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By Jason Fladlien
The podcast currently has 211 episodes available.
In order to influence your webinar audience, you first need to grab their attention with your one chance at a great first impression. Once you've hooked them, bringing up their pain points will keep them engaged. Then you can excite your audience when you stress that your offer can improve both their pains and their gains. But a winning webinar doesn't stop there—in fact, that's just the introduction.
Today, I'm going to show you the 14-step process of presenting a successful webinar—the same process I've used to make millions of dollars and break industry records.
CHAPTERS
0:09 - Step 1: Hook
1:25 - Step 2: Pain
3:10 - Step 3: Tease
3:52 - Step 4: Excite
4:50 - Step 5: Position
6:22 - Step 6: Paradigm
10:07 - Step 7: Mechanisms
13:58 - Step 8: Commitment
15:30 - Step 9: Transition
18:01 - Step 10: Offer
19:30 - Step 11: Price
20:50 - Step 12: Bonuses
24:07 - Step 13: Risk
25:08 - Step 14: Scarcity
You want to know a secret? Success boils down to one skill above all others: communication. Your ability to communicate is your ability to influence, and everything else follows from that.
Mastering the art of communication should be the top priority of any professional or entrepreneur. Today, I am going to give you the framework I used to build my 250 million dollar webinar empire.
CHAPTERS:
00:00:21 - Instant Rapport
00:01:11 - Importance of Empathy
00:01:53 - Breaking the Patterns
00:02:49 - 4 Ways to Communicate
00:03:50 - Practical Applications
00:05:37 - Mode 1: Agree
00:07:34 - Mode 2: Challenge
00:09:15 - Mode 3: Reflect
00:11:25 - Mode 4: Ignore
00:12:31 - Using All 4 Modes
00:14:23 - Summary
It's good being at the top, no matter what you're winning at. But learning to dodge around what's expected and create marketing and pitches that can turbocharge your success requires you to stray away from what's obvious.
Today, I am going to teach you how to break open industries and carve yourself a spot at the top.
TIMESTAMPS:
[00:00:00] - Introduction to the discussion
[00:00:33] - Be an exception in the market
[00:04:49] - Pursuit of strategies and passion over cash
[00:06:36] - TikTok
[00:08:13] - Making your audience smarter consumers
[00:11:47] - Explaining affiliate marketing and product launches
Unlock the secrets to a 30% conversion rate!
Join me, Jason Fladlien, also known as the Webinar King, as I dissect a recent webinar's incredible success. Taking you behind the scenes, I'll show you the captivating hooks, the power of true-false quizzes, the magic of instant gratification, and far, far more.
Don't miss this game-changing episode!
Timestamps:
0:00 - Introduction
0:30 - The True-False Quiz
1:50 - Prove your Claim
2:30 - Hook with Recency
5:30 - First Impressions
10:40 - Ask for Commitment
19:00 - Better than Money-Back
22:00 - Attracting Attention
24:40 - Find Flexibility
29:40 - Barriers to Entry
The faster you produce, the more you can make. Upping the quality and quantity of work is the quickest way to scale the potential of any operation—entrepreneurial, personal, or professional.
In this episode, I'll be breaking down the simple model that you can use to supercharge your productivity.
Timestamps:
0:20 - Eliminate Decision Points
3:04 - The Four-by-Four Framework
5:20 - Break It Down Further
9:09 - Chunk Up
12:27 - Nutrition Example
14:10 - Adapt to Overcome
It doesn't matter what you're selling—only how you're selling it. All of the best offers can be broken down into five key components that can take your sales from where they are to where you want them to be
From stopping customers' nightmares to building better bonuses, we'll be covering the keys to creating a killer offer that's too good to lose!
CHAPTERS:
1:35 - How I set records
8:42 - How to structure an offer
16:19 - Stop the nightmares
21:59 - The power of scarcity
29:23 - Where I started
36:09 - Remove the unessential
43:22 - Q&A session
Once you have a framework that holds up under pressure, you can add the flourishes that make you unique. Mastering the core of teaching models that make a real impact is how you take your content game from 0 to 100 faster than ever before.
Doubling your productivity takes effort, but that effort becomes much more manageable once you've established the template for success. That, and more practical tips, are what we'll be covering today.
TIMESTAMPS
0:00 - Introduction to the Framework
2:04 - Defining the Outcomes
3:40 - Why it Matters
7:44 - What NOT to Focus On
10:21 - Giving Better Directions
11:21 - Here's What Can Happen
When I tell people that anyone can become a success, I am speaking from experience. Life can come at you in crazy ways, and inspiration from places you would never expect.
I've been asked for years now how I got where I did. And, well, the answer is a lot of hard work, questionable calls, self-education, and perseverance. I threw myself into my passions every time they came.
From rapper to Hare Krishna monk to quarter-billionaire: here's the history of the one and only Webinar King, Jason Fladlien.
CHAPTERS:
1:12 - Do something big in music
8:58 - Positive reflection
12:23 - Strategic positioning
20:58 - Stories and proof
26:02 - Running test webinars
30:19 - Make them chase you
35:04 - The expectation effect
40:39 - How to apply my model
A killer offer isn't random: it's a formula you can follow. Incorporating these secret strategies has the potential to skyrocket your sales, no matter where you're currently at in business.
In this episode, I'll be providing a behind-the-scenes view of how I create offers that land. From specific timings per module to slideshow formats, I'll be diving into deep detail with real-world examples to prove there's more than just 'theory' behind these foundational rules.
CHAPTERS:
0:35 - Secret 1: Bring In the Bonus
1:47 - Secret 2: Answer the Reason Why
3:58 - Secret 3: Cut through the Core
5:41 - Secret 4: Value the Bonus
7:00 - Secret 5: Understanding Price Anchors
8:30 - Secret 6: Dramatic Demonstrations
9:58 - Secret 7: What are Multiple Modalities
11:18 - Secret 8: The Dramatic Reveal
13:01 - Secret 9: Leverage Exclusivity
13:17 - Secret 10 : Adapt to Anything
14:03 - Conclusion
Every audience is a unique challenge, but any challenge can be conquered through mastering the most important skill in sales: empathy.
Creating an emotionally safe environment is paramount to convincing your customers that your service is the answer to their problem. That concept is core to the ‘Gene Close,’ which is the most effective sales technique to sway any audience.
Today, I’ll be diving into the details of the ‘Gene Close’ and how you can use it to create the perfect pitch and offer, and seal the deal for the final sale.
The podcast currently has 211 episodes available.