The first thing we need when starting a business is money. One of the best ways to have that is through investors. But what if the search for that investment is harder than you thought? Do you give up? The founder of Stratia Skincare, Alli Reed, didn’t. Instead, she bootstrapped her business all on her own shoulders without any outside investment. In this episode, she shares her inspiring journey with Elliot Begoun. They dive into her struggles with raising money and processing her emotions when dealing with rejections from investors. Alli also talks about building relationships with consumers, growing the business even in the pandemic, and learning to believe in ourselves. Her entrepreneurial journey was a hard road, yet it didn’t stop her. Join Alli as she further talks about her daily routine, how she handled the challenges, and how we could adjust accordingly when faced with uncertainty, especially in this trying time.
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