The Anti-Agency Podcast - Stories Of Doing Business Differently

Have you ever wondered what makes influencers so powerful for brands? Join Jason and Joanna as they discuss the importance of influencers in today's society. From how they reach an audience, to the impact they can have, this episode will help you understand why influencers are so influential and how you can make the most of them.

Learn more:

www.socialistics.com
www.jasonyormark.com
www.antiagencybook.com

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If you're online, more than likely you've experienced haters and trolls. Jason and Joanna break down some strategies to deal with the hate that brands often receive. 

Learn more:

www.socialistics.com
www.jasonyormark.com
www.antiagencybook.com

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Jason and Joanna double down on what it really takes to measure social media efforts including seeing beyond the vanity metrics, and how they have found the right formula for success to earn their clients' confidence when it comes to managing their social media.

Learn more:

www.socialistics.com
www.jasonyormark.com
www.antiagencybook.com

Hosted on Acast. See acast.com/privacy for more information.

There's not shortage of clickbait articles titled 'Is Social Media Dying?'. We'll save you a click and then some. Jason and Joanna discuss the reason why these articles make their rounds from time to time. 

Learn more:

www.socialistics.com
www.jasonyormark.com
www.antiagencybook.com

Hosted on Acast. See acast.com/privacy for more information.

This week, Jason and Joanna talk about the culture of agency and do's and don'ts for a stellar culture. They've learned by trial & error and share their discoveries.

Learn more:

www.socialistics.com
www.jasonyormark.com
www.antiagencybook.com

Hosted on Acast. See acast.com/privacy for more information.

Lysa Miller is the founder and CEO of Ladybugz, an Interactive agency based out of Boston, MA and we sat down to talk about how she has been able to build a unique agency model powered primarily by a team of freelancers that she’s been able to scale the business with. It’s a new day and age of workforce, and Lysa has capitalized on this with some great tactics and strategies we discuss in depth.

About:

Lysa Miller is the founder and CEO at the award-winning web design + digital growth agency, Ladybugz Interactive in Boston, MA. Miller and her talented team found an industry niche serving early growth biotech companies across the country. The agency also works with growing nonprofits, B2B companies, legacy brands and independent schools. 

Lysa is also the founder of the MetroWest Women's Network online networking and referral group of 5000 local women. Her goal, to empower and help local women grow using the power of each other.

Recent accomplishments include being featured on the cover of Boston Business Journal’s 2020 Annual Book of Lists and named “Top Women Owned Marketing Agencies to Watch” by Agency Vista. 

She has also been featured for her agency expertise in Entrepreneur/Fortune.com, Cloudways.com, CIO, and Business Insider. Lysa regularly contributes thought leadership content locally and to Agency Publications + Podcasts. 

Follow her on Twitter or IG @lysapreneur
Learn more about Lysa at www.ladybugz.com 

Learn more about Socialistics at www.socialistics.com

Learn more:

www.socialistics.com
www.jasonyormark.com
www.antiagencybook.com

Hosted on Acast. See acast.com/privacy for more information.

This week I sit down with Melissa Mellor, the CEO at Hey U Human, a mental health and human wellness company. We dig in to the power of emotional intelligence and how mental health for you and your team can set you up for incredible success personally and professionally.

About:

Melissa Mellor is the CEO of Hey U Human globally recognized mental health and human wellness company. They serve corporations and individuals in over 80 countries around the world and within over 15 different applications. Hey U Human truly does business differently – in every aspect of the meaning. From hiring + pay to how they sell and lead their team and support their human development in a vastly different way. Most notably, Melissa + the Hey U Human Founder, Sara Longoria, recently walked away from a business model that acted like a ‘cash machine’ and did a massive pivot in how they conducted business. One day, they realized how their marketing efforts hijacked people's dopamine and created a “FOMO” and lack addiction that forces them to spend money. They were communicating only to people who had the luxury of disposable income and wanted their work to get into the hands of the masses. So they launched Hey U Human and changed everything about how they do business. 

When you think of the ‘workplace of the future’ Hey U Human is the epitome of it. Through Hey U Human, Melissa is revolutionizing leadership and how businesses conduct work and lead their staff. Melissa is passionate about igniting humanity, waking humans up, and helping infrastructures and institutions understand mental health and human wellness through a completely different lens. A lens through which the company is no longer reacting to mental health issues and pandering to personnel complaints. One that proactively engages the whole human to create an unstoppable workforce. If you are a human with emotions, or you interact with other humans with emotions, you will want to tune into this podcast.

Learn more about Melissa at www.heyuhuman.com 

Learn more about Socialistics at www.socialistics.com

Learn more:

www.socialistics.com
www.jasonyormark.com
www.antiagencybook.com

Hosted on Acast. See acast.com/privacy for more information.

I had the pleasure of sitting down with Austin & Monica from A&M Digital Design who run their own web and brand design agency and do it in style by traveling the world. We discuss the advantages and challenges of running an agency while on the road, and what to think about before considering the lifestyle.

About Austin & Monica:

Austin and Monica are college sweethearts who built a design business centered around helping creative online business owners and couples find the confidence to show up authentically through strategic branding and websites.

To them there is something magical about building a brand. Once you have a brand and a website that represents your business correctly, nothing can stop you. They love watching business owners bask in the newfound confidence their brand and website provides.

Austin and Monica always joke that they are hard to keep track of because when they aren’t designing, they're traveling the world in constant search of adventure, good food, and new friends.

Learn more about Austin & Monica at: https://aandmdigitaldesign.com/

Learn more about Socialistics at www.socialistics.com

Learn more:

www.socialistics.com
www.jasonyormark.com
www.antiagencybook.com

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Today I sat down with Jeff Gargas from Teach Better Team who co-owns a very different business than most we’ve talked to over the years, but shares very similar tactics and strategies that can help you grow a sustainable business. We discuss the art and science of incorporating an educational approach to your sales and marketing efforts and how that can lead to a healthy pipeline of opportunities for your business.

About Jeff:

Jeff Gargas is the COO and Co-founder of the Teach Better Team (Creators of Teach Better, The Grid Method, and Teach Further) and co-author of the book, “Teach Better.” He works with educators to increase student engagement and improve student success. He also offers 1-on-1 coaching for teachers who have a product or idea they want to share with others to better education.

Learn more about Jeff at: www.teachbetter.com 

Learn more about Socialistics at www.socialistics.com

Learn more:

www.socialistics.com
www.jasonyormark.com
www.antiagencybook.com

Hosted on Acast. See acast.com/privacy for more information.

Tai Goodwin is the owner and founder of That Marketing Team and we sat down and talked about her journey to entrepreneurship and specifically how bringing her daughter into the mix not only helped grow the business, but give her daughter the life experiences that most can only dream of.

About Tai:

Tai Goodwin is a marketing strategist and the CEO of That Marketing Team, plus the creator of the Liberated CEO Accelerator. She's an award-winning instructional designer with 20+ years of experience creating learning experiences and content for Fortune 500 companies like Barnes & Noble and tech start-ups like Leadpages.

Learn more about Tai at: www.thatmarketingteam.com 

Learn more about Socialistics at www.socialistics.com

Learn more:

www.socialistics.com
www.jasonyormark.com
www.antiagencybook.com

Hosted on Acast. See acast.com/privacy for more information.