That B2B Podcast

That B2B Podcast

By Aqil JannatyBusinessEntrepreneurship
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That B2B Podcast episodes

  • He Spent £20m In Advertising At 22 Years Old… Ft Ali Mustafa [EP 004]

    In this episode of Visionary Voices, I sit down with Ali Mustafa. He has spent £20m+ on advertising at the age of 22 years old.

    He’s done this by achieving incredible results, allowing him to work up the corporate ladder exponentially. Going from marketing intern to Head of Paid Media.

    In this episode we cover his journey to doing this, what really drives business growth and the mindset needed to achieve this incredible success!


    Connect with me on LinkedIn: https://www.linkedin.com/in/aqil-jannaty/


    Listen to more episodes of Visionary Voices:

    Spotify: https://open.spotify.com/show/77oehtPoBQ21yfjtJiH2jT

    Apple: https://podcasts.apple.com/us/podcast/visionary-voices-podcast/id1735212877


    Chapters

    00:00 Introduction

    00:32 Getting Started in Marketing
    01:00 Overcoming Challenges in Education
    03:22 Real-World Experience vs. University Education
    04:20 Transitioning to SaaS Marketing
    04:55 Working in a B2B Agency
    05:24 Developing a Holistic Marketing Approach
    06:23 The Importance of Practical Experience
    07:41 The Role of Luck and Timing in Career Growth
    08:07 Specializing and Spotting Opportunities
    08:32 The Influence of Good Managers
    09:28 Clarity and Setting Goals
    10:26 Learning from Mistakes
    11:23 The Importance of a Wide Knowledge Base
    14:20 The Mindset of a High Achiever
    19:33 The Value of Learning Multiple Disciplines
    21:39 The Realization of How Much You Don't Know
    24:29 E-commerce Marketing vs. Lead Generation
    28:45 Handling Big Clients vs. Small Clients
    30:32 The Importance of Analyzing Data and Making Optimizations
    38:32 Understanding PPC and Its Targeting Criteria
    42:42 Choosing the Right Advertising Platform for Your Business
    46:51 The Significance of Ideal Customer Profile (ICP) Research
    49:18 Managing a Limited Budget for Paid Marketing
    54:38 The Rise of AI in Advertising and the Need for Adaptation
    57:16 Investing in Coaches and Mentors for Skill Development
    58:53 The Importance of Patience and Consistency in Business

    1 hr 1 min
  • The $1,000,000 Solo-preneure Ft. Sam Crawford [EP 003]

    In this episode of Visionary Voices, I sit down with Sam Crawford, the owner of ByCrawford and Six Figure Design Club. Sam has scaled his business close to 7 figures as a team of 1.

    In this episode we cover his journey to doing this, how he’s planning to scale to $150k per month (solo) as well as the changes in mindset to achieve this level of success.


    Connect with me on LinkedIn: https://www.linkedin.com/in/aqil-jannaty/


    Listen to more episodes of Visionary Voices:

    Spotify: https://open.spotify.com/show/77oehtPoBQ21yfjtJiH2jT

    Apple: https://podcasts.apple.com/us/podcast/visionary-voices-podcast/id1735212877


    Chapters

    00:00 Introduction

    01:01 Entrepreneurship Journey
    11:53 Key Takeaways
    24:18 Future Perspectives on Team Building
    27:14 Increasing Pricing and Taking on Less Clients
    28:12 Charging Premium Prices
    29:37 Advice for Solo Entrepreneurs
    30:36 Hunting for Work
    31:33 Taking Action to Scale
    34:00 Consistency and Boring Work
    35:26 Mindset Shifts
    36:26 Breaking Barriers in Pricing
    37:24 Being Everywhere and Scaling
    39:20 Mindset Shifts and Self-Sabotage
    41:14 Servant Mindset and Future Success
    45:36 Breaking Down Goals into Daily Actions
    46:35 Teaching Others to Succeed
    52:50 Advice for 18-Year-Old Self

    57 min
  • From Idea To Launch Ft. Reece Lyons [EP 002]

    In this episode of Visionary Voices, I sit down with Reece, the owner of Creator Concepts. Reece has over 7 year of experience in the entrepreneurship game, and knows everything when it comes to building & launching your first web app (SaaS).

    We explore his journey, the lessons along the way, what you need to understand before launching a SaaS as well as how to build and manage an effective team.


    Connect with me on LinkedIn: https://www.linkedin.com/in/aqil-jannaty/ 


    Listen to more episodes of Visionary Voices:

    Spotify:⁠https://open.spotify.com/show/77oehtPoBQ21yfjtJiH2jT⁠ 

    Apple: ⁠https://podcasts.apple.com/us/podcast/visionary-voices-podcast/id1735212877⁠

    Youtube: https://www.youtube.com/@AqilJannatyChapters

    00:00 Introduction
    00:31 Discovering Bubble
    02:48 Early Entrepreneurial Ventures
    03:46 Lessons from Early Ventures
    06:05 Key Learning Experiences and Failures
    07:32 Importance of Focus
    08:54 Challenges of Building a SaaS Company
    10:14 Finding Clients for the Agency
    13:04 Selling and Launching SaaS
    14:02 Consulting and Support Services
    16:27 Finding Clients for the Agency
    20:26 Capturing Demand for Web Apps
    22:12 Mindset Shifts in Entrepreneurship
    23:39 Importance of People and Hiring
    25:03 Design Strategy and Development Process
    27:00 Building a Team
    28:46 The Importance of Design and Planning
    31:14 The Future of Creative Concepts
    34:33 Expanding the Team and Improving Operations
    35:26 Transitioning from Entrepreneur to Team Builder
    37:21 Mindset Shift and Delegating Responsibilities
    38:20 Developing Self-Discipline and Avoiding Micromanagement
    43:45 Lessons for 18-Year-Old Self
    46:47 Improving Sales Skills and Building Trust
    52:25 Structuring Proposals and Simplifying the Sales Process

    56 min
  • Marketing Lessons From $100m In Revenue Ft. Elliot Botterill [EP 001]

    In this episode of Visionary Voices, I sit down with Elliot, the owner of Botters Growth Agency. Elliot hares his journey of starting and growing his agency and the strategies he’s used to generate upwards of $100m in revenue for his clients!


    Connect with me on LinkedIn: https://www.linkedin.com/in/aqil-jannaty/


    Listen to more episodes of Visionary Voices:

    Spotify: https://open.spotify.com/show/77oehtPoBQ21yfjtJiH2jT

    Apple: https://podcasts.apple.com/us/podcast/visionary-voices-podcast/id1735212877

    Youtube: https://www.youtube.com/@AqilJannaty


    Chapters

    00:00 Starting Botters Growth Agency

    03:09 Challenges of Growing the Business
    09:28 Frameworks for Business Growth
    13:44 Importance of Ideal Customer Profile
    24:11 Building a List as an Asset
    25:07 The Importance of Landing Pages
    25:36 The Importance of Landing Pages
    26:33 Advancements in Ad Platforms
    27:55 The Role of Landing Pages in Automated Advertising
    28:26 Framework for Building Landing Pages
    29:48 The Significance of Above-the-Fold Content
    30:45 Building Systems for Lead Conversion
    31:43 The Importance of Backend CRM
    32:37 The Power of Data in Decision Making
    34:35 Implementing AI in Advertising
    36:31 Exploring AI Video and Voice
    38:21 The Importance of Quality Prompts in AI
    40:48 Building a Strong Team and Culture
    48:00 Lessons for Success

    52 min
  • Visionary Voices & Insights Intro

    Welcome to 'Visionary Voices & Insights Podcast.' Where we explore the world of business through the eyes of leaders, founders, and innovators. 

    Whether you're starting out or scaling up, we've got the insights and stories to inspire your journey. Let's dive in…

    1 min

About That B2B Podcast

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That B2B Podcast is the show for the people building, leading and growing B2B companies.