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Description: "If you'd like to begin the year with $3 to $5 million in revenue already for you to do, then you should be investigating this." Bryan Mitchell helped transform a struggling commercial roofing company into a $70M business by building something the industry said couldn't be done: meaningful recurring revenue in a project-based business.
What started with one service truck grew to 32, generating approximately $14 million in recurring maintenance revenue. The company later completed a significant transaction, and a client Bryan coaches in Texas sold at a multiplier three times higher than comparable contractors, directly because of the service model. In this episode, Bryan and Laurie break down exactly how it was built, and what any construction or project-based business owner can take from it.
Summary: "If you'd like to begin the year with $3 to $5 million in revenue already for you to do, then you should be investigating this." Host Laurie Barkman sits down with Bryan Mitchell, a longtime commercial roofing executive who helped transform a struggling contractor into a $70 million company by building a service and maintenance division that generated approximately $14 million in recurring revenue. What started with one truck, door-knocking, and personalized cartoon postcards grew into 32 trucks, over 1,000 ongoing maintenance contracts, smoothed seasonality, and a natural pipeline that grew the core reroof business five to six times.
The company later completed a significant transaction, and a Bryan's Texas client who followed the same model sold at a multiplier three times higher than comparable contractors. Laurie and Bryan unpack how to find recurring revenue where everyone else sees one-and-done projects, what "leak tolerance" reveals about your client and your pricing, and the three things construction business owners must get right to make this model stick.
Key Insights:
The assumption that construction can't have recurring revenue is costing owners millions. Bryan built $14M in recurring maintenance revenue on commercial roofs, and a client he coaches in Texas sold his company at a 3x higher multiplier than peers because of the same model. Most contractors never try because early conversion rates are low and they get disheartened, but the math becomes undeniable once it builds.
The NRCA data makes the ROI conversation close itself. According to the National Roofing Contractors Association, a low-slope roof with no maintenance lasts about 15 years. Occasional maintenance pushes that to 20. A managed maintenance program? 30 to 35 years. On a $500,000 roof, that 25-year spread is worth having the building owner's CPA in the room. The cost to maintain is two visits a year, versus a $350,000 average re-roof.
Never get on the roof before meeting the decision-maker first. Bryan's team learned that skipping the pre-inspection meeting dramatically dropped close rates. Once their brand was established, they simply refused to do a roof walk without a sit-down first. That constraint became a credibility signal, and it ensured the value conversation happened before money ever came up.
Know your client's "leak tolerance" before you propose anything. A building protecting a pile of bricks has high tolerance. A building housing radiology equipment has none. Bryan had a NASA client who required monthly visits because not one drop of water could enter the facility. Understanding tolerance up front shapes the entire offer, including price and contract frequency.
Service revenue should be your business, not an emergency response. Emergency repairs should represent less than 15% of a service operation. The real model is bringing roofs to a maintainable condition, then generating consistent revenue through regular visits. Prioritizing problems into three tiers, critical, urgent, and maintenance, gives new clients an easier entry point and keeps them from being overwhelmed by the first inspection.
The service division became the engine that grew everything else. As the service business scaled, it grew the core re-roof business five to six times. Maintenance contracts put Bryan's team on roofs regularly, which surfaced replacement opportunities that competitors never even had a chance to bid on. The service model also resolved seasonality by giving crews productive work year-round and letting them choose when to schedule maintenance jobs.
Chapters: 00:00 Introduction & Busting the myth: recurring revenue in construction 02:18 Bryan Mitchell's background and how he joined the company 03:50 What the struggling company looked like and the opportunity Bryan saw 06:10 The bidding race to the bottom in construction 07:20 Starting to build the service division from scratch 08:28 The drip marketing strategy: personalized cartoon postcards 10:06 The moment 12 framed postcards confirmed their brand 11:48 The service and maintenance offer explained 12:07 NRCA statistics on roof lifespan with and without maintenance 13:07 The ROI conversation: $350K average re-roof vs. two visits a year 14:42 Selling the program: meet the decision-maker before the roof 15:40 Structuring the maintenance program correctly 17:11 Prioritizing roof problems in tiers for new clients 20:04 Connecting customer pain points to the value proposition 20:33 What is your client's "leak tolerance"? 21:37 Growing from 1 service truck to 32 22:04 Building a sales team and training non-roofers to sell 25:11 How recurring revenue addressed seasonality 26:24 Connecting recurring revenue to enterprise value and the transaction 27:02 The 3x sale multiplier from a Texas client 28:24 The goal: 25% of clients on ongoing maintenance 28:55 Key mistakes and what Bryan underestimated 29:04 "Where do the leads come from?" and why you can never stop marketing 30:47 What questions AEC owners should ask themselves to find their version 32:38 The service business grew the reroof business 5 to 6 times 33:28 Customer retention and lifetime value 34:16 Bryan's top 3 things construction owners need to understand 35:44 How to connect with Bryan Mitchell
Is your business truly ready—and are you? Take the Succession Readiness Assessment to get a clear snapshot of where you stand and what to focus on next.
https://btsherpa.com/succession
P.S. Most owners don't realize where they stand until they're already in a transition. Take a few minutes now to understand your readiness—and give yourself more options later.
Connect with Laurie Barkman: Website: https://lauriebarkman.me LinkedIn: in/lauriebarkman YouTube: @LaurieBarkman_BTSherpa Connect with Bryan Mitchell:Email: [email protected] LinkedIn: https://www.linkedin.com/in/bryan-mitchell-850bb985 Website: https://serviceadvantedge.netPodcast Episode Description
"It is never too early to come and talk to a lender." SBA lending rules are changing in ways that every business buyer, seller, and advisor needs to understand before they get to the closing table. Aaron Aldrich of Northwest Bank breaks down what is new, what it means for deal structure, and why a conversation with a lender three to five years before a transaction could make the difference between a deal that closes and one that falls apart.
Summary
"It is never too early to come and talk to a lender." Host Laurie Barkman sits down with Aaron Aldrich, SBA lender at Northwest Bank, for a practical and timely deep dive into everything business owners, buyers, and advisors need to know about SBA financing for ownership transitions.
Aaron covers the four types of ownership changes SBA can finance, why the new SOP changes matter for equity requirements and quality of earnings, how lenders evaluate risk in a business acquisition, and what both buyers and sellers should be doing years in advance to improve their chances of getting a deal done at the right terms. This is the episode to share with every client who has a transaction on the horizon.
Key Insights
SBA lending covers four types of ownership transactions, not just one. Most people associate SBA loans with someone buying a small business outright. But SBA financing also covers partial ownership buyouts, business expansions through acquisition, and employee stock ownership plans. The two most common are initial acquisitions and business expansions.
SBA allows buyers to put down just 10% versus 20% with conventional lending. The 75% federal guarantee on SBA loans allows banks to take on riskier transactions like ownership changes, which conventional lenders often avoid or require more collateral for. That lower equity requirement preserves cash for buyers coming into a new acquisition.
New SOP rules require buyers to have at least 5% of their own personal savings in the deal. Under the updated rules effective October 2026, the remaining 5% can come from a seller note or outside investors. But the days of buying a business with none of your own money are effectively over. The SBA is requiring skin in the game from every buyer.
Quality of earnings reviews are now required on transactions of three million dollars or more. A QoE costs around $20,000, takes four to six weeks, must be completed by a bank-vetted vendor, and is non-refundable once completed. A seller-commissioned QoE cannot be used. Buyers pay for it, and it must be factored into both the timeline and the budget for any qualifying transaction.
Debt service coverage ratio is the first filter on every deal. The SBA minimum DSCR is 1.25 for ownership changes. Most banks layer their own requirements on top of that. Northwest Bank looks for 1.30 for the most recent tax year. If the math does not work at the asking price, the deal does not work regardless of how good the business is.
Sellers should start building their team three to five years before going to market. That team should include a broker or M&A advisor, a CPA, and an attorney. The business should be trending upward during that window. A lender can also prequalify a listing before it goes to market, giving brokers a financing confirmation letter they can include in their marketing materials.
Chapters:
00:04 Introduction of Aaron Aldrich
01:57 The Four Types of Ownership Transactions SBA Can Finance
03:34 Why SBA Loans Are More Attractive Than Conventional Lending
04:46 The 10% Equity Requirement and How It Works
05:22 New SOP Changes: What Is Changing and Why
06:34 Seller Notes, Investor Equity, and the New 5% Personal Savings Requirement
08:00 Why the SBA Is Requiring Skin in the Game From Buyers
09:37 Risk Factors Lenders Evaluate in a Business Acquisition
11:00 Industries With Higher Risk and How Banks Think About Them
13:19 What Is a Quality of Earnings Review and Why Is It Now Required
15:42 How Much a QoE Costs and How Long It Takes
16:33 Who Pays for the QoE and Who Chooses the Vendor
18:41 Can a Seller-Commissioned QoE Be Used by the Bank
19:11 Debt Service Coverage Ratio Explained
20:26 The Minimum DSCR Requirements and How Northwest Bank Applies Them
21:24 A Real Deal That Fell Apart Because of DSCR
24:01 CapEx and Add-Back Considerations During Due Diligence
24:39 Pari Passu Structure for Transactions Above the $5 Million SBA Cap
26:49 When Sellers Should Bring a Lender Into the Conversation
29:26 Pre-Qualification Letters for Brokers Going to Market
29:47 When Buyers Should Start Talking to a Lender
30:09 Post-Transaction Liquidity and What Lenders Look For From Buyers
32:08 Business Plan and Projection Requirements for SBA Loans
33:01 How to Connect With Aaron Aldrich
Is your business truly ready—and are you? Take the Succession Readiness Assessment to get a clear snapshot of where you stand and what to focus on next.
https://btsherpa.com/succession
P.S. Most owners don't realize where they stand until they're already in a transition. Take a few minutes now to understand your readiness—and give yourself more options later.
Connect with Laurie Barkman: Website: https://lauriebarkman.me LinkedIn: in/lauriebarkman YouTube: @LaurieBarkman_BTSherpa Connect with Aaron Aldrich: Email: [email protected] LinkedIn: https://www.linkedin.com/in/aaron-aldrich-mba Website: https://www.northwest.bank
Description
"We build the business for freedom and then we become the slaves of it."
Michele Hecken built a global language services company from a fax machine and a kitchen table in 1993, grew it while raising two kids under three, and eventually got it down to four to ten hours a week for fifteen years before selling it to a strategic buyer at seven times EBITDA in an all-cash deal.
The turning point was not a strategy. It was not a system.
It was a 40-foot roll of fax paper on the floor and a hairdresser who fired her as a client. And it changed everything about how she thought about what it means to truly let go.
Summary
"We build the business for freedom and then we become the slaves of it."
Host Laurie Barkman sits down with Michele Hecken, entrepreneur, advisor, and author of The Art of Offboarding, a book that challenges everything business owners think they know about delegation, freedom, and letting go.
Michele started a language translation company in 1993 using fax machines before the internet existed, grew it into a global business serving major law firms, and burned herself so completely that her hairdresser, her doctor, and her best friend all gave her the same message in a single night: you have disappeared.
That wake-up call led her to rebuild her company from the ground up, not by delegating tasks, but by offboarding entire responsibilities, until she was working just four to ten hours a week.
Fifteen years later, she sold to a strategic buyer at seven times EBITDA in an all-cash deal that closed in three months and came in at more than double what her accountant told her she could get.
Key Insights
Stop delegating tasks. Start offboarding responsibility. Delegation gives someone a task while the owner keeps the mental load and the ownership. Offboarding transfers the entire responsibility permanently. As long as you still own everything you have delegated, you are not free. You are just managing from a distance and waking up at 2am wondering who has the deadline.
The line in the sand only works if you hold it. When Michele's husband asked her to proofread one paragraph before she left for the gym, she said no and felt guilty about it. But she knew that saying yes would have undermined six months of trust-building with the team and pulled her straight back in. Once you step out of a role, you cannot step back in. Even once. Draw the line and hold it.
Your team cannot follow a role transition you never announced. Michele changed her role from translator and proofreader to Chief Revenue Officer and forgot to tell the team. Everyone kept coming to her with the same questions. The lesson: have a job description, share it with your team, and explicitly communicate what you are no longer responsible for. Less than 5% of founders have a job description for themselves.
Business runs on owner relationships until it does not have to. The biggest objection Michele hears is "I cannot give this client to someone else." She built every relationship with every lawyer her firm served and then hired a salesperson, introduced them to each client personally, and walked away. The mindset is what matters. You can only create what you believe is possible.
Know your number and do not let your accountant set your ceiling. Michele was told she might get three to four times EBITDA. She walked away with seven, in an all-cash deal, with no earn-out, that closed in three months. She set her own number, built her pitch around the value she had created, and walked away from offers that did not meet her criteria. The business running without her was a core part of that premium.
Offboarding your brain is as important as offboarding your tasks. When you never stop, your brain never gets the rest it needs to generate insights and ideas. The cycle of idea to execution without celebration or rest depletes the nervous system and keeps founders from seeing what is on the horizon. Slowing down is not a luxury. It is how the business grows faster.
Chapters:
00:04 Introduction of Michele Hecken
02:05 Stop Delegating and What Offboarding Really Means
04:29 The Difference Between Delegating Tasks and Offboarding Responsibility
05:14 How to Test Whether Your Team Is Truly Independent
07:35 Michele's Origin Story: A Fax Machine and a Global Business
09:14 The 40-Foot Fax Roll That Changed Everything
10:09 Getting Fired From Her Own Life: The Wake-Up Call
11:29 The Decision to Build It Differently
13:06 Giving Yourself Permission: The First Step Nobody Talks About
14:07 The Line in the Sand: Saying No to the One Paragraph
15:37 Communicating the Change in Your Role to Your Team
18:09 "My Business Can Never Run Without Me" and What Michele Says to That
19:32 The Decision to Sell: Technology, AI, and a New Adventure
22:05 Finding a Strategic Buyer Without an Investment Banker
23:46 Seven Times EBITDA: More Than Double What the Accountant Said
25:28 Multiple Offers, All-Cash Deal, Out at Close
26:31 Telling the Team About the Sale
27:20 The Guilt of Selling a Business Built on Family
29:53 What Culture Criteria Mattered More Than Price
31:07 What Michele Wishes She Had Known Earlier About Freedom and Value
34:00 Why Business Owners Need to Rest Their Brains
36:54 Three Things Every Owner-Dependent Founder Should Do Right Now
39:05 The Art of Offboarding: The Book and What It Covers
40:10 How to Connect With Michele Hecken
Resources Mentioned:
📘 The Business Transition Handbook by Laurie Barkman
📘 The Art of Offboarding by Michele Hecken
Is your business truly ready—and are you? Take the Succession Readiness Assessment to get a clear snapshot of where you stand and what to focus on next.
https://btsherpa.com/succession
P.S. Most owners don't realize where they stand until they're already in a transition. Take a few minutes now to understand your readiness—and give yourself more options later.
Connect with Laurie Barkman: Website: https://lauriebarkman.me LinkedIn: in/lauriebarkman YouTube: @LaurieBarkman_BTSherpa Connect with Michele Hecken:Website: https://michelehecken.com LinkedIn: https://www.linkedin.com/in/michelehecken Instagram: https://www.instagram.com/mhecken Facebook: https://www.facebook.com/mhecken Email: [email protected]
Podcast Episode Description
"You are the leadership lid of your company. If you don't grow yourself, you will top out the growth of the company." Host Laurie Barkman sits down with Patrick Thean, co-founder of Rhythm Systems and author of the Wall Street Journal bestseller Rhythm and The Journey to CEO Success.
Patrick started his career at Oracle, founded Medicis — a supply chain software company — in 1991, grew it to $25 million in sales in seven years while making the Inc. 500 at #51, and sold it at 32 feeling not victorious, but lost. He then survived the dot-com bust, sold his stake in a second company he no longer felt passionate about, and eventually discovered his true calling: helping CEOs avoid being blindsided by the things that destroy companies not because of bad strategy — but because of poor execution.
Patrick shares the lessons that only come from living through it: cash flow, burnout, identity crisis, accountability, self-awareness, and what it really takes to build a business that can thrive without you.
Key Insights
Cash is oxygen — and revenue without collection is just a number. Patrick never missed payroll across all the companies he ran. The reason: he learned early that profit on paper means nothing if you haven't collected. Sales go up, profitability goes up, but if cash doesn't follow, the business dies. Cash is king — not revenue.
A burnt-out founder CEO is not good for anyone. Patrick burned the candle at both ends and in the middle — and thought it was a badge of honor. It wasn't. He initially believed taking care of himself was selfish. The reframe: you are the leadership lid of your company. If you don't grow yourself, you cap the company's growth. Putting your oxygen mask on first isn't selfish — it's strategy.
Most companies don't fail because of bad strategy. They fail because of poor execution. Strategy is fun — you can sit in a room and come up with ideas all day. The hard work hasn't started yet. Patrick's niece wanted to be an Olympian at 12. She made it — after a decade of consistent daily commitment. The gap between decision and getting it done is commitment. And most organizations can't close that gap.
Accountability is about helping someone succeed — not punishing them for failing. Most leaders define accountability as consequences after the fact. Patrick reframes it: accountability starts at the beginning, helping the person understand what they need to do to succeed. If you're whacking someone on the head, it's already too late. Both parties must share the same philosophy — otherwise one sees coaching, the other sees micromanagement.
The fish rots from the head — and that means you. When Patrick works with a struggling CEO, the first question he asks is: what part in this movie did you play? Not to assign blame — but to open the possibility that the leader is part of the problem. The leaders who grow the fastest are the ones willing to look in the mirror before they look at their team.
Build a business that can run without you — before someone forces you to. Patrick's friend sold his company with one specific request: he didn't want to stay after the transaction closed. He got his wish — because he had trained a strong president who could run everything. The buyer didn't need him from day one. That's the goal. Build the machine, then make yourself optional.
Chapters:
00:04 Introduction of Patrick Thean
01:28 Patrick's Background — From Cornell to Oracle
02:01 Early Career Lessons at Oracle
02:56 Founding Medicis: Zero to $25M in 7 Years
03:22 Cash Is King — The Lesson Every Founder Learns Too Late
05:08 Selling Medicis at 32 — And What It Actually Felt Like
07:29 Burnout, Self-Care, and the Oxygen Mask Principle
10:18 Identity After the Exit — "I Don't Know If I Can Program Anymore"
12:53 The Dot-Com Company: Saving the Child You Don't Love
14:32 The Question That Changed Everything: What Do You LIKE To Do?
16:05 Why Transitions Are Hard Even When They're Positive
19:33 Execution vs. Strategy: Why Most Companies Fail
20:08 The Olympian Analogy — What Real Commitment Looks Like
23:09 Accountability: Helping People Succeed, Not Punishing Failure
25:27 The Fish Rots From the Head — And That Means You
25:53 What Part of the Movie Did You Play?
28:03 Do Most Leaders Have Self-Awareness?
29:22 Questions Every CEO Should Ask Themselves Regularly
32:41 The One Lesson for Founders Five Years From Transition
34:57 Patrick's Legacy: Helping Entrepreneurs Make Better Decisions
36:41 Books, Resources, and How to Connect with Patrick Thean
Is your business truly ready—and are you? Take the Succession Readiness Assessment to get a clear snapshot of where you stand and what to focus on next.
https://btsherpa.com/succession
P.S. Most owners don't realize where they stand until they're already in a transition. Take a few minutes now to understand your readiness—and give yourself more options later.
Connect with Laurie Barkman: Website: https://lauriebarkman.me LinkedIn: in/lauriebarkman YouTube: @LaurieBarkman_BTSherpaConnect with Patrick Thean:
Website: http://rhythmsystems.com LinkedIn: https://www.linkedin.com/in/patrickthean Email: [email protected]
Podcast Episode Description "A successful exit isn't about leaving your business. It's about leaving the world a better place after you leave it." Host Laurie Barkman welcomes back Scott Snider, President of the Exit Planning Institute — the organization behind the Certified Exit Planning Advisor designation and the Value Acceleration Methodology — for a return conversation four years in the making.
Since their last episode in 2022, EPI has grown from 3,000 to 11,000 CEPAs, Scott has navigated his own leadership succession from his father Chris, and the exit planning profession has undergone one of its most significant evolutions yet. Scott and Laurie unpack what has changed — and what hasn't — about how business owners think about exit planning, why personal planning remains the weakest leg of the stool, and why exit strategy and business strategy are not two separate conversations.
Key Insights:
Chapters: 00:04 Introduction and Four Years Later — What's Changed 01:56 Welcome Back: Scott Snider Returns to Succession Stories 02:57 What Scott Did When He Got the Baton at EPI 04:10 First Year Priorities: Structure, People, and Culture 05:58 The Challenge of Succeeding a Founder — Even a Non-Traditional One 09:28 The Biggest Personal Surprise of Scott's Leadership Journey 10:55 Head, Heart, and Wallet: The Balance of Leadership 12:16 How the Exit Planning Conversation Has Evolved Since 2022 14:34 Are Business Owners Asking Different Questions Today? 17:00 Gen X, Baby Boomers, and Millennials: Three Different Exit Mindsets 19:18 The Biggest Misconception About Exit Planning That Still Frustrates Scott 22:19 Personal Planning and the Card Sorting Exercise 25:13 Decades of Success But Zero Significance — Why Owners Kick the Can 26:15 What Needs to Happen to Make Exit Planning Mainstream 29:50 How Advisors Should Start the Conversation With Business Owners 30:32 Exit Strategy IS Business Strategy 32:42 Lightning Round: Books, Advice, and Finishing the Sentence 34:13 What Scott Hopes His Dad Would Say About the Last Four Years
🎙️ Missed Scott's first appearance? Catch Episode 89 with Scott Snyder — the conversation that started it all. Watch here: https://podcasts.apple.com/ca/podcast/make-your-business-independent-of-you-scott-snider/id1507050698?i=1000558509078
Is your business truly ready—and are you? Take the Succession Readiness Assessment to get a clear snapshot of where you stand and what to focus on next.
https://btsherpa.com/succession
P.S. Most owners don't realize where they stand until they're already in a transition. Take a few minutes now to understand your readiness—and give yourself more options later.
Connect with Laurie Barkman: Website: https://lauriebarkman.me LinkedIn: in/lauriebarkman YouTube: @LaurieBarkman_BTSherpa
Connect with Scott Snider / EPI: Website: https://drivevalue.com/ Website://earncepa.com LinkedIn: https://www.linkedin.com/in/scott-snider-epi
Podcast Episode Description:
"It's an exit plan, not an exit due." Host Laurie Barkman sits down with Alan Bennett, founder of Trust Built Solutions and exit planning coach who has lived through three very different business exits — a retail meat market that he closed in 2008, a contract catering business that a seller-financed deal and COVID unraveled in 2020, and a psychiatric practice exit to private equity where he finally got to use every lesson he had learned the hard way.
Alan's story is one of the most honest and unfiltered accounts of what owner dependency really costs — not just in valuation, but in hours, health, relationships, and missed opportunities.
He shares the trust cycle that unlocks delegation, the trap that keeps owners perpetually in the weeds, and why exit planning isn't about selling — it's about building a business that actually works without you.
Key Insights
You can build a $2 million business and still have nothing to sell. Alan's first business did over $2 million in combined retail and catering revenue — but without systems, processes, or a team that could run without him, he had no transferable asset when the time came. When the landlord forced the issue in 2008, closing was the only option. The business had value in revenue but none in structure.
The tape measure at 2am is the moment owner dependency becomes visible. Alan snuck into his meat market at 2am to measure steaks with a tape measure — and his team saw it on the security camera. That moment destroyed their trust in him. Owner dependency isn't just about overwork — it's about the signal you send your team every time you step in to fix what they should be handling.
Trust is the real solution to owner dependency — and it flows both ways. Owners think the problem is whether they trust their team. The real problem is whether the team trusts the owner. Trust must be rebuilt the same way it was broken, consistently over time. Once the team sees the owner trust them, delegation follows — and with delegation comes purpose, accountability, and a business that runs without the owner in every room.
Recurring contract revenue changes everything about valuation. Alan's second business had almost the same revenue as his first — but seven school contracts and two summer camp agreements made it dramatically more valuable on paper. The nature of the cash flow matters as much as the size of the revenue. Predictable, contracted income is what buyers pay premiums for.
Seller financing without protective deal structure is a catastrophic risk. Alan's chef bought the catering business on a 10-year seller note — and COVID made him unable to pay after four months. Because the right protective language wasn't in the agreement, Alan had no real recourse beyond liquidating equipment at pennies on the dollar. The deal structure must be built before the agreement is signed, not after something goes wrong.
Exit planning is not the same as selling — and most owners don't know the difference. Many business owners, especially in the trades, recoil at the phrase "exit planning" because they think it means they're selling. Alan reframes it: a well-executed exit plan makes the business easier to grow, easier to finance, and easier to scale — whether you ever sell or not. The best time to start was 20 years ago. The second best time is today.
Chapters:
00:05 Introduction of Alan Bennett
01:13 Business #1: The Retail Meat Market
06:34 100 Hours a Week and the Physical and Mental Toll
08:45 The $30,000 Consultant and the Map He Couldn't Read
10:23 Closing the Business: No Runway, No Plan
12:30 The Anger After the Close — And What He Learned
14:00 Business #2: The Contract Catering Company
15:51 How Recurring Contracts Changed the Business Model
18:30 Working 25 Hours a Week in Flip Flops
19:30 The Seller-Financed Deal with His Chef
21:21 COVID Hits: Four Payments In, Everything Stops
25:18 Liquidating the Assets and Licking the Wounds
27:54 Business #3: The Psychiatric Practice Exit to Private Equity
29:30 Owner Dependency — Calling It What It Is
30:55 The 2am Tape Measure Story That Changed Everything
33:30 How Trust Is Broken — And How It's Rebuilt
35:57 The Owner Dependency Trap: Bridging the Gap
40:31 Exit Plan vs. Exit Due — The Reframe That Changes Everything
41:44 Key Takeaways for Business Owners Thinking About Transition
Is your business truly ready—and are you? Take the Succession Readiness Assessment to get a clear snapshot of where you stand and what to focus on next.
https://btsherpa.com/succession
P.S. Most owners don't realize where they stand until they're already in a transition. Take a few minutes now to understand your readiness—and give yourself more options later.
Connect with Laurie Barkman: Website: https://lauriebarkman.me LinkedIn: in/lauriebarkman YouTube: @LaurieBarkman_BTSherpa Connect with Alan Bennett: Website: https://www.trustbuiltsolutions.com LinkedIn: https://www.linkedin.com/in/alanbennettcepa Email: [email protected]
"These are long-term decisions that have far-reaching impacts — not just for us, but for future generations." Host Laurie Barkman sits down with Jennifer Wilson, founder of Oak Bay Coaching and Consulting and former CEO of the Canada Homestay Network — a family business her mother started in 1995 from a bed and breakfast in Toronto that has since placed over 100,000 international students across Canada.
Jennifer joined the company as an accidental second-generation leader, grew into the CEO role after completing her MBA, and spent 17 years building the organization before transitioning to chair in 2022.
She built a co-CEO structure, created a board of directors from scratch, and navigated a partial management buyout — all while keeping the family intact. Here's how she did it.
Key Insights
The CEO handoff is as much symbolic as it is structural. Jennifer's mother passed her a vintage recipe box — the company's original "analog database" — in front of the entire team at a company retreat. That moment publicly transferred authority and gave the whole organization clarity about who was leading. Succession isn't just paperwork — it's a signal.
A co-CEO structure can work — but only under two conditions. Different skill sets and clearly separated accountabilities are non-negotiable. Jennifer hired an HR consultant who specializes in co-CEO models, created distinct strategic plan line items for each CEO, and built separate performance reviews. When both conditions are met, both leaders say they wouldn't want to do it alone.
Leadership succession and ownership transition are not the same thing — and confusing them is costly. Jennifer separated the two processes deliberately. She transitioned leadership years before she transitioned ownership, and treating them as distinct conversations gave the family time to think clearly about equity, estate planning, and sibling fairness without the pressure of an operational handover happening simultaneously.
Give your successors enough time. Jennifer gave her two internal candidates 18 months of lead time before officially stepping back. That window allowed for trust-building, task delegation, and honest conversations about whether each person actually wanted the role. One of them said no — and that was crucial information to have before the transition, not after.
Family-to-management buyouts require a mind shift, not just a legal agreement. The reframe that unlocked Jennifer's MBO: instead of "they're paying for the business with our revenue," think "we sold it on day one and they're paying us back." That shift changes the emotional dynamic — and the 80/20 split they landed on was driven in part by Canadian tax thresholds that required each buyer to hold over 10% equity.
Chapters:
00:04 Introduction of Jennifer Wilson
02:08 Origin Story: How Canada Homestay Network Began
04:30 Jennifer's Unexpected Path Into the Family Business
07:12 Flash Forward: When Succession Conversations Started
08:40 The Recipe Box Ceremony: A Symbolic Handoff
09:36 The Trio: Running the Business as a Family Team
12:00 Deciding to Think About Her Own Succession
13:12 Building a Self-Managed Organization
16:05 Identifying and Developing Internal Successor Candidates
18:24 The Big Reveal: A Co-CEO Structure
18:53 How the Co-CEO Model Works in Practice
21:15 Governance: Building a Board and Separating Strategic vs. Operational Plans
24:28 Pitfalls and What Went Wrong: When One Candidate Said No
25:21 COVID: Laying Off 100 People in Six Months
29:01 Ownership Transition vs. Leadership Succession
29:37 Equity, Estate Planning, and Sibling Fairness
38:17 The Management Buyout: How the 80/20 Split Was Determined
40:23 Top Takeaways for Founders and Next-Gen Leaders
Is your business truly ready—and are you? Take the Succession Readiness Assessment to get a clear snapshot of where you stand and what to focus on next.
https://btsherpa.com/succession
P.S. Most owners don't realize where they stand until they're already in a transition. Take a few minutes now to understand your readiness—and give yourself more options later.
📘 The Business Transition Handbook by Laurie Barkman — grab your copy at lauriebarkman.me/book or search on Amazon.
Connect with Laurie Barkman: Website: https://lauriebarkman.me LinkedIn: in/lauriebarkman YouTube: @LaurieBarkman_BTSherpa Connect with Jennifer Wilson: Website: oakbaycoachingandconsulting.ca LinkedIn: https://www.linkedin.com/in/jenniferrobinwilson Email: [email protected]
"There's a time when an exit is going to be inevitable — there may not be a time certain, but there is a time." Host Laurie Barkman reunites with Chip Scholz, founder of Scholz and Associates and author of Small Decisions, Big Shifts and the upcoming Handoffs, for a deeply personal and insightful conversation about the hidden leadership mistakes that quietly destroy business succession plans.
Chip has spent nearly 30 years coaching executives and family business leaders through some of the most complex transitions in business — and he first met Laurie 13 years ago when she was a CEO candidate in a third-generation family business. Together they explore what great leadership evaluation looks like, why founders hold on too long, how hubris silently collapses delegation and decision-making, and the three stages every leader goes through on the road to retirement. Chip shares what he's learned — and what he's still learning — about the small decisions that ultimately create the biggest shifts.
Key Insights
Culture fit is the foundation of every great leadership hire. The best organizations are people-oriented and performance-driven — in that order. When performance leads and people follow, bad things happen. Every hire, especially at the CEO level, should be evaluated through three lenses: strengths, motivations, and fit.
Viewing the business as an asset — not a legacy — is what makes a clean exit possible. Founders who treat their company as an asset can make clear-headed decisions about growth, transition, and sale. Those who treat it purely as a legacy often hold on too long, stall the next generation, and turn what was once a strength into a bottleneck.
Hubris is the silent killer of succession. When leaders believe they are the only ones who can run the business, delegation collapses, decision-making centralizes, and the organization becomes dependent on one person. Chip has seen companies where no one could spend $100 without CEO approval — and half the leadership team couldn't survive the transition when that CEO finally left.
Retirement has three stages — and most founders only plan for the first one. Vacation, depression, and meaning and purpose. The honeymoon phase fades fast. Founders who haven't built outside interests, hobbies, or identity beyond the business hit a wall — and without a plan, depression follows. The goal is to reach meaning and purpose before a crisis forces the issue.
Crisis is often the catalyst for transition — but it doesn't have to be. Whether it's a health scare, a lost client, or a market shift, crises force the introspection that should have happened years earlier. Chip advocates for doing that work proactively — in your 50s or early 60s — before external pressure removes your options.
A hobby isn't a luxury — it's a succession strategy. Finding something outside the business that gives you purpose, community, and a sense of leadership is one of the most practical things a founder can do to prepare for transition. For Chip, it's woodturning. The point isn't the craft — it's the identity that lives outside the company.
Chapters:
00:00 Introduction of Chip Scholz
02:26 Reconnecting After 13 Years — A Personal Story
03:02 Leadership Evaluation: Strengths, Motivations, and Fit
06:37 Family Business Succession: Common Challenges
07:33 Asset vs. Legacy — The Mindset That Changes Everything
12:16 The Third-Generation Company: A Shared Story
14:04 Phantom Stock and Making 100 People Millionaires
16:00 The Five C's Framework for Leadership
17:42 Why Letting Go Is So Emotionally Hard
18:11 Hubris and Delegation: When Founders Won't Step Back
20:14 The $100 Approval Story
21:50 Why "Retirement" Triggers an Allergic Reaction
22:25 The Three Stages of Retirement
23:34 15 Years Preparing for Retirement — A Coaching Story
24:52 The Real Risk of the Depression Phase
26:44 What Does Retirement Really Mean?
29:33 Finding Purpose Outside Work: Woodturning
30:51 Handoffs — The Upcoming Book
35:02 Three Takeaways for Every Business Owner
Is your business truly ready—and are you? Take the Succession Readiness Assessment to get a clear snapshot of where you stand and what to focus on next.
https://btsherpa.com/succession
P.S. Most owners don't realize where they stand until they're already in a transition. Take a few minutes now to understand your readiness—and give yourself more options later.
Connect with Laurie Barkman: Website: https://lauriebarkman.me LinkedIn: in/lauriebarkman YouTube: @LaurieBarkman_BTSherpa Connect with Chip Scholz: Website: https://scholzandassociates.com LinkedIn: https://www.linkedin.com/in/chipscholz"Don't just sit there and coast along thinking your financial prowess is going to win the day." Host Laurie Barkman sits down with Susan Latremoille, Founder of Next Chapter Lifestyle Advisors, and discusses the retirement myth and the conversation that the advisors are missing. Susan spent nearly four decades in financial services watching well-prepared clients fall apart emotionally after selling their businesses — and watching their assets walk out the door with them. After losing a $100 million client post-transaction to the bank that handled the deal, Susan pivoted her entire career to answer the question the financial services industry had been avoiding: what happens to your client — and your relationship — after the money lands? Laurie and Susan unpack the ugly myth of retirement, the factors affecting exit regrets, and exactly how financial advisors can turn this gap into their greatest differentiator.
Key Insights
The Hollywood version of retirement is a myth — and your clients believe it. The idea that selling the business means sailing off into unlimited golf, travel, and happiness is exactly the opposite of what many business owners actually experience. The sooner advisors challenge this narrative, the better positioned they are to serve their clients.
75% of business owners regret exiting within the first year. This figure has been consistent across surveys since 2013. It points directly to a planning gap that advisors are uniquely positioned to fill — if they're willing to have the harder conversation.
The conversation about identity and purpose is not "soft" — it's the most critical planning work an advisor can do. When a founder exits, they don't just lose a company — they lose their social circle, their daily structure, their title, and their reason to get up in the morning. Laurie and Susan emphasize that advisors should stop dismissing this as someone else's job and start treating it as a core part of the transition conversation.
Silence on the personal side has real, measurable consequences. The aftermath of an unplanned exit can show up as depression, broken marriages, health decline, and worse. This key message to advisors is clear: you are in the room, you have the relationship, and you have the responsibility to ask the harder questions — not just review the portfolio. The higher the achiever sitting across from you, the more they need someone to have that conversation with them.
A $100 million wake-up call: the relationship ends at the transaction if you're not in the room. Susan lost her biggest client the day he sold his company because she had no role beyond managing his retirement money. Advisors who aren't engaged in the personal planning conversation have no seat at the table — and no leverage to retain assets after a liquidity event.
Up to 80% of business owners change financial advisors within one year of a liquidity event. The advisors who survive that window are the ones who went beyond portfolio management and helped their clients build a life plan that outlasted the deal. This is the next frontier for advisor differentiation — and AI is accelerating the timeline.
Chapters:
00:00 - Introduction of Susan Latremoille
01:40 - The Retirement Myth
02:21 - Bucket List vs. A Real Plan
03:00 - The Ugly Truth About Retirement
06:25 - Personal Planning to Avoid Exit Regrets
07:31 - The Four Core Losses After Exit
12:41 - The Five Consequences of an Unplanned Exit
15:29 - Personal Transition Process and Coping with Exit Regrets
20:09 - The Financial Implications of Exit Regret
20:46 - When Should These Conversations Start?
23:24 - The $100M Lesson: What Susan Lost and Why
25:51 - How Financial Advisors Can Stay in the Relationship
26:28 - Why Early and Consistent Transition Conversations Matter
27:31 - The Financial Advisor's Role Is Shifting
Is your business truly ready—and are you? Take the Succession Readiness Assessment to get a clear snapshot of where you stand and what to focus on next.
https://btsherpa.com/succession
P.S. Most owners don't realize where they stand until they're already in a transition. Take a few minutes now to understand your readiness—and give yourself more options later.
Connect with Laurie Barkman: Website: https://lauriebarkman.me LinkedIn: in/lauriebarkman YouTube: @LaurieBarkman_BTSherpaConnect with Susan Latremoille:
Website: https://nextchapterlifestyleadvisors.com
LinkedIn: https://www.linkedin.com/in/susanlatremoille
Email: [email protected]
📣 Write a Podcast Review: ratethispodcast.com/successionstories
📖 Grab a copy of The Business Transition Handbook, go to https://lauriebarkman.me/book or search in Amazon.
This Show Is Sponsored by The Business Transition Sherpa® Learn what every entrepreneur needs to know about building value and avoiding pitfalls!
"Don't do what you think the world needs, do what makes you come alive." Most entrepreneurs sitting on decades of hard-won expertise have no idea that knowledge alone could be their next business. James Allen is the founder of Profit Your Knowledge, a platform helping coaches, creators, and experts turn what they know into scalable, freedom-based online businesses. He left a six-figure union construction career at 22 with no roadmap, just a belief that he'd only make money doing things he enjoyed. James shares the frameworks, mindset shifts, and practical systems behind monetizing expertise and why this conversation matters deeply for founders thinking about what comes after their current chapter.
Key Insights
The Expert Paradox is real — and it's costing you. The more qualified you are to solve a problem, the less impressive it feels to you. What seems ordinary to you could be exactly what someone else is desperate to learn and willing to pay for.
Use the Income Intersection Framework to find your profitable idea. The sweet spot lives at the intersection of three things: something you have experience with, something people are actively paying money to learn, and something you genuinely enjoy teaching. All three must be present.
You can't figure out your niche in your head — you have to talk to people. Worksheets and solo brainstorming only go so far. Real clarity comes from getting into conversations, working with people, and discovering who energizes you and who doesn't.
Charge for outcomes, not hours. Packaging your expertise into a high-value offer — rather than selling single sessions — is what creates both income and freedom. One $10,000 client beats a hundred $100 sessions every time.
YouTube is the most leveraged long-term system for coaches and experts. Consistent, niche-specific content compounds over time, brings the right people to you, and converts viewers into paying clients — even at 12 subscribers and 17 videos.
Your next chapter doesn't have to be a cold stop. For founders stepping back from their current business, monetizing expertise creates a natural on-ramp to what's next — a way to stay alive, relevant, and financially active without starting from zero.
Chapters:
00:00 - 01:35 - Introduction and James's Origin Story
02:20 - 03:28 - Growing Up, Personal Development
03:29 - 05:30 - Leaving Construction & Taking the Leap
05:55 - 08:02 - The Knowledge Monetization and The Expert Paradox
08:03 - 09:10 - You're Undervaluing What You Know
09:11 - 10:38 - Real Client Stories: Landing a deal even with 12 videos
11:25 - 16:49 - Building a Business & Finding Your Niche
16:50 - 17:50 - Time Saving & Creating Your Own Process
17:51 - 25:10 - Systems and Pricing: How to Work Less and Earn More
25:37 - 26:20 - The On-Ramp/Off-Ramp for Founders Eyeing Their Next Chapter
26:21 - 27:38 - Rapid Fire: Books, Tools, Mistakes, and Best Advice
27:39 - 29:16 - What Succession Means to James Allen
Is your business truly ready—and are you? Take the Succession Readiness Assessment to get a clear snapshot of where you stand and what to focus on next.
https://btsherpa.com/succession
P.S. Most owners don't realize where they stand until they're already in a transition. Take a few minutes now to understand your readiness—and give yourself more options later.
Connect with Laurie Barkman: Website: https://lauriebarkman.me LinkedIn: in/lauriebarkman YouTube: @LaurieBarkman_BTSherpa Connect with James Allen: Website: profityourknowledge.com YouTube: @ProfitYourKnowledge Email: [email protected]
📖 Get your FREE digital copy of The Business Transition Handbook https://lauriebarkman.me/book
📣 Write a Podcast Review: ratethispodcast.com/successionstories
This Show Is Sponsored by The Business Transition Sherpa® Learn what every entrepreneur needs to know about building value and avoiding pitfalls!
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