Sustainable GOAT

At Everlastly, they want to make it easy for people like to shop for gifts that are good for life today and for the world of tomorrow. There’s a long road ahead and Everlastly is on a mission to build a more sustainable economy. Many want to purchase sustainable products and reduce their environmental footprint. The problem is, it’s not that easy to understand the true costs of our choices. Everlastly is here to change that. When you make more sustainable choices on your registry, it creates a ripple effect, inspiring your loved ones to consider their own buying habits, and proving to businesses that being sustainable is good for the bottom line. In this episode, we dive in with Nathan Sedlander, Co-Founder and Co-CEO to talk consumer behavior and building solutions for the future.

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Rachel Kois is the CEO & Founder of SimpleSwitch.org, an online marketplace for ethical and impactful shopping. (Think “like Amazon” except every one of the 3,000+ products has a positive social or environmental impact.) They aim to shift some of the HUNDREDS OF BILLIONS spent online this year to everyday products and gifts that support orphan care, plant trees, combat climate change, and more. Simple Switch exists to bring ease and convenience to ethical and impactful online shopping, and change the world through positive impact purchasing. Rachel believes deeply in the power of entrepreneurship to solve some of our most serious global problems. We get into some great topics on the podcast and also discuss the journey of entrepreneurship.

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Maple water is pure sap from the maple trees. It's a common misconception that all sap is sticky. Maple sap actually looks and feels just like regular water. The main difference is that maple water goes through a natural process that infuses it with plant-powered nutrients. Kate Weiler is the Co-Founder of Drink Simple and was inspired to create this product out of a need to create a hydration solution for athletes. In the process, she found that it also is not only sustainable, but has an even greater impact on the body than ever before. In a world where so many products are full of junk ingredients, Drink Simple is proud to tap refreshment directly from nature to empower a healthy mind, body, and soul.

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The E1 Series is the world’s first and only electric powerboat racing series. The series was established to create an exciting, competitive racing platform to promote sustainable electric watercraft and reduce the environmental pressures being placed on the ocean, rivers and lakes. The E1 Series was launched in 2020 by two close friends from the automotive world, Alejandro Agag and Rodi Basso. Alejandro is a groundbreaking pioneer of sustainable motorsport, having created three electric racing series from scratch: Formula E, Extreme E and now the E1 Series. Rodi Basso, who the interview is with, is an entrepreneurial motorsport engineer with a passion for the sea and innovation, with an impressive background in Formula 1 working with Ferrari and Red Bull Racing (as well as time working with NASA).

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As typical urban professionals, founders Michael and Lucas loved the idea of moving: new home, new city, new job, new roommates, new furniture. But they didn’t love the reality: The expense and hassle of moving existing furniture that might not match their new place, creating waste by kicking cheap furniture to the curb, or spending free weekends shopping for new furniture. After working together at another Los Angeles based startup, Michael and Lucas realized they had more than moving in common. They shared an entrepreneurial spirit and a belief that they could flip the home furnishings industry on its head in a sustainable fashion that fits the way we live today. That is where Fernish comes in. Fernish provides consumers with the flexibility to have access to premium furniture without contributing to the overall waste cycle. We talk with Kristin Smith, COO of Fernish about the impact that they have as a brand and the future that they are building, shaking up the furniture industry. 

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SailGP is a global sailing platform that is not only purpose driven, but featuring some of the best athletes in the world. Their ambition is to be the world's most sustainable and purpose-driven global sports and entertainment platform, believing that sport has the power to change the world. They are a climate positive sport, creating more impact than the footprint that they create. The ultimate goal of the sport is to not only serve as a platform for inspiring positive change, but to serve as an example for other sports to follow suit. Speaking with Fiona Morgan, Director of Purpose and Impact at SailGP, we discuss the platform that she has built, the challenges that we are facing as a planet, and how SailGP is helping to provide a solution. 

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Extreme E is the first sport built out of concern for the climate crisis. The series’ goal is to use electric racing to highlight remote environments under threat of climate change issues, and to encourage us all to take positive action to protect our planet’s future.With 30 percent of the planet’s CO2 emissions coming from transport, Extreme E exists to showcase the performance of electric vehicles, using the powerful mix of thrilling sports action, scientific education and storytelling to accelerate their adoption in order to reduce CO2 emissions and achieve a more sustainable lifestyle. Catie Munnings, a Red Bull sponsored and driver for Andretti United, is not only leading the charge on the track, but also for sustainability and women in sport. 

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Check out Andretti United at their website and reach out to them here

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Check out Catie Munnings at her website here

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Doing the dirty work is in United By Blue's DNA: they organized their first community cleanup the week they sold their first t-shirt over a decade ago. Years later, they're still hauling old tires, gathering plastic bottles, and picking up the bits of styrofoam that litter our shorelines. United By Blue's dream is to eliminate the need for this mission one day, so our pursuit doesn’t stop at reusable trash bags. They prioritize sustainable materials and ethical manufacturing to lead the charge toward better business practices. They facilitate easy ways for our customers to generate less waste by creating products like reusable utensil kits. And United By Blue builds community through waterway cleanups, determined to spread the idea that if one business can make a difference, so can one person.

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Water has been a topic of conversation lately, especially when it comes to agriculture. With water being a finite resource, it needs to be used in a more efficient way in order to support the growing needs of the population. Upterra has been taking a different approach to water. By using biomimicry, they have restructured water so that it performs best in the environment that it is being used. This leads to less water waste, better efficiency, and better yields from crops. In a world that is beginning to see drought at a major scale, this technology ensures that we can produce food in a sustainable way while also improving the quality of the food itself.

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Bite started with two questions: Why does toothpaste come in plastic tubes and what exactly are we putting in our bodies when we brush our teeth? At the heart of Bite, they wanted to do better. That means asking themselves, every day, how they can improve. Whether it’s mindlessly tossing out an empty toothpaste tube or glossing over the ingredients list, small daily actions can shape the future of our planet. By uncovering how we can be better to ourselves and to the earth, we are one step closer to a healthier and plastic-free world. 

More than 1 billion plastic toothpaste tubes are thrown out each year, with harsh chemical residues. More than 100 million animals suffer and die in the U.S. every year in cruel chemical, drug, food, and cosmetics tests. Every year, more than 50 Empire State Buildings worth of toothpaste tubes end up in landfills or oceans. 

Lindsay McCormick set out to change that. Starting a world changing business out of a living room definitely wasn't easy, but it was necessary. "Bite was founded on the belief that a brighter smile doesn’t need to come at the expense of our bodies or the environment. Our daily habits matter, and the small changes we make together can add up to something big."

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