The Agile Marketing Edge

The Agile Marketing Edge

By Andrea FryrearBusinessMarketingManagement
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The Agile Marketing Edge episodes

  • Building Your Agile Marketing Engine
    Forget sprints or user stories. Every great Agile team runs on their backlog.
    In this episode, your host the Andrea Fryrear explains the transformative power of this souped-up to-do list, and why you should build one before you do anything else.
    33 min
  • Why 2025 Demands Agile Marketing
    Your host Andrea Fryrear lays down the gauntlet for why every marketing teams needs to be Agile in 2025.
    With AI-driven disruption, post-COVID budget cuts, and macroeconomic uncertainty, this is a perfect storm for marketers.
    Find out why Agility is the only way for us to stay afloat.
    19 min

About The Agile Marketing Edge

From the publisher's feed

Biweekly insights on how to make Agile actually WORK for marketing teams, hosted by the Beyonce of Agile Marketing, Andrea Fryrear.