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The ABM Voice episodes
- S02E14: In Conversation with Ryan Gunn of Aptitude 8
Welcome to another exciting episode of the ABM Voice podcast. Join your host, Arun Gopalaswami (CEO of Recotap), as he interviews leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role.
In this episode, Arun speaks with Ryan Gunn, Director of Demand Gen & Marketing Operations at Aptitude 8 - the technical consulting firm that helps companies get a competitive advantage for their business processes and the tools they use to deliver.
You can know more about Ryan by checking out his Linkedin profile or company website. Tune in and listen to this episode and do give us your feedback at the podcast service of your choice or mail us at [email protected]. You can share the link with your peers and share the knowledge of how ABM is one of the most effective B2B marketing strategies.
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Credits
Host: Arun Gopalaswami, CEO & Co-Founder of Recotap, and an ABM Evangelist.
Post-Production: Kelkoo Productions. ([email protected])
You can email us at [email protected]
Audio Credits:
Intro Music: Space by Music Unlimited
51 min - S02E13: In Conversation with Mason Cosby of Sales Assembly & Scrappy ABM
Welcome to another exciting episode of the ABM Voice podcast. Join your host, Arun Gopalaswami (CEO of Recotap), as he interviews leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role.
In this episode, Arun speaks with Mason Cosby, Director of Demand Generation at Sales Assembly - who provides the foundation for Modern Skill Development and elevating your GTM team’s performance with persona-specific skill development, strategic enablement resources, and an engaging learning experience – for ALL roles, through one simple membership. He is also the founder of Scrappy ABM - a boutique consulting firm that specializes in strategic execution with limited resources and he also hosts the Scrappy ABM podcast.
You can know more about Ryan by checking out his Linkedin profile or company websites:
- Sales Assembly
- Scrappy ABM
Tune in and listen to this episode and do give us your feedback at the podcast service of your choice or mail us at [email protected]. You can share the link with your peers and share the knowledge of how ABM is one of the most effective B2B marketing strategies.
-----------------------
Credits
Host: Arun Gopalaswami, CEO & Co-Founder of Recotap, and an ABM Evangelist.
Post-Production: Kelkoo Productions. ([email protected])
You can email us at [email protected]
Audio Credits:
Intro Music: Space by Music Unlimited
50 min - S02E12: In Conversation with Shahin Hoda of xGrowth
Welcome to another exciting episode of the ABM Voice podcast. Join your host, Arun Gopalaswami (CEO of Recotap), as he interviews leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role.
In this episode, Arun speaks with Shahin Hoda, Founder and Director of growth at xGrowth - the B2B tech marketing agency that helps build a predictable pipeline of high-quality prospects through Account-Based Marketing (ABM). Shahin and his team help B2B companies develop and execute targeted, creative, and hyper-personalized campaigns to land and expand to larger deals.
You can know more about Shahin by checking out his LinkedIn profile or company website.
Tune in and listen to this episode and do give us your feedback at the podcast service of your choice or mail us at [email protected]. You can share the link with your peers and share the knowledge of how ABM is one of the most effective B2B marketing strategies.
-----------------------
Credits
Host: Arun Gopalaswami, CEO & Co-Founder of Recotap, and an ABM Evangelist.
Post-Production: Kelkoo Productions. ([email protected])
You can email us at [email protected]
Audio Credits:
Intro Music: Space by Music Unlimited
25 min - S02E11: In Conversation with Daniel Englebretson of Khronos
Welcome to another exciting episode of the ABM Voice podcast. Join your host, Arun Gopalaswami (CEO of Recotap), as he interviews leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role.
In this episode, Arun speaks with Daniel Englebretson, Consultant and Co-Founder of Khronos - the B2B marketing agency that helps clients plan, build, and execute account-based go-to-market programs. Daniel and his team build holistic account-based programs that deliver cutting-edge capability and real pipeline faster and more efficiently.
You can know more about Daniel by checking out his Linkedin profile or company website.
Tune in and listen to this episode and do give us your feedback at the podcast service of your choice or mail us at [email protected].
You can share the link provided to your peers and share the knowledge of how ABM is one of the most effective B2B marketing strategies.
-----------------------
Credits
Host: Arun Gopalaswami, CEO & Co-Founder of Recotap, and an ABM Evangelist.
Post-Production: Kelkoo Productions. ([email protected])
You can email us at [email protected]
Audio Credits:
INTRO Music: Space by Music Unlimited
54 min - S02E10: In Conversation with Nick Bennett, host of The Anonymous Marketer Podcast
Welcome to another exciting episode of the ABM Voice podcast where we interview the leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role.
In this episode, Abhishek Ekbote, Marketing Head of Recotap, speaks with Nick Bennett, host of The Anonymous Marketer Podcast and Co-Founder of ClubPF - the club for people in B2B go-to-market who want a different way to build a brand and grow revenue. Nick and his team shares hundreds of ways to increase revenue and improve customer retention by using the People-first GTM (Go-To-Market) Model where it is all about putting people at the center of every experience.
You can know more about Nick by checking out his Linkedin profile or company website.
Tune in and listen to this episode and do give us your feedback at the podcast service of your choice or mail us at [email protected].
You can share the link provided to your peers and share the knowledge of how ABM is one of the most effective B2B marketing strategies.
-----------------------
Credits
Host: Abhishek Ekbote, Head of Marketing at Recotap.
Post-Production: Kelkoo Productions. ([email protected])
You can email us at [email protected]
Audio Credits:
INTRO Music: Space by Music Unlimited
34 min - S02E09: In Conversation with Dean McGuinness of xGrowth
Welcome to another exciting episode of the ABM Voice podcast. Join your host, Arun Gopalaswami (CEO of Recotap), as he interviews leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role.
In this episode, Arun speaks with Dean McGuinness, Account Based Marketing (ABM) Strategist at xGrowth - the B2B tech marketing agency that helps build a predictable pipeline of high-quality prospects through Account-Based Marketing (ABM). Dean and his team help B2B companies develop and execute targeted, creative, and hyper-personalized campaigns to land and expand to larger deals.
You can know more about Dean by checking out his Linkedin profile or company website.
Tune in and listen to this episode and do give us your feedback at the podcast service of your choice or mail us at [email protected].
You can share the link with your peers and share the knowledge of how ABM is one of the most effective B2B marketing strategies.
-----------------------
Credits
Host: Arun Gopalaswami, CEO & Co-Founder of Recotap, and an ABM Evangelist.
Post-Production: Kelkoo Productions. ([email protected])
You can email us at [email protected]
Audio Credits:
INTRO Music: Space by Music Unlimited
32 min - S02E08 In Conversation with Fes Askari of Strategicabm - the Account-based Marketing Agency
Welcome to another exciting episode of the ABM Voice podcast. Join your host, Arun Gopalaswami (CEO of Recotap), as he interviews leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role.
In this episode, Arun speaks with Fes Askari, Director of Sales & Strategic Accounts at strategicabm - the Account-based Marketing Agency. Fes and his team partners exclusively with B2B technology brands to help them win, grow, and retain their most important accounts. They design their ABM services to help their clients achieve their strategic business goals.
You can know more about Fes by checking out his Linkedin profile or company website.
Tune in and listen to this episode and do give us your feedback at the podcast service of your choice or mail us at [email protected].
You can share the link provided to your peers and share the knowledge of how ABM is one of the most effective B2B marketing strategies.
-----------------------
Credits
Host: Arun Gopalaswami, CEO & Co-Founder of Recotap, and an ABM Evangelist.
Post-Production: Kelkoo Productions ([email protected])
You can email us at [email protected]
Audio Credits:
INTRO Music: Space by Music Unlimited
42 min - S02E07 In Conversation with Niels van Melick of Leadwave.io
Welcome to another exciting episode of the ABM Voice podcast. Join your host, Arun Gopalaswami (CEO of Recotap), as he interviews leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role.
In this episode, Arun speaks with Neils van Melick, Founder and Head of Content of Leadwave.io, a company that provides thought leadership content for B2B tech. He leads a team of specialist B2B tech writers, editors, and strategists who interviews a company's experts & executives and then turn their insights into high-impact content. Leadwave.io is a content partner operating like a flexible & scalable extension of a company's content team.
You can know more about Niels by checking out his Linkedin profile (https://www.linkedin.com/in/nielsvanmelick) or company website (https://leadwave.io/).
Tune in and listen to this episode and do give us your feedback at the podcast service of your choice or mail us at [email protected].
You can share the link provided to your peers and share the knowledge of how ABM is one of the most effective B2B marketing strategies.
-----------------------
Credits
Host: Arun Gopalaswami (https://linkedin.com/in/arung), CEO & Co-Founder of Recotap (https://www.recotap.com/), and an ABM Evangelist.
Post-Production: Kelkoo Productions. ([email protected])
You can email us at [email protected] Audio Credits: INTRO Music: Space by Music Unlimited (https://pixabay.com/music/upbeat-space-120280/)
41 min - S02E06: In Conversation with Sam Dunning, host of the Business Growth Show podcast
Welcome to another exciting episode of the ABM Voice podcast where we interview the leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role.
In this episode, Abhishek Ekbote, Marketing Head of Recotap, speaks with Sam Dunning, Sales Director and Co-Founder of Web Choice, a marketing agency that builds websites, SEO, and digital marketing strategies to generate leads & sales. Sam is also the host of the Business Growth Show podcast (https://www.businessgrowth.marketing/). Business Growth Show is a regular on the Top 100 Podcast for Marketing, Business & Entrepreneurship in various countries.
You can learn more about Sam by checking out his LinkedIn profile (https://www.linkedin.com/in/samdunning/) or company website (https://www.webdesignchoice.co.uk/).
Tune in and listen to this episode and do give us your feedback at the podcast service of your choice or mail us at [email protected].
You can share the link provided with your peers and share the knowledge of how ABM is one of the most effective B2B marketing strategies.
-----------------------
Credits
Host: Abhishek Ekbote (https://www.linkedin.com/in/ekbote-abhishek/), Head of Marketing at Recotap (https://www.recotap.com/).
Post-Production: Kelkoo Productions. ([email protected])
You can email us at [email protected]
Audio Credits:
INTRO Music: Space by Music Unlimited (https://pixabay.com/music/upbeat-space-120280/)
32 min - S02E05: In Conversation with Cristina Daroca of Riverbed Technology
Welcome to another exciting episode of the ABM Voice podcast. Join your host, Arun Gopalaswami (CEO of Recotap), as he interviews leading B2B sales and marketing experts to bring their ideas, best practices, and the latest trends to help you excel in your role.
In this episode, Arun speaks with Cristina Daroca, the Senior Marketing Director of Riverbed Technologies. She has been a staunch pillar for many ABM marketeers over the years and she was one of the few who started working in ABM way before any one knew what it was and what it stood for unlike now. Cristina has been very kind of sharing her thoughts and inputs here with us today.
You can know more about Cristina by checking out her Linkedin profile or her company website.
Tune in and listen to this episode and do give us your feedback at the podcast service of your choice or mailing us at [email protected].
You can share the link provided to your peers and share the knowledge of how ABM is one of the most effective B2B marketing strategies.
-----------------------
Credits
Host: Arun Gopalaswami, CEO & Co-Founder of Recotap and an ABM Evangelist.
Post-Production: Hanfas Backer, Kelkoo Productions. ([email protected])
You can email us at [email protected]
Audio Credits:
SOUND FX: Vibraphone Transition Music Cue from DanjFilms
INTRO & OUTRO Music: Space by Music Unlimited
44 min
About The ABM Voice
From the publisher's feed
Welcome to The ABM Voice, a podcast on Account-based Marketing and Experience!
B2B marketing & sales processes have been evolving in the last few years in response to change in…
buying patterns and increased digital adoption.
The Covid pandemic has expedited this shift and forced Marketing, Sales, and Revenue teams to redraw their old playbooks for a new world that has transformed itself for a digital-first or even digital-only buying experience. The ABM voice is a step towards democratizing Account-based Marketing and helping organizations Accomplish and Accelerate to the new way.
The Covid pandemic has expedited this shift and forced Marketing, Sales, and Revenue teams to redraw their old playbooks for a new world that has transformed itself for a digital-first or even digital-only buying experience. The ABM voice is a step towards democratizing Account-based Marketing and helping organizations Accomplish and Accelerate to the new way.