Talk Like a Brand

Branding, branding, branding, right? That’s all you hear people talking about, but what is it really? Branding is what you do to a brand – it’s the process of bringing your brand (or idea) to life. Of course, you want and need a brand identity, because how are people going to know who you are and what you can do. It’s like WIFFM – what’s in it for me? Once you can tell people that through words and visuals and throw in a promise of the experience they will get from working with you or buying your products, you’ve basically pinpointed your brand. Today, we’re talking all about it.

Ready to whip up something amazing for your brand? Follow us for more inspiration:
IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.
Sign up for insider tips and updates: bit.ly/colormail.
Explore our brand-building ecosystem: Colormebrand.com.
Keep stirring the pot, creating your flavor, and serving success! 

A brand is the biggest asset your company owns – and the most valuable. That means finding out all you can to properly position yourself counts. A SWOT analysis is the quickest way to see where you stand. In this episode, we talk about the reasons why.

Ready to whip up something amazing for your brand? Follow us for more inspiration:
IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.
Sign up for insider tips and updates: bit.ly/colormail.
Explore our brand-building ecosystem: Colormebrand.com.
Keep stirring the pot, creating your flavor, and serving success! 

We all know that content is king and video is supreme. Although we know this to be true, it is hard for a lot of entrepreneurs to go live. In this episode, we're speaking with Doriel Larrier about her her mission to help others 'Push the Live Button' and how to overcome those fears.

Ready to whip up something amazing for your brand? Follow us for more inspiration:
IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.
Sign up for insider tips and updates: bit.ly/colormail.
Explore our brand-building ecosystem: Colormebrand.com.
Keep stirring the pot, creating your flavor, and serving success! 

Many people hear the word brand and immediately think of a product or service, but a brand is much more than that. Your brand conveys who you are, what you stand for, the value you bring, engagement, and more. In this episode, we talk all about it.

Ready to whip up something amazing for your brand? Follow us for more inspiration:
IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.
Sign up for insider tips and updates: bit.ly/colormail.
Explore our brand-building ecosystem: Colormebrand.com.
Keep stirring the pot, creating your flavor, and serving success! 

When you talk about branding, a lot of times you think of products in stores, but we're in the 21st century, and a lot of those products are digital. Today, we're going to talk all about it with Leslie Lowery.

Ready to whip up something amazing for your brand? Follow us for more inspiration:
IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.
Sign up for insider tips and updates: bit.ly/colormail.
Explore our brand-building ecosystem: Colormebrand.com.
Keep stirring the pot, creating your flavor, and serving success! 

Do you accept the mission or do you think it's impossible? If you don't have a mission statement, how will you know what to do or where you're going? Listen in as I discuss the blueprint for making your vision come to life.

Ready to whip up something amazing for your brand? Follow us for more inspiration:
IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.
Sign up for insider tips and updates: bit.ly/colormail.
Explore our brand-building ecosystem: Colormebrand.com.
Keep stirring the pot, creating your flavor, and serving success! 

Do you have a clear vision of where your brand is headed, or are you just cruising along, adding things into the mix as you go along? I'm going to be talking about why you need to see where you're headed so you'll know what to do to actually get there.

Ready to whip up something amazing for your brand? Follow us for more inspiration:
IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.
Sign up for insider tips and updates: bit.ly/colormail.
Explore our brand-building ecosystem: Colormebrand.com.
Keep stirring the pot, creating your flavor, and serving success! 

Have you ever had the feeling you weren't good enough to build a strong brand? You're WRONG! You and your brand are MORE than enough. Listen in as I discuss how imposter syndrome gets to the best of us and ways to overcome it.

Ready to whip up something amazing for your brand? Follow us for more inspiration:
IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.
Sign up for insider tips and updates: bit.ly/colormail.
Explore our brand-building ecosystem: Colormebrand.com.
Keep stirring the pot, creating your flavor, and serving success! 

In order to get to the right people and speak to them the way you need to, you need to know who  your target market is, and your target audience. In this episode, I'm breaking it all down.

Ready to whip up something amazing for your brand? Follow us for more inspiration:
IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.
Sign up for insider tips and updates: bit.ly/colormail.
Explore our brand-building ecosystem: Colormebrand.com.
Keep stirring the pot, creating your flavor, and serving success! 

How many of you know what a trademark is? Do you know the difference between a trademark and service mark? What about the TM symbol? Does it provide the protection you think it does? Listen in as I give you all the basic information on trademarks and what you should know.

Ready to whip up something amazing for your brand? Follow us for more inspiration:
IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.
Sign up for insider tips and updates: bit.ly/colormail.
Explore our brand-building ecosystem: Colormebrand.com.
Keep stirring the pot, creating your flavor, and serving success!