictions for what live fashion events will look like after COVID-19.

Looking for tips to host your next fashion event? Check out the website:  https://stylishlymade.com/blog/category/Event+Marketing

Interested in being a guest? Visit https://stylishlymade.com/chat for more info!

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I'm so over hustle culture. Aren't you? It's so easy to fall down a rabbit hole of social media posts and peer pressure to always be on the "grind", "securing the bag", and honing in on your "millionaire mindset". 2020 only exaggerated these ideals in the form of the peak entrepreneur content shoved in our faces via social ads.

But to be quite frank, launching a business from scratch isn't for everybody... and that's ok. Having a 9 to 5 job doesn't mean you're a "slave to the main" or "not tapping into your full potential". If choosing to thrive at an already established business lights you up, go for it!

So in this live discussion, I want to do my best to take some of the pressure off of you feeling like the only way to claim success is to build a brand from the ground up and share three ways to channels your awesome skill sets into an already established brand.

Fashion Communities

The Fashion Group International: https://www.fgi.org/system/

RETAILBOSS: https://retailboss.mn.co/

Girlboss Community: https://community.girlboss.com/

Fashion Mingle: https://fashionmingle.net/

Women of Color Worldwide: https://wocworldwide.com/

Recruiting Agencies

Clear Cut Agency: https://www.clearcutagency.com/

Creative Circle: https://www.creativecircle.com/

24Seven: https://www.24seventalent.com/

Course Platforms

Skillshare: https://www.skillshare.com/

CreativeLive: https://www.creativelive.com/

Codecademy: https://www.codecademy.com/

Fashion Job Listings

Business of Fashion: https://www.businessoffashion.com/careers/

Create & Cultivate Classifieds: https://www.createcultivate.com/classifieds

LinkedIn: https://www.linkedin.com/

Indeed: https://www.indeed.com

#StyleBizChat: The Life Cycle of a Fashion Brand w/ Darrah Christel of LOHO: https://youtu.be/yc9ktwga_2E

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In the midst of the pandemic, Lauren made the tough call to close the Kick It Boutique doors and focus all of her energy on selling products through the brand’s digital channels, which include an e-commerce shop, Instagram, Pinterest, a VIP Facebook group, and the new Kick It Boutique app, now available to download on both iTunes and Google Play.

In this conversation, we cover topics like making the tough decision to close a physical location, optimizing your digital channels, and keeping your target audience engaged through the transition. So if you’re considering pivoting your business to 100% online or you’re currently in the process of pivoting, keep listening.

The Digital Fashion Headquarters Checklist: https://stylishlymade.com/tools/website-checklist

Interested in being a guest? Visit https://stylishlymade.com/chat for more info!

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It’s not too late to set a business goal for the first quarter of the year. I’m all about progressive goals that help me build better business habits so listen as I share how you can set your quarterly goal and implement tactics to get you there. I’ll even share my goal for the quarter and what I’m doing to make sure I stay on track.

Who Should Your Fashion Brand Follow on Social Media?: https://stylishlymade.com/blog/who-should-your-fashion-brand-follow-on-social-media

Email Opt-In Ideas for Fashion Brands: https://stylishlymade.com/blog/email-optin-ideas-for-fashion-brands

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2020 gifted us with an enormous amount of time to reflect on our career paths. For some, the loss of one job led to a more fulfilling employment direction and for others, the newfound clarity led to the courage to start something totally new.

So if you’re in the camp of people who're ready to take the leap into entrepreneurship, you may be interested in this conversation. Join me as I chat with Darrah Christel, Founder of LOHO, a line of patented comfort lace waistband tights based in Seattle, WA.

Launched in 2017, Darrah took the entire business process from ideation to patent struggles to manufacturing and marketing, all the way to closing its doors in pursuit of her next career venture.

Darrah Christel, LOHO

Darrah is a copywriter with over 10 years of experience working on a number of creating teams, presenting massive multi-channel marketing campaigns for brands like Nordstrom, REO, Target, Brooks Running, Burton, and others. And even though she started her own clothing line, she wouldn’t call herself a designer. She will say, however, that she’s a natural-born problem solver and innovator.

Interested in being a guest? Visit https://stylishlymade.com/chat for more info!

Voice Message: https://anchor.fm/stylishlymade/message

Follow Stylishly Made

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You probably already know the most important rule of entrepreneurship, but social media content may be clouding your judgment. It’s not as complicated as you think, but if you’re struggling with building your business, I’ve got some great resources to help you out.

Calling All Marketing Gurus, Girl Bosses, and Boss Babes… We Need to Talk: https://stylishlymade.com/blog/calling-all-marketing-gurus-girl-bosses-and-boss-babes-we-need-to-talk

#StyleBizChat: The Life Cycle of a Fashion Brand w/ Darrah Christel of LOHO: https://youtu.be/yc9ktwga_2E

The Style Biz Starter: https://skl.sh/2KYMTw0

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Founder/CEO of Stylishly Made, Sable Lynn, shares her career journey including her dreams of becoming a personal trainer, her second life as a graphic designer in the commercial real estate industry, and her inspiration for launching her own fashion marketing business.

Ten Fashion Documentaries to Add to Your Watch List: https://stylishlymade.com/adventures-in-fashion/ten-fashion-documentaries-to-add-to-your-watch-list

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Follow Stylishly Made

Website: https://stylishlymade.com/

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