Leads are great. I love leads. But leads isn't always the problem. Sometimes, many times, in fact, getting leads just makes matters worse. Here's what you should focus on first before you worry about your leads.

https://www.ysmay.com/podcast to apply for a free on air coaching session and get show notes for this episode.

In this episode of That Podcast Ysmay Hosts I'm talking to Shelley Callahan, Director of Development for Children Incorporated.

Shelley started her career in the non-profit sector in 2006 when she co-founded Books on Wheels, which provided free books to children in low-income neighborhoods across the U.S. She then expanded her work in the humanitarian sector by working with international aid organizations, taking her Colombia to dig wells, Haiti to manage medical teams, and Nepal and Uganda to provide clean water solutions to indigenous populations living in poverty. Through her work with Children Incorporated, Callahan had helped thousands of impoverished children in Asian countries such India as Sri Lanka, Africa, Latin America, and the United States.

Pay attention to:

7:13 – A challenge to creating stories that resonate
9:50 – Shelley's structure for storytelling
20:45 – How a structure can help different team members stick to messaging

Show Notes: https://www.ysmay.com/podcast

Are you trying to take your business from six to seven figures but you're overwhelmed and you have no idea what to do? This episode is for you.

All the show notes live at ysmay.com/podcast.

In this episode of That Podcast Ysmay Hosts I'm talking to Dan Paulson about a lot of things in your business, but specifically the importance of training your staff and differentiation. 

Dan Paulson is an accomplished international speaker, author, facilitator and coach. Throughout his career, Dan has developed a passion for helping leaders find ways to grow business while improving the experience for both employees and customers. He combines over 25 years of deep, on-the-ground, corporate experience with the evolving wisdom of current business trends, to facilitate the most successful, adaptable and innovative work environments possible.

Pay attention to:

5:00 - The importance of coaching your staff

8:00 - An unexpected result from investing in your staff

13:45 - Why you should hire before you actually need staff

15:00 - Defining what success means to you

19:30 - Vision setting for your business

22:00 - Be a bit of a disrupter

Resources: 

How and why visioning works: http://www.zingtrain.com/business-visioning

Creating a vision: http://www.zingtrain.com/content/why-and-how-visioning-works

Dan's website and podcast: http://www.invisionbusinessdevelopment.com

Dan's mastermind, The Ultimate Braintrust: http://www.ultimatebraintrust.com

Ever wonder why people buy things? Ever wonder why YOU buy things? You probably haven't, and if you have, you probably took a very surface level view of it. In this episode, I explain why people buy, and what leads them to make the purchasing decisions they make.

Show notes are available at ysmay.com/podcast.

This is that episode podcast hosts do to let you know who they are and what the show is about.

There are 5 things that you're probably doing (and let's be real: I've done 'em too) that are killing your business.

Here's how to knock it the hell off.

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Email: [email protected]
Twitter: https://www.twitter.com/ysmaywalsh

In this episode of the Smart Set Show I'm going over a concept I see a lot of budding entrepreneurs struggling with:

The idea you have to do it all yourself.

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Email: [email protected]
Twitter: https://www.twitter.com/ysmaywalsh

Look, here's the deal:

You don't need to build out a whole bunch of new revenue streams to increase your revenue. I bet there are 3 places you're currently leaving money on the table, and if you just get a handle on these, your income will increase.

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Email: [email protected]
Twitter: https://www.twitter.com/ysmaywalsh

This drives me craaaazy, so I'm spending some time on this little rant.

You have to be a professional. You have to show up as a professional. If you want to succeed, you can't be an amateur.

Subscribe and leave me a review. Let me know what you think of this show format!

Email: [email protected]
Twitter: https://www.twitter.com/ysmaywalsh