Televisionation

Tracy Swedlow, editor-in-chief of InteractiveTV Today http://itvt.com, interviews BBC Open Source "Digital Revolution" Senior Producer, Russel Barnes about this new project of a series of 4 documentaries about the Web. What makes it "open source," who is participating, will it feature UGC video contributions and much more. Read our daily news, search, and blog at http://itvt.com

Tracy Swedlow, editor-in-chief of InteractiveTV Today [itvt], speaks to CEO and co-founder of thePlatform, Ian Blaine. thePlatofrm is headquartered in Seattle, Washington and is one of the leading online white-label video management and publishing services for broadband, mobile and some of the biggest brands in TV programming. thePlatform was acquired by Comcast Interactive Media in the last few years. The company is behind the cable industry's "TV Everywhere" initiative, which is on everybody's mind, but not much is known about it. Ian is here not only to give us some insight into what they're doing, if he can, but to talk about their general technology goals for thePlatform: growing emphasis on better Search Engine Optimization, recommendation technologies, and policy setting; working with 3rd party backoffice providers and other developers; and integrating with social networks such as Facebook. We'll also ask him about whether they are interested in the future of broadband TV monetization using thePlatorm for t/vcommerce opportunities and where the challenges are ahead. Read our daily news at http://itvt.com and subscribe to our free email newsletter.

Tracy Swedlow, editor-in-chief of InteractiveTV Today [itvt] http://itvt.com, speaks to CEO of Softel Group, Sam Pemberton, who is a veteran in the ITV industry and in charge of the vision and strategic direction for the multinational company. In this interview, Sam reveals news about EBIF projects, their new relationship with Ensequence, the future direction of the company and much more. Softel finally put out a new Web site (and this is a company that never likes to generate press releases), so we thought we'd dip in to see if Sam would reveal some of the secrets off the company. He founded the American arm of the company in 2001, but rose to be the Group's CEO in 2006. The company provides various technologies and services: subtitling and captioning, ancillary data processing, audio descriptions, teletext, and playout services via their MediaSphere offering for interactive TV applications for broadcasters amongst other things. Read our daily news at http://itvt.com and subscribe to our free email newsletter.

Tracy Swedlow, editor-in-chief of InteractiveTV Today [itvt] itvt.com, speaks to BBC Red Button Managing Editor, John Denton about all the new shows that are red-button enabled. Specific topics include why shows are growing in popularity, how many people are using these services, backend management, favorite shows and why, innovations, their multiplatform agenda, and much more. Read our daily news, subscribe, search, upload and more at itvt.com

SPRXMobile Co-founder, Maarten Lens-FitzGerald
Tracy Swedlow, editor of InteractiveTV Today itvt.com, interviews SPRXMobile Co-founder, Maarten Lens-FitzGerald about their augmented reality (AR) platform for mobile devices. Topics include: * discussion about the phenomenon of Augmented Reality (AR) as a new industry tech segment including size of industry and other players * in-depth look at their browser platform Layar, business model and ideas for monetization, and developer event coming up in August * ways this tech is being used to build all sorts of ground-breaking applications that are either done or are being built or are just good ideas Read our daily news and get more interviews at http://itvt.com

Director for technology strategy and partner development, Flash Platform at Adobe, Anup Murarka, talks with Tracy Swedlow, editor-in-chief of InteractiveTV Today (itvt.com). The main topic of discussion is Flash on all platforms - especiallly connected TVs. Be sure to read our daily news, get interviews, add your profile, search and much more at http://itvt.com

Richard Bullwinkle, Chief Evangelist of Macrovision (soon to have a name change to Rovi), speaks with InteractiveTV Today [itvt] editor-in-chief, Tracy Swedlow, about their new digital media guide platform code named "Liquid" and about their rebranding process. Read our daily news at http://itvt.com and find out about our conferences and how to upload your own information, screenshots, profile and much more at our site.

Cloverleaf Digital, CEO, Lawrence Brickman

Tracy Swedlow, editor-in-chief of InteractiveTV Today itvt.com, speaks to ThinkAnalytics CEO Eddie Young and CTO Pete Docherty. Eddie will talk about his company's program recommendations platform for interactive TV networks and why this market segment is very competitive and how it must play an important part the emerging digital TV landscape. Read our Daily News, access screenshots, blog, search, and much more at www.itvt.com Or, get us on Twitter and Facebook.

Tracy Swedlow, editor of InteractiveTV Today itvt.com, interviews Google TV Ads Product Manager, Keval Desai. Topics include:

* in-depth discussion about why they decided to move into the TV space

* opinions on other addressable advertising initiatives like Canoe, EBIF, tru2way

* current deployment on DISH and with various networks and how they're going and whether they will be deployed on a cable network (other than Astound!)

* how it works and how it works with YouTube (e.g. with advertising and anonymized trends measurement) and whether they are delivering Google TV Ads on YouTube for broadcasters they already work with

*and more

Read our daily news and get more interviews at http://itvt.com