Have you ever hesitated to present your audience with an ultimatum to get them to commit? Have you decided not to put certain restrictions on your offer just because other sellers don't have them?

Society often leads us to believe that there are certain boundaries that shouldn't be crossed, but that's not always accurate. As long as it's moral, legal, and ethical, you can set your own rules in business and be honest with your customers about why those rules exist.

In this episode, I talk about two seemingly off-limits things that have helped me achieve massive sales success: telling your customers that you're marketing to them, and playing by your own rules.

CHAPTERS:

0:00 - Should you buy?

0:58 - Make a commitment

1:57 - Explain your marketing

3:06 - Your business, your rules

3:52 - Set your own terms