Three secret weapons that I use that have helped me launch physical products, SaaS implementations, and services across a number of different industries --from consumer goods, airlines, health care, financial services, conferences, coaching services, and several others.

Congrats! You had a great idea and took the leap to build a prototype but why aren't sales coming in? why haven't you connected with customers?

What steps should you take if you've already started a launch or even if you've already built a prototype?

In this episode, we'll discuss what happens after you've created a prototype without implementing critical launch steps.

Even small incremental steps are better than nothing at all or better than sitting still when you want to launch a physical product or service.

This episode is from a live talk Sharon Brown gave about the effort it takes to launch a physical product or service. She shares the one thing that all great products and services have in common.

Whether you are launching for the first time or even if you've launched before, you still need and want a launch framework because you always have key launch challenges to address and questions to answer such as what's the best next step?

Why waiting for investor funding can be the worst thing for your launch and the thing holding you back from launching a successful physical product or service.

The single best launch tip that will ensure your success and a ranking of five tactics you can use immediately to launch any physical product or service.

What do you think is the top question asked about launching? And how unanswered questions can negatively impact your launch success.

The biggest problem when launching a product or service, What people get wrong? And key Launch Decisions, and What do you need to launch?

How can you create a bullet-proof launch? Here are 7 steps that are proven to give you a bullet-proof launch plan for your physical product or service even if you've launched before or you're just getting started.