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“Now it’s much more about accountability. We need to see metrics moving.” — Jean-Philippe Avelange, Chief Information Officer, Expereo
In this Technology Reseller News podcast, Doug Green speaks with Jean-Philippe Avelange, CIO of Expereo, about a major shift now underway in enterprise AI strategy: the move from experimentation to measurable return on investment.
Avelange explains that 2024 was largely a period of AI discovery, while 2025 brought broader rollouts and aggressive investment. In 2026, however, the tone has changed. Boards and executive teams are no longer satisfied with AI pilots and proofs of concept alone. They want evidence that AI is improving cycle times, raising service quality, and producing tangible business results.
Expereo, a global connectivity provider helping multinational enterprises source and manage internet-centric connectivity worldwide, has a front-row view of this shift. The company works closely with enterprises facing both the opportunity and the infrastructure demands created by AI-driven transformation. According to Avelange, many organizations are learning that AI success depends less on adding tools for employees and more on rethinking business processes, governance, and data structures so AI can be embedded directly into how work gets done.
That distinction is central to Expereo’s view of embedded AI. Rather than simply providing copilots or chat interfaces to employees, embedded AI places intelligence inside the process itself, allowing agents, skills, and automation flows to perform work in a more autonomous but still controlled way. This requires much more than model access. It demands clear process design, reliable data ownership, and a disciplined understanding of what good outcomes look like.
Avelange notes that this is one reason many AI pilots fail to reach production. Companies often move too quickly, expecting AI to replace effort without first resolving issues around fragmented data, unclear workflows, and inconsistent governance. In contrast, the AI initiatives that now survive budget scrutiny are those tied to specific use cases with clear, near-term business impact.
Inside Expereo, that means focusing on practical gains in areas such as service assurance, multilingual ticket handling, supplier coordination, and customer response quality. The company began with straightforward generative AI use cases, but is now moving toward more structured, embedded intelligence that helps teams make better decisions faster and more consistently.
Avelange’s advice to enterprises entering this new phase of AI spending is to start with the “boring” processes first: the repetitive, manual, and measurable workflows where governance can be built, data can be normalized, and success can be clearly demonstrated. From there, organizations can expand AI more confidently into broader and more transformative parts of the business.
To learn more about Expereo, visit https://www.expereo.com/.
Elie Y. Katz, President and CEO of National Retail Solutions, joined Doug Green, Publisher of Technology Reseller News, to discuss how NRS is transforming independent retail with enterprise-grade technology, integrated services, and new approaches to security and growth.
Katz described NRS as the leading point-of-sale (POS) platform for independent retailers—including convenience stores, liquor stores, and bodegas—while also delivering a broader suite of services such as payments, cash advances, and payroll. The company’s mission is to bring big retail capabilities to small businesses that lack the time and resources to source and integrate these tools on their own.
“We look at it as if we’re the back office for these small businesses… we bring them the best tools so they can focus on running their business,” Katz said.
A major focus of the discussion was store security, a growing concern as theft and shrinkage increasingly impact small retailers. NRS has embedded multiple security features directly into its POS platform, including panic alarms, real-time alerts for suspicious activity, and integrated camera systems that align transactions with video footage. These tools help merchants detect both internal and external risks while maintaining operational efficiency.
Importantly, Katz emphasized that these solutions are designed with affordability in mind, ensuring that even the smallest retailers can access advanced protection without compromising margins.
Beyond security, NRS is enabling independent retailers to compete more effectively through digital transformation. With tools like e-commerce integration, delivery platform connectivity, loyalty programs, and rewards systems, small stores can expand beyond their immediate neighborhood and reach a broader customer base.
Katz also shared current retail trends, noting softness in certain sectors like liquor sales, while convenience stores remain relatively stable. In this environment, technology becomes a key differentiator—helping merchants maintain revenue and improve customer engagement.
With a network of over 35,000 locations, NRS is effectively creating a collective ecosystem of independent retailers, giving them scale, tools, and services typically reserved for large chains.
For channel partners, MSPs, and service providers, Katz highlighted a significant opportunity: leveraging existing customer relationships to introduce additional services and generate new revenue streams.
Learn more: https://nrsplus.com/
Mahen Gundecha of SkyCrest Advisors joined Doug Green, Publisher of Technology Reseller News, for a short but impactful podcast reel highlighting a critical issue in MSP exit planning: how quickly business value can erode if key relationships are not secure.
Using a real-world scenario, Gundecha explained that service businesses—particularly MSPs—carry inherent risk due to their dependence on customer concentration and key employees. Even with contracts in place, clients can exit, creating immediate financial impact.
He illustrated this with a simple example: if a single customer represents 20% of revenue, losing that client can significantly reduce profitability—and when valuation multiples are applied, that loss can translate into millions of dollars in reduced company value.
“When you’re selling a service company, you’re buying people, capabilities, and customers,” Gundecha said. “If key customers or employees leave, the value of your business drops—sometimes dramatically.”
The risks extend beyond customers. Gundecha shared cases where key employees departed during the sale process, sometimes triggered by the announcement of a pending acquisition. Since buyers are ultimately acquiring the team and its capabilities, the loss of critical personnel can jeopardize or even derail a deal.
He also noted that undisclosed risks—such as clients planning to leave—can surface late in due diligence, forcing difficult conversations with buyers. In some cases, deals can be restructured or salvaged, but in others, buyers may walk away entirely due to heightened risk.
The key takeaway: MSP owners preparing for an exit must proactively strengthen and validate relationships with both customers and employees well before entering the sale process. Regular engagement, transparency, and retention strategies are essential to preserving value.
Gundecha emphasized that valuation is not just about revenue multiples, but about the stability and durability of the business—factors that directly influence buyer confidence and final deal outcomes.
Learn more: https://www.skycrestadvisors.com/
The growing complexity of messaging compliance and the operational risks facing enterprises, Approved Contact Podcast, This is where structured conversation data becomes critical
“Pay attention to why you’re sending the text—operational versus marketing.”
In this Technology Reseller News podcast, Doug Green speaks with Tony Nuzzo of Approved Contact about the growing complexity of messaging compliance and the operational risks facing enterprises. A key theme emerging from the discussion is that as customer communications scale—especially across SMS and voice—organizations must move beyond fragmented systems and develop a unified, auditable view of customer interactions.
Nuzzo highlights how regulations like the “ten-day revocation rule” are raising the stakes. Once a customer opts out, companies have a limited window to stop all communications—or risk fines and legal exposure. The challenge is not just compliance, but execution: ensuring that opt-outs are captured, understood, and acted upon across all systems in near real time.
This is where structured conversation data becomes critical. By centralizing communication records and applying frameworks like vCon, businesses can better understand customer intent, track consent, and reduce ambiguity. The distinction between operational messages (e.g., fraud alerts or payment reminders) and marketing outreach becomes especially important, as each carries different compliance obligations.
For enterprises, financial institutions, and service providers, the takeaway is clear: compliance is no longer a back-office function—it is a core operational capability. Those who can manage consent, context, and communication history effectively will reduce risk while improving customer trust.
The bottom line: in a world of tightening regulations and rising customer expectations, managing conversations intelligently isn’t optional—it’s foundational.
“Call transcription is dead. The conversation is the product.” For MSPs and channel partners, Abramson sees a meaningful opportunity—but not in simply reselling AI features. Instead, the role is becoming more strategic. Partners can help customers integrate conversational data across systems, implement governance frameworks, and ensure compliance in an increasingly complex regulatory environment
@Doug Green
The voice AI and transcription market is undergoing a fundamental shift—one that goes far beyond improving accuracy or lowering costs. In a recent Technology Reseller News podcast, I spoke with Andy Abramson about how platforms like Zoom and Slack are redefining the role of conversational data in the enterprise.
At the center of this shift is a simple but powerful idea: transcription is no longer the end goal. It is becoming an embedded, expected feature—automated, commoditized, and increasingly invisible. The real value is moving upstream, toward what organizations can actually do with the data generated from conversations.
“We’ve gone from ‘can we transcribe?’ to ‘what can we do with it?’”
That evolution signals the emergence of a new platform layer built around conversational intelligence. Rather than treating calls and meetings as ephemeral events, enterprises are beginning to view them as structured, persistent data assets—fuel for analytics, automation, compliance, and AI-driven decision-making.
This has significant implications for the competitive landscape. Standalone transcription vendors, once differentiated by accuracy and pricing, now face pressure as transcription becomes native to broader platforms. At the same time, elements of the UCaaS and CCaaS stack may also be impacted, as value shifts away from transport and toward intelligence.
A critical question emerging from this transition is ownership. As platforms embed AI more deeply, enterprises must consider who controls their conversational data—and how it can be accessed, governed, and leveraged. While some organizations may gain efficiency and insight, others risk becoming dependent on platform-defined workflows and data models.
For MSPs and channel partners, Abramson sees a meaningful opportunity—but not in simply reselling AI features. Instead, the role is becoming more strategic. Partners can help customers integrate conversational data across systems, implement governance frameworks, and ensure compliance in an increasingly complex regulatory environment.
In that sense, conversational data is becoming a new category of enterprise asset—one that requires oversight, architecture, and policy. The shift aligns closely with broader industry conversations around AI governance, auditability, and trust.
Looking ahead, the next 12 to 24 months will be critical. The market could consolidate around a handful of dominant platforms, or it could evolve into a broader ecosystem where conversational intelligence is exposed through APIs and integrated across multiple environments.
What is clear, however, is that the conversation itself is no longer just a byproduct of communication.
It is the product.
#VoiceAI #Transcription #ConversationalAI #UCaaS #CCaaS #ChannelPartners #MSP #AI #TechnologyResellerNews
“Is your business still exciting—or just exhausting?” SkyCrest highlights a powerful concept for MSPs and service providers: small increases in profitability can translate into significant gains in exit valuation, Podcast
“Is your business still giving you that same excitement—or has it become something you have to manage rather than something you want to build?”
In this Technology Reseller News podcast, Doug Green speaks with leaders from SkyCrest Advisors, https://mspexitplan.com/ about a reality many MSP owners eventually face: the shift from entrepreneurial energy to operational fatigue—and the strategic decisions that follow.
The conversation centers on a critical inflection point. For many business owners in their 50s and 60s, the business that once fueled ambition can become all-consuming. Long hours, cybersecurity pressures, and the weight of responsibility often replace the early excitement of landing clients and hitting revenue milestones.
That’s where the conversation turns from growth to transition.
A key takeaway is the importance of asking hard questions early: Is the business still aligned with your personal goals? Is it a lifestyle, an income engine, or an asset preparing for exit? And most importantly—are you financially ready for what comes next?
SkyCrest highlights a powerful concept for MSPs and service providers: small increases in profitability can translate into significant gains in exit valuation. Improving profit by $100K could add $500K or more in business value, reframing how owners should think about the final years before a sale.
The discussion also underscores a common reality—most owners have the majority of their wealth tied up in their business. That makes planning not just important, but urgent. Risks like health issues, owner dependency, and lack of succession planning can directly impact valuation if not addressed in advance.
The bottom line: exit planning isn’t a last-minute decision—it’s a multi-year strategy. For MSPs looking ahead three to five years, the focus should shift to building value, reducing risk, and ensuring the business can operate without them.
Learn more at SkyCrest Advisors. https://mspexitplan.com/
Redefining Unified Communications for AI Voice: Jon Arnold on the Five Threads Shaping the Future, Podcast, AI voice is not just another feature layered onto existing platforms—it represents a fundamental shift
@Doug Green
“We’re moving from tactical improvements to a more strategic, holistic view of AI voice—and that changes everything about how businesses think about communications,” says Jon Arnold.
In this Technology Reseller News podcast, I spoke with Jon Arnold about his presentation at the vCon Spring Conference 2026, where he outlined a framework for understanding how AI voice is reshaping unified communications.
Arnold’s central point is that AI voice is not just another feature layered onto existing platforms—it represents a fundamental shift. The industry is moving beyond tools like transcription and call recording toward treating conversations themselves as structured, valuable data that can drive business outcomes.
A key part of this transformation is the emergence of standards such as vCon Foundation. By enabling conversations to be captured with context, metadata, and governance, vCon provides a foundation for portability, compliance, and interoperability across platforms. This is becoming increasingly important as enterprises seek to maintain control over their conversational data while deploying AI at scale.
For MSPs, service providers, and channel partners, this shift creates a new opportunity. Rather than focusing primarily on seats and connectivity, partners can help customers unlock value from conversations—through analytics, automation, and AI-driven workflows. This opens the door to new revenue models tied to outcomes and intelligence rather than usage alone.
The broader implication is that unified communications itself is being redefined. As AI voice becomes central to the experience, communications platforms are evolving into intelligence platforms—where every interaction can be captured, understood, and acted on.
“Ultimately, the customer wants one thing: they want the service, they want it to work, and it has to be 100 percent reliable,” says Jake Jacoby, CEO of TELCLOUD.
In the latest episode of the TELCLOUD POTS and Shots Podcast Series, Doug Green, Publisher of Technology Reseller News, sits down with Jacoby to explore a critical dimension of copper migration that goes beyond hardware: why the service model matters almost as much as the technology itself.
Jacoby begins by framing TELCLOUD’s role in the market. As a backend service provider focused entirely on the channel, TELCLOUD does not sell direct. Instead, the company works through trusted advisors—MSPs, telecom agents, IT service firms, and carriers—helping them deliver reliable replacement for legacy copper lines used by alarm panels, security systems, elevators, and other life-safety applications that do not work well over conventional VoIP.
While TELCLOUD initially focused on solving the technical side of POTS replacement, Jacoby explains that the company quickly realized that technology alone was not enough. Resellers also needed support with the operational realities of delivering these services at scale: project management, kitting, logistics, field services, financing, monitoring, and ongoing support.
That led TELCLOUD to build a flexible model that ranges from wholesale enablement to fully managed white-label service. Some partners handle much of the deployment themselves, while others rely on TELCLOUD to manage the process end to end under the partner’s own brand. The goal, Jacoby says, is to meet the reseller where they are—whether they are a telecom expert or an MSP with strong customer trust but little telecom experience.
For MSPs in particular, Jacoby makes the case that POTS replacement can still be a fit even if telecom is not their core business. “If you are that trusted advisor and your customer looks to you for guidance, then maybe it’s a good fit,” he says. “We can do the rest.” TELCLOUD’s white-label approach ensures that the partner retains the customer relationship while TELCLOUD delivers the backend infrastructure and support.
The urgency behind this model is growing. As Jacoby notes, carriers are accelerating shutdowns, and in many areas there is simply not enough time or labor capacity to convert all remaining lines once outages begin to hit at scale. That makes proactive planning essential—not only to avoid cost spikes, but to prevent situations where buildings cannot open, elevators cannot operate, or life-safety systems are left waiting in line for replacement service.
The episode closes with the Shots segment, where Jacoby introduces Gran Mayan Silver, a triple-distilled blanco tequila presented in a distinctive ceramic bottle. Smooth, clear, and designed for sipping, it continues the series’ tradition of pairing serious infrastructure conversations with a lighter finish.
For more information, visit https://www.telcloud.com/ or call 844-900-2270.
Doug Green, Publisher of Technology Reseller News, interviewed Paul Tuttle, Interop Field Applications Engineer, and Dan Marchetto, Vice President of Sales and Marketing at CyberData, to discuss the continued evolution of IP-based endpoints, paging systems, and facility communications in enterprise environments.
CyberData has long focused on enabling critical communications through IP-connected devices, including paging systems, intercoms, and notification endpoints. Tuttle explained that many organizations are transitioning from legacy analog infrastructure to IP-based solutions that integrate directly with modern VoIP and unified communications platforms. “We’re helping customers move from analog to IP without losing the reliability they depend on,” he said.
Marchetto emphasized that paging and facility communications remain essential across industries such as healthcare, education, manufacturing, and public safety. While often overlooked, these systems play a critical role in day-to-day operations and emergency response. As organizations modernize their communications environments, integrating these endpoints into IP networks allows for greater flexibility, scalability, and centralized management.
The discussion also highlighted interoperability as a key requirement. CyberData works across a wide range of platforms to ensure its devices function seamlessly within diverse customer environments. This flexibility is especially important for partners and integrators who must deploy solutions that align with existing infrastructure while supporting future growth.
Ultimately, Tuttle and Marchetto positioned IP endpoint modernization as both a necessity and an opportunity. As legacy systems are phased out, organizations can enhance reliability, improve safety communications, and enable new capabilities through network-connected devices. For channel partners, this represents a continued area of demand tied to broader digital transformation initiatives.
More information about CyberData and its IP endpoint solutions is available at https://www.cyberdata.net/.
Vaishnavi Bichu, a telecommunications engineering leader specializing in Radio Access Network (RAN) deployment, spoke with Doug Green, Publisher of Technology Reseller News, on addressing network deployment challenges using digital twins.
As 5G deployments continue to scale and the industry begins laying the foundation for 6G, mobile network operators are facing increasing challenges related to site complexity, infrastructure accuracy, and coordination across deployment teams. Traditional planning methods, often dependent on manual site visits and fragmented data sources, are struggling to keep pace with the precision and speed required for modern and future network rollouts.
In a recent Telecom Reseller podcast, Vaishnavi Bichu, a leading expert in Radio Access Network (RAN) deployment and optimization, shares insights into these evolving challenges and the growing role of digital twins in addressing them.
A key issue highlighted during the discussion is the lack of reliable and up to date infrastructure data during the planning phase. In many deployment scenarios, engineering teams must rely on outdated site documentation, repeated field visits, and manual validation processes, factors that contribute to delays, inefficiencies, and increased deployment costs.
Vaishnavi notes that digital twins are helping shift this paradigm by enabling a more accurate and data driven approach to network planning. By leveraging technologies such as drone-based imaging, photogrammetry, and LiDAR, operators can create high fidelity 3D models of physical sites. These models allow teams to validate designs, simulate deployment scenarios, and identify potential issues before on-site execution.
The conversation also underscores the role of digital twins in improving cross functional collaboration. With a shared and continuously updated representation of site conditions, stakeholders across design, construction, and operations can align more effectively, reducing errors and accelerating deployment timelines.
Beyond immediate deployment benefits, digital twins are increasingly seen as foundational to the industry’s transition toward AI driven network operations. As networks evolve to become more software defined and adaptive, and as the industry progresses toward 6G, accurate digital representations of infrastructure will play a critical role in enabling automation, predictive optimization, and closed loop network management.
As operators continue to invest in 5G and prepare for 6G evolution, digital twins are expected to become an integral component of more efficient, scalable, and intelligent network deployment strategies.
Listen to the full podcast to hear more insights on how digital twins are reshaping modern network deployments at scale.
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