When you look at other people's businesses, do you ever wonder why they have the particular business that they have? I always think it's fascinating. And so today on the podcast I wanted to share why I help people discover their strengths so they can confidently pursue the dream they have for themselves.

The business I currently have is not like the business I created originally, but it's so much better. And it's perfectly me.

Listen to Episode 39 on The Anna Nelson Show to hear why I help people discover their strengths.

If you're wondering if you're building the right business for you, sign up to take my free quiz. Answering these 11 questions could be a game changer.

When you first start a business, people recommend doing "the thing that you're good at." The problem though is that a lot of us are good at things that we don't actually enjoy doing. It can be hard to separate out what you're good at from what you're innately good at. I don't know about you, but I know that I don't want to have a business that I don't enjoy even if I am good at doing something.

Don't get me wrong, business building is hard and there are lots of things that I don't enjoy doing - like figuring out which accounting software to use and how to use it. But when it comes to offering services that we can make money at and make a difference in someone's life it's extremely valuable to know how we're wired so we're not guessing and headed down the wrong path.

I spent YEARS figuring out what type of business I wanted to have. I knew I wanted a business and I even started different ones, but I learned the hard way that I was wired for a specific one.

Listen to Episode 38 on The Anna Nelson Show to hear my entrepreneurial journey and why it might be beneficial for you to actually pay to find out what it is you're good at.

Mackenzie Holznecht is a former strength and conditioning coach who's taken the science of getting in shape and applied it to real, everyday life. She believes that attainable and sustainable changes add up to big results over time. After trying a number of different jobs Mackenzie decided to stick with building a fitness coaching business.

She was well into her business when she and I had a 1:1 session and we discuss on this week's podcast what she learned about herself when she finally had verbiage to understand how she's wired and who she's wired to help and how she's made significant changes in the way she shows up for her clients.

Listen to Episode 37 on The Anna Nelson Show to hear our entire conversation.

If you're wondering if you're building the right business for you, sign up to take my free quiz. Answering these 11 questions could be a game changer.

Milan Kowalewski is a digital marketer who helps business owners and entrepreneurs convert their followers into customers so they don't have to rely on word-of-mouth to grow their business. He's helped dozens of business owners from around the world create a clear marketing plan using a simple 5-part framework.

In this episode, learn how:

_ Milan Kowalewskiused his strategic thinking and problem solving strengths to create individualized marketing plans for some of the top cosmetic doctors in New York City even when they were across the hall from each other.

_ By learning about his strengths and conversely how those strengths showed up as weaknesses, Milan was able to get out of his own way and trust that how he had been helping his clients was actually solid and now he didn't have to second guess himself

_ How he was naturally tracking metrics for his clients to help them see how their marketing efforts were paying off (something yours truly had never thought about doing until recently)

_ At the end we got really meta and talked about how Milan as a marketer who helps his clients differentiate their work from others who work in the same industry and how I as a strengths coach do the the same thing except with clients who's businesses vary widely

Listen to Episode 36 on The Anna Nelson Show to hear our entire conversation.

If you're wondering if you're building the right business for you, sign up to take my free quiz. Answering these 11 questions could be a game changer.

If you want to connect with Milan, you can find him on the socials at the links below:

• Website: www.MilanMarketingAndMedia.com
• Instagram: @MilanMarketingAndMedia
• Facebook: @MilanMarketingAndMedia

Andrea Ames is a high performance coach with high-achieving clients. She's a pro at creating transformational experiences for customers who interact with brands and their products. She spent years working in corporate and three and half years ago she took the leap into starting her own business.

In this episode, learn how:

_ Andrea learned how her strengths show up differently now that she's the CEO even though she learned about her strengths while working in corporate,

_ She learned that strengths that weren't appreciated in corporate are the perfect strengths in her business and the very ones she relies on when it comes to moving her business forward

_ Knowing her strengths makes her happier

_ By getting coaching through the lens of her strengths in her business Andrea built a better business despite already having a successful business

_ She learned to appreciate her strengths after spending years being self-deprecating about them

_ She utilizes different strengths to get things done

_ She realized that if you're doing what you love and you hire others who love doing what you don't, you can build the perfect team

_ Who she is beneficial for her clients

_ Andrea recognized when her strengths weren't serving her

_ She no longer feels bad that she's not like someone else

Listen to Episode 35 on The Anna Nelson Show to hear our entire conversation.

If you want to learn more about *your* strengths and how to use them more proactively in your business or on your team, schedule a free 30 minute call on my website at https://www.annaynelson.com/contact, can't wait to hear from you!

Raise your hand if you ever fought with your mother? I know I certainly did and until I was well into adulthood I never appreciated the strengths that my mom has. In honor of Mother's Day, I thought it'd be interesting to have my mom on the show and talk about how learning how we are each wired made a difference when relating to one another.

In this episode, learn:

_ How self-awareness is key, whether you're the parent or the adult child

_ Why knowing your strengths is important in family life

_ How opposite strengths can be a positive if you know and appreciate the other person's strengths

_ How your own family culture can affect how you love the next generation

_ How a practical parent might parent differently than a more empathetic parent

_ The importance of of knowing how you function in everyday life

_ The difference between those who solve problems and those make things better

_ The importance of recognizing how you show up with your strengths in any situation

_ And ultimately, how love and respect are the most important thing regardless of how you're wired

My mom and I are complete opposites of each other when it comes to how we show up in the world. We discussed our differences when I was a child and now as I'm an adult. If you have anyone close to you, it can be really life-changing and life-giving to know how you operate and how your loved one operates. It can be a powerful combination or a source of great frustration.

Listen to Episode 34 on The Anna Nelson Show to hear our entire conversation.

If you want to learn more about *your* strengths and how to use them more proactively in your business or on your team, schedule a free 30 minute call on my website at https://www.annaynelson.com/contact, can't wait to hear from you!

Kristen Westcott is a business growth and systems strategist who helps online coaches, copywriters, and other service providers scale without the frustration that massive growth often brings. After honing her skills as a Director of Operations, Kristen recognized that what was holding many entrepreneurs back wasn't a lack of drive or ability but a lack of foundational systems that support the day-to-day operations of a scaling business.

Now, she spends her time helping entrepreneurs focus on the right things so they can spend more of their time stepping into the role of visionary leader and less time on the administrative and day-to-day tasks.

This week on the show I had the opportunity to connect with Kristen and we confirmed the fact that we are completely opposite of each other. She has the perfect strengths to come into my business behind the scenes and get me organized. Something I have no aptitude for, but I really appreciate when it's done.

This week I have a conversation about success with Halima Salim, the founder of the Female Language Academy and CEO of Blackboard English. Starting a business is one thing. Experiencing fruits of the early days of hard work is another.

If you're starting a business or growing one, listen in as Halima and I talk about what it was like when we first started experiencing success in our businesses. Success didn't feel the way we thought it would!

If you have a dream of being your own CEO and want to make sure you're building the right business for you, let's connect! Schedule a free 30-minute chat by clicking this link: https://www.annaynelson.com/contact.

I've met quite a few entrepreneurs who tell me that they're a "recovering perfectionist." I'll nod my head and say, "I'm one too." When building something from the ground up it usually doesn't look like what we envisioned, but you have to start somewhere and starting "somewhere" usually means putting something out there, seeing what happens, then tweaking it and putting it out there again.

Perfectionists have an extremely difficult time just putting something out there. They might mull something over for days, weeks, months or even years. It's not healthy to be a perfectionist and those of us who are "recovering" know what a relief it is to not have to be perfect.

That's the subject of this week's podcast. I discuss perfectionism from the book "How to Beat Perfectionism" by Darlene Lancer and I discuss how certain strengths have perfectionist tendencies.

If you want a business, and something's holding you back, it could very well be your perfectionistic leaning strengths.

If you want to build a life around the way you're wired let's connect! Schedule a free 30-minute call at annaynelson.com/contact.

One of the hardest questions to answer is, "What do you want?"

The second hardest question?

"Why?"

I can look at others and point to what they have and say, "I want that!" But I need to ask myself, "why?" Why do I think I want that?

When it comes to business, the "what" is the direction, the "why" is the reason for heading out in the first place.

The reasons I want my business will be different than the reasons you want yours. The key is to remember them and not start pursuing someone else's "what". This is the subject of this week's podcast.

Check it out and let me know what you think!

And did you know that the way you're wired guides your goals? If you want to build a life around the way you're wired let's connect! Schedule a free 30-minute call at annaynelson.com/contact.