Call it "employer blanding" or even "the sea of sameness," but there's a valid reason to think all employer brands look and feel the same. But that's not a rule or anything.

The trick is learning how to push beyond the obvious to understand your talent targets and offer them something far more meaningful than what's obvious.

Show notes:

• Yes, the books are starting to roll out!!!

The Employer Brand Handbook Vol 1: Working with Recruiters is now live on Amazon

Talent Chooses You: Hire Better with Employer Branding is available for pre-order on Amazon with a June 15, 2020 delivery

The Employer Brand Handbook Vol 2: Metrics and KPIs is available for pre-order will go live Sept 7, 2020.

All books are being discounted at launch, so order your copies today!

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