This chapter is about putting relationships above all else in your business. I invited my good friend and business partner Ryan Reger on the show as my first guest. I've worked with other people over the years and have built some incredible friendships and working relationships along the way… relationships I wouldn't trade for anything. But, I think the story Ryan and I have in how we have partnered together is unique and I wanted to share a glimpse of that with you.

In this chapter we talk about software and the importance of having the right software. I share a story about the price you pay when you have the wrong software.

I learn my lesson the hard way - and at the end of the chapter, there is a lesson for you as well so you can learn from my mistakes.

Today we are talking about what it means to listen to your audience… really listen. It's an important skill to develop because it will help you build the best content strategy for your business. If you listen well - you will be able to serve well.

In the 3rd chapter of my book, Sweet Spot Revenue - we talk about the value of community. Relationships are the backbone of your business and more valuable than any skill or piece of information you bring to the table. Listen in as I share how I learned to seek, build and value community.

Knowing your audience allows you to grow your audience. As we dig into chapter 2 of Sweet Spot Revenue, we discuss how to define and know your audience well. This is the key to being able to serve effectively and have greater impact.

As we listen to chapter 1 of my book, Sweet Spot Revenue, I challenge the way you may think of your business.

We are talking about platforms we use in our business today - Amazon, eBay, Facebook, Instagram and the mindshift needed to view them as TOOLS to grow your business.

LINKS:

Sweet Spot Revenue by Jenni Hunt

The Silent Sales Machine by Jim Cockrum