In this episode host Mischa Zvegintzov and guest Shawna Stevenson, co-owner of Elevaid, discuss the development and success of her nootropic drink business. They delve deep into the benefits of nootropics, the entrepreneurial journey of creating a valuable product, the initial struggles with marketing, and the incredible turnaround achieved through user-generated content. They also talk about the emotional highs and lows of entrepreneurship, how she maintained momentum as her product took off, the shift in marketing strategies, the effectiveness of authentic video content, and her plans to reach a wider audience through an upcoming "influence tour." with me!
Check out Elevaid here: https://drinkelevaid.com/
See her User Generated Content (UGC) on Instagram here! https://www.instagram.com/smashyourday/
Encapsulated Show Notes:
- Introduction to the concept and benefits of nootropics with Shawna Stevenson.
- In-depth look into the entrepreneurial journey behind the creation of Elevate.
- Understanding the struggle and success with marketing a unique product.
- The transformative power of user-generated content in boosting a business.
- Exploration of the highs and lows in entrepreneurship.
- Insights into effective marketing strategies and maintaining business momentum.
- The importance and impact of authenticity in business content.
- Upcoming plans for an "influence tour" to spread their message and reach a wider audience.
See The Influence Army - Founding Member Launch Here:! https://www.theinfluencearmy.com/FML
Mischa's Stuff!
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