Attracting direct clients can be a bit tricky. Good thing, Marv de Leon shared his expertise in freelancing and some tips on how to attract direct clients. Discover Marv de Leon’s secrets in this FB Live interview and learn how to attract direct clients too, without using any freelancing platforms.
Free VA Course for Newbies
FreeLancing In the Philippines (FLIP) FB Page
Subscribe to Jason Dulay’s YouTube Channel
Notable Quotes:
* From a monetary standpoint, you have to have a treasure chest before you jump into freelancing. Kasi when you go to freelancing there may be a time that you won’t get that first client immediately. Wala ka dapat utang. You have to have the emergency fund na sabi nila six months, pero siguro gawin mo nang one year, two years.
* You have to prepare yourself na you’re leaving the comfort of a monthly salary. There will be frustrations, you will be doubting yourself. Para hindi ka ma-down, dapat prepared ka. You just take it in stride and just continue searching and applying for gigs. Dapat you’re prepared financially, mentally, emotionally, and physically for that.
* I think yung dream ko was to retire early. I wanted to retire at 40. To do that, I didn’t know. But to dream, at least dream big, tapos you think about the steps along the way. And I was surprised, after ko na lang na-realized na when I resigned, when I retired, I turned 40.
* The AHA moment is that people will really pay high, if you’re helping them solve a big problem. That’s the abundance mindset. There are clients who have the funds – who are willing to pay high.
* Pero my best client was myself and it took me nga three years of building my brand, Marv de Leon, Freelance Blend, producing free content, producing workshops, producing meet-ups, to get to that point. Kasi nga if yung client, wala siyang nakitang website, wala siyang nakitang podcast, maybe I wouldn’t have been able to charge that, or maybe hindi nya ko nakita totally.
* I charge it based on what I want. So wala talagang math into it. It’s the rate that I think I can charge na premium clients will be able to pay. That’s my strategy when it comes to rates.
* Understand the problem and make them realize that you are the solution to that problem. Let them like you muna, let them understand the value that you will you will give to him or her.
* Outside of the online world, it’s really connections – building your network and not burning your bridges.
* Anyone has skills but not everyone can bring value. Your skills can solve their problem, but maraming tao would have the same skill set but what sets you apart is the value.
* Be more active in finding, being more on the offensive end, kumbaga, connecting with them through LinkedIn, Facebook but not pushing, just building a relationship first.
* It takes experimentation, and if you found one client acquisition process that works, then double down on that, and stop doing yung mga hindi nag wo-work. It’s a simple as that.
* When I found that right client I’m happy to work with her, to meet with her every time and I really want her business to succeed because her success is also my success. Pero if your client is becoming successful and you are not, and you’re not happy then maybe nga it’s not the right client, it’s not the right job.
* You’re not an employee anymore you’re an entrepreneur as a freelancer, so dapat win-win. Trust ka nila, and you also trust them. If you don’t trust them you don’t have the right client.
Marv De Leon’s Journey to Freelancing
* Worked in the corporate world for 18 years, in the financial services industry. Got bored doing the same things every day.
* Turned to books and read the book “Rich Dad, Poor Dad,” in his late 20s.