Tom Aulet, Co-Founder and CEO of Ergatta, discusses how they're making workouts engaging and habit-forming by incorporating gaming elements and AI-driven personalization. He also delves into Ergatta's human-centric, iterative design process and the significant impact of their design choices

Key Takeaways:

• Why game mechanics are more motivating than traditional workouts

• How they're using AI to personalize the workout experience for users

• Importance of privacy and scientific rigor in health tech

• Innovative design choices that make fitness fun and sustainable

Guest Bio: Tom Aulet is the Co-Founder and CEO of Ergatta, the leader in game-based connected fitness. With a background in tech and a passion for habit-forming design, Tom is pioneering a new category of workouts that motivate users through gameplay rather than traditional instruction. Tom is passionate about building technology that's not just smart, but also human, combining data, personalization, and behavioral science to make fitness more engaging, effective, and sustainable. He's especially interested in how gamification and AI intersect to drive long-term habit formation in digital health and wellness.

----------------------------------------------------------------------------------------

About this Show:

The Brave Technologist is here to shed light on the opportunities and challenges of emerging tech. To make it digestible, less scary, and more approachable for all!

Join us as we embark on a mission to demystify artificial intelligence, challenge the status quo, and empower everyday people to embrace the digital revolution. Whether you're a tech enthusiast, a curious mind, or an industry professional, this podcast invites you to join the conversation and explore the future of AI together.

The Brave Technologist Podcast is hosted by Luke Mulks, VP Business Operations at Brave Software—makers of the privacy-respecting Brave browser and Search engine, and now powering AI everywhere with the Brave Search API.

Music by: Ari Dvorin

Produced by: Sam Laliberte