Understanding climate action through the words we use

Keep an ear out for an easter egg after the outro on this one.

The words we use matter. Terms like "sustainability”, “net zero” and “resilience” signify our industry's evolving priorities and concerns. These “buzzwords” reflect current cultural circumstances within the AEC industry and larger society while also actively shaping how we approach and address these issues. 

In this episode will be exploring the meanings and relationships between many of the current buzzwords that are alive in the AEC today. If you’ve ever wanted to deepen your understanding of words and terms like “sustainability”, “net zero”, “embodied carbon”, “circular economy”, “resilience” or “adaptation” you’ll appreciate this interview w/ Kjell Anderson of LMN Architecture in Seattle.

Yes, buzzwords come and go. We routinely air quote them somewhat irreverently. But do not be fooled - buzzwords are also important. Far from being superficial, these trends in language mark the emergence, acceptance, and eventual integration of new, often significant, ideas. When a word gains prominence, it often signals a collective reckoning with the issue it represents. Conversely, when it fades, it may indicate that the idea has either been absorbed into the mainstream, superseded by more urgent concerns, or—sometimes quite worryingly—been deprioritized.

Dictionary definition of “Buzzword”:  (pejorative) A word drawn from or imitative of technical jargon, and often rendered meaningless and fashionable through abuse by non-technical persons in a seeming show of familiarity with the subject.

Kjell Anderson

Kjell is LMN’s Director of Sustainable Design and leader of LMN’s Green Team, spearheading initiatives into energy modeling, materials + health, and water use reductions. With 24 years of experience, Kjell is well-regarded at local and national levels as a sustainability expert. He is a founding part of Seattle’s 2030 Roundtable, an inaugural member of AIA’s National Energy Leadership Group, and in other roles in setting practical and innovative directions for the profession. Kjell has contributed to the design of dozens of LEED New Construction projects, plus Pilot projects under USGBC’s Neighborhood Development and Commercial Interiors programs, including several Gold and Platinum-certified projects. He is the author of Design Energy Simulation for Architects, published by Routledge in 2014, and has guest taught Arch 533 (Advanced Environmental Systems) at the University of Washington. Kjell earned a Bachelor of Science in Architecture from Washington State University.

Some of Kjell’s representative projects include the Hyatt Regency Seattle, Seattle Aquarium Ocean Pavilion, and the Eastside Tech Tenant East Campus Modernization and RedWest South project.

Team

Hosted by Kristof Irwin

Edited by Nico Mignardi

Produced by M. Walker