Tech, Travel, and Twang!

Send us Fan Mail

What if the key to thriving cities lies in collaboration rather than competition? In this Tuesday Tea episode of Tech Travel and Twang, we revisit the heart and soul of our family business, reminding ourselves of the joy and creativity that fuel our work. We also share our recent experience with a unique dual photo shoot, conducted from different locations, proving that investing time in our business image is both fun and essential. Amidst our reflective journey, we shed light on the evolving landscape of Destination Marketing Organizations (DMOs) and their shifting responsibilities in today's dynamic environment.

As remote work continues to reshape our world, cities must offer more than just affordable housing and good schools to attract new residents. We discuss the increasingly vital role of DMOs, Economic Development Corporations (EDCs), and other civic organizations in creating compelling reasons for individuals and families to relocate. Through the example of Allen, Texas, we demonstrate how successful DMOs foster collaboration across various sectors to enhance the overall appeal of a destination. We also explore the potential future of DMOs transforming into Destination Ecosystems, focusing on the holistic experience of both residents and visitors.

Lastly, we tackle the common friction between DMOs and downtown groups, questioning whether a unified strategy could mitigate overlapping responsibilities and lead to more effective marketing efforts. The episode emphasizes the importance of creating safe spaces for "why" conversations within teams, encouraging idea sharing and reducing the fear of additional workload. Join us for a thought-provoking discussion on fostering collaboration, driving progress in destination marketing, and envisioning the future of cities as vibrant, interconnected ecosystems.

-----------------------------------------------------
The Tech, Travel, and Twang Podcast is hosted by Co-Founders, Kristen Cruz and Jenn Barbee with Destination Innovate. Learn More! https://destinationinnovate.com/about/

 Subscribe on Apple Podcasts: https://podcasts.apple.com/us/podcast/tech-travel-and-twang/id1679996130
🎙️Subscribe on Spotify Podcasts: https://open.spotify.com/show/2WxEA6ZONc1PhNbJMHP8mV
--
Follow Us on Social!
LinkedIn https://www.linkedin.com/company/destinationinnovate
Facebook https://www.facebook.com/destinationinnovate
Instagram https://www.instagram.com/destinationinnovate
--
Have a topic you want us to cover? Want to be a guest? Let us know! 
https://destinationinnovate.com/contact/

Send us Fan Mail

How can destination podcasts remain captivating in a rapidly changing travel industry? Join us as we sit down with Jenn Barbee, the Chief Detsruptor at Destination Innovate, and Kristen Cruz, the Chief Experience Officer and Co-Founder, to dissect this very question. We unpack the initial buzz around destination podcasts and the ongoing hurdles in sustaining listener interest. Jenn and Kristen emphasize the crucial role of targeting local communities to keep content relevant and explore savvy PR strategies like guest appearances on popular podcasts to boost visibility. We also discuss prescribed vacation; could it work in the U.S.?

Remote work challenges are also on the table. We contrast the unique stresses and distractions of working from home versus an office, especially for over thinkers. Dive into the importance of planning and budgeting for major travel conferences like ESTO and TACVB. Jenn and Kristen share their excitement for specialized think tank events and leadership development workshops tailored for Destination Marketing Organizations (DMOs), making this episode a treasure trove of actionable insights for anyone navigating the world of travel marketing and remote work.

-----------------------------------------------------
The Tech, Travel, and Twang Podcast is hosted by Co-Founders, Kristen Cruz and Jenn Barbee with Destination Innovate. Learn More! https://destinationinnovate.com/about/

 Subscribe on Apple Podcasts: https://podcasts.apple.com/us/podcast/tech-travel-and-twang/id1679996130
🎙️Subscribe on Spotify Podcasts: https://open.spotify.com/show/2WxEA6ZONc1PhNbJMHP8mV
--
Follow Us on Social!
LinkedIn https://www.linkedin.com/company/destinationinnovate
Facebook https://www.facebook.com/destinationinnovate
Instagram https://www.instagram.com/destinationinnovate
--
Have a topic you want us to cover? Want to be a guest? Let us know! 
https://destinationinnovate.com/contact/

Send us Fan Mail

How does the passage of time transform our travel experiences, especially in an age of evolving educational schedules and technological shifts? Join us on Tech Travel and Twang for an insightful exploration into the rising trend of taking on debt for vacations and how services like Affirm and Klarna are making travel more accessible.

Ever had a flight ruined by an unruly passenger or outdated airline systems? We share our own air travel frustrations, from a disruptive flight from San Francisco to the inefficiencies plaguing various airlines, and discuss the growing anxiety many feel about flying. We compare the headaches of air travel with the trials of road trips and consider how these challenges might shape future tourism trends. Plus, we vent about the endless spam and marketing calls we all endure, especially during election periods, and ponder their impact on our peace of mind.

If you're a food lover, this episode's for you! We dive into the world of foodie-based travel, where the quest for the perfect meal becomes the journey itself. Hear our personal tales, like Drew's hunt for the ultimate rib and the magnetic pull of a famous breakfast taco. We also explore how social media platforms like TikTok and Instagram are elevating small, local eateries to viral fame. Finally, we tackle the emerging trend of age-restricted restaurants, debating the pros and cons of these policies and the importance of teaching etiquette and financial literacy in schools. Don't miss this engaging mix of travel tales, tech talk, and tantalizing food adventures!

-----------------------------------------------------
The Tech, Travel, and Twang Podcast is hosted by Co-Founders, Kristen Cruz and Jenn Barbee with Destination Innovate. Learn More! https://destinationinnovate.com/about/

 Subscribe on Apple Podcasts: https://podcasts.apple.com/us/podcast/tech-travel-and-twang/id1679996130
🎙️Subscribe on Spotify Podcasts: https://open.spotify.com/show/2WxEA6ZONc1PhNbJMHP8mV
--
Follow Us on Social!
LinkedIn https://www.linkedin.com/company/destinationinnovate
Facebook https://www.facebook.com/destinationinnovate
Instagram https://www.instagram.com/destinationinnovate
--
Have a topic you want us to cover? Want to be a guest? Let us know! 
https://destinationinnovate.com/contact/

Send us Fan Mail

Can a tourism commercial make you laugh out loud and book a flight? Tune into this episode of Tech Travel and Twang where Jenn and Kristen are back with their Tuesday Tea segment, sharing weekend updates and diving into the latest buzz in travel and design. Jenn’s been busy with her upcycling and interior design projects and Kristen reminisces about Jenn's ever evolving passion for transforming spaces. Then we get down to it, chatting about a hilarious and clever tourism ad from Oslo that's gone viral, showcasing the power of unique destination marketing and the growing trend of anti-brand strategies.

Curious about the rising "quiet life" travel trend? We explore how this new preference for calm, stress-free vacations is taking over, especially on platforms like Pinterest. Destinations are shifting gears to offer more relaxed, introspective experiences, catering to travelers who crave a break from the chaos of highly-scheduled trips. We'll also touch on niche travel trends like astro tourism and the necessity of creating inspiration-driven content that guides travelers without overwhelming them.

Finally, we delve into the evolving travel habits of Gen Z. With economic factors and inflation leading to a preference for road trips over flying, young travelers are prioritizing experiences over homeownership. Remote work is also changing the game, allowing for longer weekend getaways. Plus, we discuss quirky trends like pop-culture-inspired refrigerator interiors and the fascinating potential for creative collaborations with consumer packaged goods. Join us for a lively discussion as we look ahead to fall holiday plans and new travel opportunities!

-----------------------------------------------------
The Tech, Travel, and Twang Podcast is hosted by Co-Founders, Kristen Cruz and Jenn Barbee with Destination Innovate. Learn More! https://destinationinnovate.com/about/

 Subscribe on Apple Podcasts: https://podcasts.apple.com/us/podcast/tech-travel-and-twang/id1679996130
🎙️Subscribe on Spotify Podcasts: https://open.spotify.com/show/2WxEA6ZONc1PhNbJMHP8mV
--
Follow Us on Social!
LinkedIn https://www.linkedin.com/company/destinationinnovate
Facebook https://www.facebook.com/destinationinnovate
Instagram https://www.instagram.com/destinationinnovate
--
Have a topic you want us to cover? Want to be a guest? Let us know! 
https://destinationinnovate.com/contact/

Send us Fan Mail

What does it take to build a thriving tourism hub in a small, heritage-rich community? Join our conversation with Mark Shore, CEO of Visit Bath County, Virginia, as he unveils the unique journey of establishing a Destination Marketing Organization (DMO) in a town of just 4,200 people. Learn about the pivotal role of the historical Omni Homestead Resort, currently revitalized with a $170 million renovation, and its significance to Bath County's tourism landscape. Mark discusses fostering local support, highlighting the economic impact of tourism, and the intricate dance of balancing heritage with modern tourism demands.

We also explores the critical aspect of community engagement and the transformation of the visitor center into a vibrant community hub. Hear about innovative strategies like integrating local artists and the growing appeal of wellness tourism through the Warm Springs Pools. We delve into the importance of industry collaboration, the evolving nature of digital marketing, and transparent communication with community stakeholders. This episode is loaded with valuable insights and practical strategies for anyone interested in the intricacies of destination marketing and community-driven tourism development. Don't miss out on this enlightening conversation!

-----------------------------------------------------
The Tech, Travel, and Twang Podcast is hosted by Co-Founders, Kristen Cruz and Jenn Barbee with Destination Innovate. Learn More! https://destinationinnovate.com/about/

 Subscribe on Apple Podcasts: https://podcasts.apple.com/us/podcast/tech-travel-and-twang/id1679996130
🎙️Subscribe on Spotify Podcasts: https://open.spotify.com/show/2WxEA6ZONc1PhNbJMHP8mV
--
Follow Us on Social!
LinkedIn https://www.linkedin.com/company/destinationinnovate
Facebook https://www.facebook.com/destinationinnovate
Instagram https://www.instagram.com/destinationinnovate
--
Have a topic you want us to cover? Want to be a guest? Let us know! 
https://destinationinnovate.com/contact/

Send us Fan Mail

Ever wondered how a simple weekend trip can transform into a gastronomic adventure? Join us as Kristen recounts her meticulously planned couple's getaway to Dallas, filled with delicious meals and perfectly timed dining experiences. Meanwhile, Jenn takes us through her "big think weekend" where documentary watching met family time and culinary creativity, leading to a tasty chicken enchilada casserole recipe that’s both easy and delightful. We also talk about our contrasting TV habits—from educational documentaries to guilty pleasures like Love Island and Jersey Shore, offering a little something for everyone’s viewing tastes.

But our journey doesn’t stop there. Discover the allure of upscale movie theaters that redefine the cinematic experience with luxurious amenities that go beyond just films. This sparks a broader discussion on how destinations are evolving to offer rich, multi-faceted experiences that attract both residents and visitors alike. We celebrate the growing genuine participation of destinations in Pride Month, emphasizing the importance of inclusivity and community engagement in creating vibrant and welcoming environments for all while staying away from rainbow-washed marketing tactics.

Lastly, we take a nostalgic trip down memory lane, sharing stories from past travels like our spur-of-the-moment visit to New York City in 2009, where we encountered the lively Pride Parade and had an amusing run-in with Neil Patrick Harris at Coney Island. We compare these unplanned adventures with the structured family cruise vacations, exploring the pros and cons of both. Wrapping up, we delve into the evolving nature of marketing and tourism conferences, the influence of AI on creativity, and the vital need to rekindle passion and innovation in our industry. This episode is packed with insights, laughter, and a few surprises – don’t miss out!

-----------------------------------------------------
The Tech, Travel, and Twang Podcast is hosted by Co-Founders, Kristen Cruz and Jenn Barbee with Destination Innovate. Learn More! https://destinationinnovate.com/about/

 Subscribe on Apple Podcasts: https://podcasts.apple.com/us/podcast/tech-travel-and-twang/id1679996130
🎙️Subscribe on Spotify Podcasts: https://open.spotify.com/show/2WxEA6ZONc1PhNbJMHP8mV
--
Follow Us on Social!
LinkedIn https://www.linkedin.com/company/destinationinnovate
Facebook https://www.facebook.com/destinationinnovate
Instagram https://www.instagram.com/destinationinnovate
--
Have a topic you want us to cover? Want to be a guest? Let us know! 
https://destinationinnovate.com/contact/

Send us Fan Mail

Discover the transformative power of wellness tourism and its impact on mental health to kickoff our Tuesday Tea series! We'll share our personal wellness routines, from sipping magnesium water to taking mental health days, and discuss how self-care is becoming more accepted in the workplace thanks to the rise of remote work. Take time with us to reflect on why prioritizing mental well-being is essential for both personal satisfaction and effective teamwork.

We explore the resilience of the travel industry amid economic and societal challenges. Hear about how travel is increasingly seen as a vital escape from daily pressures, and the unique hurdles faced by Destination Marketing Organization (DMO) leaders. There's hot tea to spill on our upcoming Travel + Transformation Think Tank and Retreat! We'll also highlight a shift in vacation preferences towards personalized experiences through short-term rentals and the innovative retreat concepts that are gaining popularity in the wellness tourism sector.

Get nostalgic with us as we unpack the cultural comeback of Eminem and his clever appeal to Gen X, and share the excitement for movie reboots like Beetlejuice. We'll also explore the nuances of generational identity and the joy of introducing classic films to younger audiences. Plus, we notice a trend towards cooler travel destinations to beat the summer heat. Don't miss our new series where we spill the tea on the latest trends every Tuesday, and be sure to share your ideas for future episodes with us!

-----------------------------------------------------
The Tech, Travel, and Twang Podcast is hosted by Co-Founders, Kristen Cruz and Jenn Barbee with Destination Innovate. Learn More! https://destinationinnovate.com/about/

 Subscribe on Apple Podcasts: https://podcasts.apple.com/us/podcast/tech-travel-and-twang/id1679996130
🎙️Subscribe on Spotify Podcasts: https://open.spotify.com/show/2WxEA6ZONc1PhNbJMHP8mV
--
Follow Us on Social!
LinkedIn https://www.linkedin.com/company/destinationinnovate
Facebook https://www.facebook.com/destinationinnovate
Instagram https://www.instagram.com/destinationinnovate
--
Have a topic you want us to cover? Want to be a guest? Let us know! 
https://destinationinnovate.com/contact/

Send us Fan Mail

Embark on a journey through the vibrant intersection of travel, technology, and innovation as we uncover the secrets to thriving in the constantly evolving landscape of hospitality. I draw from a wealth of experience to guide you in harnessing the distinct magic of your locale. We'll dissect the pivotal role of artificial intelligence in destination development, and how AI serves as a springboard for creativity, using examples like Myrtle Beach's AI-driven success to illuminate the path forward. Additionally, we unravel the personalized travel revolution, emphasizing technology's ability to craft custom travel adventures that keep globetrotters returning for more.

This week's discussion takes a deep dive into the transformative potential of the metaverse and its implications for city planning and virtual tourism. Imagine a world where virtual visitor centers and augmented reality elevate the tourist experience, making every adventure accessible to all. We also confront the challenges in destination marketing, from the necessity of safe, affordable housing for the industry's workers to the importance of fostering a positive work environment to fuel success. These insights aim to arm destination marketing organizations with the strategies needed to navigate the industry’s complexities and emerge as leaders in a competitive market.

Wrapping up, we delve into the art of building brand partnerships and the immense potential they hold for growth and resilience. By drawing inspiration from pioneering initiatives and encouraging a mindset that favors bold actions over comfort zones, we spotlight the significance of collaboration and innovation. Tune in to join the discussion, be inspired, and start crafting the future of your destination with audacity and vision. Let's not just dream about the future of travel and hospitality—let's actively shape it together.

-----------------------------------------------------
The Tech, Travel, and Twang Podcast is hosted by Co-Founders, Kristen Cruz and Jenn Barbee with Destination Innovate. Learn More! https://destinationinnovate.com/about/

 Subscribe on Apple Podcasts: https://podcasts.apple.com/us/podcast/tech-travel-and-twang/id1679996130
🎙️Subscribe on Spotify Podcasts: https://open.spotify.com/show/2WxEA6ZONc1PhNbJMHP8mV
--
Follow Us on Social!
LinkedIn https://www.linkedin.com/company/destinationinnovate
Facebook https://www.facebook.com/destinationinnovate
Instagram https://www.instagram.com/destinationinnovate
--
Have a topic you want us to cover? Want to be a guest? Let us know! 
https://destinationinnovate.com/contact/

Send us Fan Mail

Strap in as we navigate the cutting-edge intersection where AI meets destination marketing, reshaping the travel industry's landscape. We'll unpack the hesitation behind adopting AI, now melting away as destinations eagerly jump on the tech bandwagon to stay competitive. Creativity and AI are joining forces, and we’re here to analyze this powerful alliance. Our chat goes beyond the fear of machines taking over jobs, focusing instead on how AI serves as a collaborative tool that amplifies human expertise and innovation.

We also cover the role of Destination Marketing Organizations (DMOs) in the age of AI. How do they stay relevant? By weaving technology into their marketing fabric, enhancing user experiences and adapting to the demands of the digital traveler. We'll tackle the challenges DMOs face, from budgeting to the pivot towards authenticity and peer-driven content. Plus, hear how these organizations are transitioning into collaborative platforms that foster economic growth through tech-savvy strategies, ensuring they aren’t just keeping up but setting the pace for the future of travel and tourism. 

-----------------------------------------------------
The Tech, Travel, and Twang Podcast is hosted by Co-Founders, Kristen Cruz and Jenn Barbee with Destination Innovate. Learn More! https://destinationinnovate.com/about/

 Subscribe on Apple Podcasts: https://podcasts.apple.com/us/podcast/tech-travel-and-twang/id1679996130
🎙️Subscribe on Spotify Podcasts: https://open.spotify.com/show/2WxEA6ZONc1PhNbJMHP8mV
--
Follow Us on Social!
LinkedIn https://www.linkedin.com/company/destinationinnovate
Facebook https://www.facebook.com/destinationinnovate
Instagram https://www.instagram.com/destinationinnovate
--
Have a topic you want us to cover? Want to be a guest? Let us know! 
https://destinationinnovate.com/contact/

Send us Fan Mail

Discover how Destination Marketing Organizations are stepping into the future with Amplify's John Flanagan as our Monday Momentum ignites a discussion that could redefine your next adventure. Amplify isn't just changing the game; they're reshaping an entire industry by merging the prowess of Online Travel Agencies with DMO websites and other online platforms—think of it as the ultimate travel hack for your local explorations. As we unravel the knots in short-term rental taxation and pinpoint ways for DMOs to tap into this goldmine, you'll find yourself at the intersection of innovation and practicality, where every bit of untapped revenue is a missed opportunity for enhancing tourist experiences.

Strap in for a journey through the dynamic landscapes of One West Tourism Alliance and Visit Mesa, where marketing is not just a strategy but an art form, painting destinations with vibrant strokes of ingenuity. We're not just talking shop; we're redefining the traveler's roadmap by advocating for the presence of compliant short-term rentals on DMO sites. It's about painting a complete picture for the traveler, showcasing the vibrant tapestry of local stays and attractions. As we dissect the evolution of DMO and OTA relationships, we'll reveal the once missed chances now captured in our quest to bring you the full spectrum of travel possibilities. Tune in and let's set the stage for your next unforgettable escapade.

-----------------------------------------------------
The Tech, Travel, and Twang Podcast is hosted by Co-Founders, Kristen Cruz and Jenn Barbee with Destination Innovate. Learn More! https://destinationinnovate.com/about/

 Subscribe on Apple Podcasts: https://podcasts.apple.com/us/podcast/tech-travel-and-twang/id1679996130
🎙️Subscribe on Spotify Podcasts: https://open.spotify.com/show/2WxEA6ZONc1PhNbJMHP8mV
--
Follow Us on Social!
LinkedIn https://www.linkedin.com/company/destinationinnovate
Facebook https://www.facebook.com/destinationinnovate
Instagram https://www.instagram.com/destinationinnovate
--
Have a topic you want us to cover? Want to be a guest? Let us know! 
https://destinationinnovate.com/contact/