The one where Roel Peters, Online Marketing Consultant at The Reference, talks about Intelligent Tracking Protection (ITP). It's a privacy-protection measure by Apple and Mozilla (of Firefox fame) and many marketers are not happy with it.
We look at what ITP is, what it means for publishers and what can be done about it.
The book Roel is referring to during the podcast is Tim Wu's The Attention Merchants .
Oh, and we have new mikes! The sound is so much better now (yet Roel can't help but talk louder than the host; we'll get that fixed next time!)
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Music by Komiku, from the album "Poupis Incredible Adventures"