Today's guests are Guven Toprakkiran, Data Engineer & Leonardo D’Ambrosi, Lead Data Scientist at Opinary in Berlin. Opinary's groundbreaking technology aggregates, analyses and visualises opinions and understands what the world is really thinking in real-time. Over 84 million monthly users understand complex debates at a glance and share their view with a single tap.
With offices also in London and New York, Opinary makes content interactive for leading global publishers like The Times, HuffPost, Forbes and many more. Blue-chip brands like Bayer, Siemens, Ford and MasterCard use their record-breaking engagement, conversion rates and premium reach for best-in-class content marketing and insights.
In the show, Guven and Leonardo will tell you about:
How Opinary help clients engage audiences,
Technical and business challenges they need to overcome,
Using data to optimize customer engagement,
Building real-time recommendation systems,
Making sense of textual data,
Predicting the engagement rate of content,
And The importance of collaboration between data scientists and data engineers.