An employer brand is never created. An employer brand is always uncovered through research and genuine conversations with the people who know the inner workings of your organization. This podcast is designed to walk you through that process of uncovering your own employer brand, including the questions you need to consider and the missteps you should take care to avoid along the way.

This is an overview of a real recruitment marketing plan developed for a client in the restaurant industry. They own 25 locations across the United States with around 150 employees per location, and they are working on expanding. We provide the steps we used to outline our strategic plan, an explanation of each step, and some examples from our partnership with this client.

A strategic recruitment marketing plan is a combination of challenges, goals, objectives, strategies, and tactics that all work together to help you achieve your long-term vision. We at S2E Solutions use those 5 components (challenges, goals, objectives, strategies, and tactics) to provide both a broad overview of our client’s vision along with the specific steps we’ll take to make it a reality.

A step-by-step guide to help you not only generate quality and valuable social media content for your audience, but also how to create a strategy to help maximize the performance of your content across various social platforms.

In the conclusion of our four-part social media series, we take a deep dive into the benefits and value that paid media can have in getting your social content and recruitment message in front of the most appropriate audience.

An in-depth discussion on a few of the most impactful tactics to help you grow an engaged audience that can help amplify your employer brand voice across your social platforms, leading to better performance and ROI of your social content.

Social media isn’t just another box to check off your sourcing to-do list. It’s a recruiting platform that is worth investing time and effort into getting right. That’s why we’re dedicating four full episodes to discussing the role social media plays in modern talent acquisition. In this first episode the Talent Marketing Solved experts discuss the 5 things you NEED to know to put your best foot forward on social media.

Allow us to introduce ourselves. In this episode, you’ll meet our hosts, Paul Wills and Todd Yeager, and recurring guest, Stacey Shaw, and you’ll learn a little about this journey on which we are about to embark. Give us a few minutes of your time, and we’ll give you concrete, actionable steps you can take to improve your talent marketing practice. So, set back, relax, and join us for this introductory episode!