Tech Law Podcast

One of our most popular topics on the Tech Law Podcast involve Litigation Tips.  So we have reignited our litigation tips seocntio and rebranded as Litigation Tips Tuesday.  In this show, we discuss the challenges of putting your client first, especially in the ego-sport that is litigation.  That high charging, high-stakes practice area where lawyers stand on the front line of big risk.  How does a good trial lawyer know when they have allowed some other interest to trump their client's documented, prioritized goals.  How does a great trial lawyer see the other interests pulling at their decision making and compartmentalize it?  If you want my number one tip, I'll give it to you.  Be constantly aware of what goals are driving your decisions.   Run each scenario though the filter of each competing interest.  Then do what is in your client's best interest. It is easier said than done, but a greatest attorneys find a way to keep their ego, pride and financial interests on the shelf.  

You think about your software as lines of code.  An IP attorney sees your software as a copyright protected work, some of which belong to you and third party copyright protected code which belong to third parties.  How do you know if your software code contains copyright protected third party works?  In this episode, software licensing attorney and open source specialist Russell Gelvin explains what a software audit is, and how a software audit is conducted. Who owns the copyright to your code? Now, there's a lot of different issues we could dig into today, but today we're going to be talking about some very important aspects of doing due diligence on your software code. And the best way to do that is to do a software audit.

And that means to actually do a line-by-line analysis of your code to make sure that you are not violating any third-party copyright notices, that you have the rights you think you do in your code, and to try and resolve any issues that you find. Russell is a licensing and software attorney for Travis Legal. He is an expert in software auditing. Welcome to the show, Russell.

Prince left his estate a literal and virtual VAULT containing unseen video and audio creative works, other works and yet to be created works.   In this weekly installment of Tech Law Podcast, Prince super-fan Enrico Schaefer talks about what is shaping up to be one of the great brand stories of 2019.  It has been a slow (thoughtful?) to get off the dock, but we continue to see roll-out of what appears to be a thoughtful and cutting edge  branding strategy.  The Prince Estate has either carefully and brilliantly built a foundation for a fitting purple posthumous legacy.  Or, Prince's IP estate is so vast that it is simply inevitable even as expressed through court process and oversight.   Either way, of one of the great artists of our generation is being reincarnated through the expression of a content strategy that is working.    The fact that the estate may be financially upside down and tens of millions in expenses, means little.  I have seen the future [licensing opportunities].   And the future is Prince.   Check out the official YouTube Channel for Prince to see what professionally curated content and intentional branding looks like.    https://www.youtube.com/user/prince/videos.  Thank you for listening, please consider subscribing (we are going the crush content on building an idea economy company.

If you are a social media influencer or online celebrity, you need to make sure that your social media influencer agreement protects you and your reputation.    Licensing someone's name and likeness Is serious business.   If you are a brand  looking to hire a social media influencer, you need to set expectations. In this podcast, attorney  Enrico Schaefer discusses  key contract terms that your Social Media Influencer Agreement needs to include.   Companies need to obtain the license rights they need to run their marketing campaign. Social media influencers need to make sure they are controlling how and where their name and likeness are being used by brands. Learn more by listening to this episode of Tech Law Radio. 

Do you sell a good online?  Internet sales can be the largest portion of a company's revenue.  When you goods are being imitated, copied or stolen online, that hits your bottomline.  Suing someone on Amazon, PayPal, Apple App Store, eBay, or facebook for pawning off your goodwill is never the goal.  The goals is to take down the infringement ASAP.  The ROI of online brand protection can be  an easy way to increase asset value.  

In this episode of Tech Law Radio, we talk to IP attorney Mallory King. Mallory provides you the basics of online brand protection, from monitoring, to strategy and timing, to threat letter tone, ... Mallory will give you the insights you need. 

Are you a Consumer Packaged Good company?  Whether you are a start-up or growth company in the CPG space, this podcast will get you thinking and answer some key questions critical to your success.  Contact Lorrie at www.traverselegal.com for more information. 

Open Source software licensing attorney Russell Gelvin talks about the issues and risks facing open source software companies, and companies which include open source software in their code (which is just about everyone).  What happens if your proprietary software includes open source code with a copy left license?  How do you find out of your code includes open source software?  What do investors need to know when they conduct an audit of any technology company which has, programs or uses software?