Welcome to the 2022 summer hacks series! These are really short 'food for thought', bite-sized episodes, so you can dive in when you have a moment.

I decided to focus on planning tips over the summer. Why? Because when people think about comms planning, they often focus on what they are going to say. You have a great product or service and you want to tell people about it. Focusing on the message seems the logical first step. But before you start typing, let alone promoting your offer, there are some vital actions you need to take.

I'm going to give you an overview of the 7 steps to effective comms planning over this summer hack series. I use this process with all my clients, whether it's a brand new product or we're marketing a built environment project.

First up is purpose and goals.

Let's dive in!

Links mentioned in this episode

My FREE Seven Steps Webinar - https://mailchi.mp/henbe.co.uk/free-webinar-7-steps-190722

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