Switching costs refer to the expenses, efforts, or barriers associated with switching from one product, service, or supplier to another. These costs can include financial costs, such as termination fees or setup fees, as well as non-financial costs, such as time, inconvenience, learning curve, and loss of network effects or data.

"Locked in or locked out? 🔄💰 The hidden price of changingbrands, services, or systems."

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