Winfluence - The Influence Marketing Podcast

The 19-Year-Old Setting the Influencer Marketing World Ablaze


Listen Later

If I were to describe a person to you who had built a large following for themselves online, parlayed that into a job at one of the biggest companies in the world in a given industry, fell ill with cancer, beat that cancer, then started his own agency which is winning national and international awards for its work, what’s the picture in your mind of that person?

My guess is it doesn’t look anything like Suhit Amin. The reason your mind’s eye probably isn’t seeing him? He’s 19 years old. And yes … all of those things I used to describe our imaginary person are not imaginary. That’s the story of his very young life.

Suhit started gaming, then YouTubing at age 13. He discovered YouTube subnetworks and started helping other YouTubers manage their content and advertising revenues. EPL, the biggest gaming company in the world, hired him when he was the ripe old age of 16 years old. One month later, he was diagnosed with Hodgkin’s Disease, a cancer of the lymphatic system -- lymph nodes. Fortunately, his prognosis was good, he underwent the necessary treatments and had a clean bill of health two years later. 

Instead of returning to EPL or doing what he’d always done, he decided to follow a dream and start his own talent management and influence marketing agency. Saulderson Media works with brands to engage with influential gamers, YouTubers and other creators. His firm won an Influencer Marketing Award last year for a campaign they did with a video editing software.

Suhit and I caught up recently to talk about his incredible journey and the influencer marketing space. He took me through his path from teenage gamer to knowing the ins and outs of the YouTube multi-channel network ecosystem that supports video creators, through his time at EPL and now his goals and growth at Saulderson Media.

Listen and get inspired by Suhit Amin.

Learn more about your ad choices. Visit megaphone.fm/adchoices

...more
View all episodesView all episodes
Download on the App Store

Winfluence - The Influence Marketing PodcastBy Jason Falls

  • 5
  • 5
  • 5
  • 5
  • 5

5

35 ratings


More shows like Winfluence - The Influence Marketing Podcast

View all
Uncensored CMO by Jon Evans

Uncensored CMO

45 Listeners

Digging Deeper by Cornett

Digging Deeper

6 Listeners

Own It by Christy Hiler

Own It

22 Listeners