Sunnyside Up: A Roosterly Podcast On Leadership & Marketing

We're excited to have Iraida Charova as a guest on The SunnySide Up podcast.

Iraida is a remarkable individual, wearing multiple hats as an Account Coordinator for Revive and a certified hypnotherapist.

Originally a first-generation immigrant from Russia, Iraida's journey to America was fueled by her fascination with Wall Street and movies like "Working Girl." She caught the "New York virus" and felt that the universe was supporting her every step of the way.

Iraida's story is one of resilience and determination. From starting a private corporation in Moscow with ten women and growing it into nine franchises within two years to venturing to the United States with just $200 in her pocket, unable to speak English, she is a testament to the power of tenacity and communication skills.

Her early days in America included various jobs, from working in flea markets to teaching aerobics. After facing personal hardships, she interviewed for Bloomingdale's and secured a stable job, all while pursuing modeling on the side. Her confidence, looks, and skills were her companions through both highs and lows.

Today, Iraida supervises 22 brands in Manhattan and finds immense joy in her work, relishing the opportunity to meet new people, thrive in sales, and achieve impressive numbers. She is genuinely content with her job and the journey that brought her here.

During our conversation, Iraida sheds light on digital marketing and AI, showcasing her passion for staying ahead in the ever-evolving business landscape. She also offers courses in hypnotherapy and facial treatments, catering to high-profile clients, including those attending the Met Gala.

In her free time, Iraida indulges in classic books by Bulgakov, demonstrating her love for literature and culture.

Her story emerging from adversity with incredible strength, is a testament to her resilience and the wealth of knowledge and experience she has to offer.

Join us in this enlightening conversation with Iraida Charova as we explore her journey, her passions, and the valuable insights she has gained along the way.

Make sure to take a listen and let us know your thoughts! Like. comment. Subscribe.

Guest Details:

Guest Name- Iraida Charova

-Russia in 90s / entrepreneurship in crisis

-show Busness

-why cosmetics / skin care / carrier chose

-hypnotherapy

-what is the book will be about

-I .C. Elite Esthetician/ Hypnotherapist

Brand- IMP Evolutions

Website- Impevolutions.com

Socials-

https://instagram.com/iraida_charova?igshid=OGQ5ZDc2ODk2ZA==

www.linkedin.com/in/iraida-charova

https://www.facebook.com/irena.irbis?mibextid=LQQJ4d

From Moscow , Russia , in US since 1991 , former model /actress / singer . Was one of the first woman entrepreneurs in post communist Russia . Married / divorced several times / single mother . Made carrier choice in cosmetics after Son is born in year 2000 . Currently Elite Esthetician / Luxury skin care consultant to upscale clientele and celebrities . Finish Marisa Peer school of RTT Hypnotherapists , created unique program Image Mind Performance Evolution ( private practice ) . Planning to write a book .

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Email: [email protected]

We're excited to have Michelle Bartlett as a guest on The SunnySide Up podcast.

Michelle's journey is truly unique, taking her from theatre school in Los Angeles to the world of restaurants, auditions, and eventually, to becoming a skilled presenter in the corporate realm. Her path then led her to the banking sector, where she excelled as a 1031 relationship manager.

Specializing in the 1031 exchange niche market, Michelle adds tremendous value by helping individuals in need of this service, which enables investment property owners to sell real estate and reinvest while deferring taxes. In this podcast, she sheds light on common misconceptions surrounding reinvestments, retail, and more.

Michelle's typical clients are those who have owned property for some time, have accumulated wealth, and are looking to embark on a 1031 exchange journey. She aids them in reinvesting in passive, like-kind real estate properties and assists in locating lucrative real estate investments.

But that's not all—Michelle also plays a crucial role in safeguarding her clients' funds in escrow during the exchange process. Her strong opinions about the industry she's in make her an invaluable resource for those seeking 1031 exchange expertise.

To get in touch with Michelle and explore the world of 1031 exchanges, you can reach her at:

📞 Phone: 1(949) 274-2003 🌐

Website: 1031solutionsgroup.com

📧 Email: [email protected]

Join us for this enlightening conversation with Michelle Bartlett as we delve into the intricacies of 1031 exchanges, real estate investments, and the financial industry.

Make sure to take a listen and let us know your thoughts! Like. comment. subscribe.

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Email: [email protected]

We're excited to have Desaré Flournoy as a guest on The SunnySide Up podcast.

Welcome to our YouTube channel, where we introduce you to the incredible Desare Flournoy, the visionary owner of Twisted Fork! Twisted Fork isn't just any festival; it's a vibrant community and platform that celebrates the world of vegan food vendors, catering to all genders and nationalities.

She also offers educational courses on diabetes and healthy eating. Desare's journey into this business began with a childhood festival experience, igniting her passion for a positive mindset and perspective. She's also an accomplished author with her book, "The Food Fight," sharing insights into transitioning to a vegan lifestyle while enjoying festivals to the fullest. Desare firmly believes that our comfort shouldn't solely reside in food but in our connections with our loved ones.

She started her journey with no marketing budget, relying on cold emails and calls during the early years, and her determination eventually led to a snowball of success. What sets Desare apart is her dedication to community over profit. She firmly believes that if you have the skill, you can always find ways to make money. She also encourages us to acknowledge that everyone's background and story are unique, emphasizing the importance of understanding and respecting these differences.

Desare's favorite book, "Noticer" by Andy Andrews, reflects her constant pursuit of wisdom and personal growth. Join us in this enlightening conversation with Desare Flournoy, the powerhouse behind Twisted Fork, and discover the incredible world of vegan food, community, and personal transformation!

Make sure to take a listen and let us know your thoughts! Like. Comment. Subscribe.

Guest Information

Name: Desasre

Brand: Twisted Fork Festival

Website: TwistedForkfestival.com

Socials:

https://www.instagram.com/twistedforkfestivals/?hl=en

https://www.linkedin.com/in/desareflournoy/

https://www.facebook.com/TwistedForkFestival

Good morning. I've been an event planner for 20 years. Seven years ago, I switched to vegan trade shows and created. Twisted Fork Festival.

Desare Flournoy Event planner, 20 years.

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Logan Gelzer, a digital marketer with over 10 years of experience, talks about the most common misconceptions about Shopify. He debunks the myth that Shopify is only for small businesses, and explains that it can be used by businesses of all sizes. He also talks about the misconception that Shopify is a one-size-fits-all solution, and explains that there are many different factors to consider when choosing a platform for your online store.

Logan also talks about the importance of building trust and credibility for your online business. He explains that this can be done by creating high-quality content, providing excellent customer service, and being transparent about your business practices.

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Jan Koch shares his story of burnout and how it led to his mental breakdown in the hopes that it will help others who are struggling with the same thing. He also talks about how he turned his experience into a successful business by helping others avoid the same mistakes he made.

Koch also recommends using a variety of tools to help you with your email marketing, such as Mailchimp, ConvertKit, and Drip. He says that these tools can help you automate your email marketing so that you can save time and focus on other areas of your business.

Jan Koch is an email marketing consultant and coach who helps solopreneurs and small businesses grow their businesses through email marketing. He started his business after having a mental breakdown from burnout while working in corporate America.

Key takeaways from the episode: • It is important to take care of your mental health, especially if you are feeling burnt out. If you are struggling, don't be afraid to reach out for help. • Email marketing is a powerful tool that can help you grow your business. However, it is important to use it correctly and to understand your target audience. • There are a variety of tools available to help you with your email marketing. Take the time to research different tools and find the ones that are right for you. • Working with a professional email marketing consultant can help you save time and get better results. If you are serious about growing your business through email marketing, consider working with a consultant.

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In this episode, we have an inspiring conversation with Saira Kabir, Vice President of Finance and Business Strategy at Affinity Health Corp. Saira takes us through her remarkable career journey, from working in multinational banks to the media industry and eventually finding her passion in the healthcare sector. She shares valuable insights on the importance of following your true interests, the power of family support, and the significance of believing in yourself. Join us for a motivating discussion on how to navigate career transitions, find work-life balance, and empower yourself on your own professional path.

Key Takeaways: Explore Your Interests: Rather than solely focusing on money or external expectations, take the time to explore different career options and identify what truly interests and excites you.

Family Support Matters: A strong support system from family and loved ones can play a crucial role in pursuing your career goals and making important life decisions.

Embrace Change: Don't be afraid to take a leap of faith and make career transitions if you feel your strengths lie elsewhere. It's never too late to pivot and find a more fulfilling career path.

Balance and Presence: Strive for work-life balance by being fully present in each aspect of your life. Give your best efforts at work and with your family, setting clear boundaries to maintain harmony.

Empower Yourself: Identify what truly motivates you and align your career choices with your passions. Empower yourself to pursue opportunities that bring you peace and happiness on your career journey.

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In this episode, we have the pleasure of speaking with Jamie Hendricks, the founder of the fashion brand "Be Her" based in the vibrant city of Detroit. Hear Jamie Hendricks' inspiring story of starting her fashion brand, Be Her, in Detroit. Learn about her challenges and rewards of being a female entrepreneur in a changing city. Join us as we dive into Jamie's journey of creativity, determination, and community impact.

Keypoints • Jamie Hendricks' entrepreneurial journey from childhood passion to "Be Her" founder. • Motor City Match's support in shaping her business plan and vision. • The significance of rebranding and collaborating to refine the brand concept. • Jamie's determination to open a brick-and-mortar store amid the pandemic's obstacles. • "Be Her" embodies inclusivity and empowerment for women in Detroit and beyond.

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In this episode, we talked to Eric Reese, a father of two children with autism. We discussed the challenges and rewards of parenting children with autism, how to maintain a positive outlook, and how to help children with autism thrive in their own unique way.

Key Takeaways • The challenges of parenting children with autism: Eric shared some of the challenges he and his wife have faced in raising their children with autism, including communication difficulties, social skills challenges, and repetitive behaviors. However, he also emphasized that there are many rewards to parenting children with autism, such as their unique perspectives and their ability to teach us about ourselves. • Maintaining a positive outlook: Eric shared some tips for maintaining a positive outlook when raising children with autism, such as focusing on their strengths and abilities, celebrating their accomplishments, and getting support from other parents. He also emphasized the importance of not comparing your child with other children, and of accepting your child for who they are. • Helping children with autism thrive: Eric discussed some of the ways that parents can help their children with autism thrive, such as providing them with early intervention services, finding a supportive school environment, and helping them to develop their social skills. He also emphasized the importance of being patient and persistent, and of believing in your child's potential. • The importance of early intervention: Early intervention services can make a big difference in the lives of children with autism. These services can help children to develop their communication and social skills, and to learn how to cope with their challenges. • The need for supportive schools: Children with autism need to be in schools that are supportive and understanding. These schools should have staff who are trained in working with children with autism, and they should have programs in place to help children with autism succeed. • The importance of community: Children with autism need to be part of a community that supports them. This community can include family, friends, neighbors, and other people who understand and accept children with autism. • The power of hope: Eric Reese emphasized the importance of hope when raising children with autism. He said that it is important to believe in your child's potential, and to never give up on them.

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Tracy Slepcevic is a mother of a child with autism and an author. In this episode, she talks about her experience raising a child with autism and the challenges she faced in finding treatments and support. She explains that the book is not only a personal story but also a guidebook for other parents of children with autism.

Tracy talks about the misconceptions surrounding autism and the importance of understanding that each individual with autism is unique. She also emphasizes the need for environmental factors to be considered in the development of autism. Tracy mentions the financial struggles she faced during her journey and her motivation to help other parents facing similar challenges. She highlights the importance of advocating for these children and offering support to other parents.

Key Takeaways • Tracy Slepcevic is a mother of a child with autism and has dedicated her life to helping other families affected by autism. • She is the author of the book "Warrior Moms: A Mother's Journey of Healing a Child with Autism," which is a personal story and guidebook for other parents of children with autism. • Tracy talks about the importance of understanding autism as a spectrum disorder and the need for individualized treatment plans. • She also emphasizes the importance of advocating for children with autism and providing support to other parents. • Tracy's story is an inspiration to all parents of children with autism and her advice is invaluable.

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Join us in this enlightening episode as Deborah Blakey shares her remarkable journey of resilience, transparency, and dedication to empowering others. Discover how her book and coaching services can provide the guidance and inspiration you need to overcome obstacles and embrace your own unique journey towards success.

• Embracing Resilience: Deborah's story reminds us that resilience and a never-give-up attitude can help us overcome even the most challenging circumstances. • The Power of Transparency: Deborah emphasizes the importance of being transparent and authentic, as it allows us to connect with others and provide support and inspiration. • Serving Others: Deborah's purpose-driven approach highlights the significance of serving and uplifting others, particularly those who have faced similar challenges in life. • Goal Setting: Setting clear goals is crucial for personal and professional growth. Deborah shares her vision of becoming a keynote speaker and impacting a million lives, emphasizing the importance of goal setting for success. • Coaching and Consultation: Deborah offers coaching services and provides a free 15-minute consultation for those seeking guidance and support in overcoming obstacles and embracing their true potential.

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