The AI Marketer's Playbook

 Can AI really replace entire sales workflows? Patrick Spychalski, co-founder of The Kiln, thinks so—and he's building the tools to do it. In this episode, Patrick breaks down how his team uses tools like Clay, N8N, and AI agents to power sales processes at scale. From hyper-personalized cold emails to real-time CRM cleanup, Kiln is creating the infrastructure for AI-native go-to-market teams.

 Patrick also shares insights on how enterprise sales is changing and what skillsets future salespeople must develop to stay relevant.

Join my weekly Newsletter: https://lp.closewithcopy.co/welcome 

How can lean B2B marketing teams punch above their weight? In this episode, Audrey Chia speaks with Annika Helendi, founder of AI Marketing Masters and former CMO of Toggl, about building AI-powered workflows that automate everything from content repurposing to visual creation. Annika shares how she scaled Toggl to 2M signups with SEO content — and how her automation system now saves her hundreds of hours by transforming YouTube videos into newsletters, carousels, and more. 

A must-listen for marketers ready to do more with less.

Join my weekly Newsletter: https://lp.closewithcopy.co/welcome 

Abigail Merrill joins host Audrey Chia to demystify how marketers and teams can responsibly integrate AI into their operations. Drawing from her AI Accelerator Toolkit and work with highly regulated sectors, Abigail shares a flexible, repeatable framework for aligning business goals with the right AI use cases. From using embedded AI features in existing tools to collaborating with sales teams on high-impact content, her approach emphasizes sustainability over hype. 

She also highlights how to avoid common pitfalls—like lack of governance—and reclaim valuable time using tools like Gemini, ChatGPT, and NotebookLM.

Join my weekly Newsletter: https://lp.closewithcopy.co/welcome 

What does it take to grow a B2B personal brand in the age of AI? In this episode, Shaz Matthew, founder of AttractAI.io, shares how he uses AI not just to save time but to scale trust-driven content. Host Audrey Chia explores his content funnel framework, the psychology behind personal branding, and why authenticity beats virality. 

Plus, Shaz demos his end-to-end content system and offers tactical advice for founders ready to turn attention into action.

Join my weekly Newsletter: https://lp.closewithcopy.co/welcome 

Audrey Chia chats with Dan Sanchez, educator, marketer, and host of The AI-Driven Marketer, about what it takes to be AI-savvy in today’s marketing world. Dan shares how he automated 90% of his podcast workflow, built dozens of GPTs, and helps businesses find practical uses for conversational and generative AI. The two discuss real-world AI applications, common implementation challenges, and how to avoid AI hype by focusing on what works now. This episode is packed with actionable advice and mindset shifts every marketer needs.

Join my weekly Newsletter: https://lp.closewithcopy.co/welcome 

What happens when you treat AI like a team member? Taras Oliinyk, founder of U1CORE, did just that—scaling to half a million in revenue with a lean team and smarter workflows. In this episode, he breaks down how AI powers everything from generating proposals to automating content and designing websites in record time. 

Audrey Chia digs into Oliinyk’s lean startup mindset, why fast iteration beats perfection, and what the future holds for creatives who embrace AI. If you want to see what’s possible at the intersection of design and automation, this episode is a must.

Join my weekly Newsletter: https://lp.closewithcopy.co/welcome 

In this episode of The AI Marketers Playbook, Audrey Chia talks to Eugene Woo, CEO of Venngage, about transforming how businesses approach design. Eugene shares his journey from engineer to founder and explains how AI is reshaping visual content creation. They cover prompt engineering, using AI to scale design assets, building for internal communications, and why staying focused on your niche might be the smartest business move in an age of constant disruption.

Join my weekly Newsletter: https://lp.closewithcopy.co/welcome 

In this episode, Florian Camiade, creator of tools like Blueshell AI and co-architect of the AI-Powered Builders course, explains how he combines his creative background with technical strategy. He walks through his process for building effective AI-driven marketing content—from research to writing to deployment—while also breaking down the real potential of AI agents in business workflows.

Join my weekly Newsletter: https://lp.closewithcopy.co/welcome 

What happens when a social scientist falls in love with automation? You get Jimmy Wigerstedt’s Revenue Agency—a service that builds AI-driven content and sales systems from scratch. In this conversation, Jimmy shares how he collaborates with co-founder Aruba to blend sales strategy with backend automation, creating a powerful AI content engine. He also gives a live walkthrough of their tool, showing how businesses can scale high-quality content while maintaining their unique voice. If you're curious about building smarter, not harder, this one’s for you.

Join my weekly Newsletter: https://lp.closewithcopy.co/welcome 

How do large enterprises navigate the fast-changing world of AI? Audrey Chia sits down with Andrejs Karpovs, an Oracle veteran and AI educator, to explore the challenges and strategies behind enterprise AI transformation. From ROI-driven adoption frameworks to integrating AI agents with human oversight, Karpovs shares valuable lessons learned from the front lines. He also offers advice for professionals looking to build their AI muscle without getting lost in the hype. 

This is a must-listen for anyone balancing innovation with enterprise-scale realities.

Join my weekly Newsletter: https://lp.closewithcopy.co/welcome