By Erin Sparler
5
1010 ratings
The podcast currently has 129 episodes available.
As a college art professor for twelve years, teachers aim to teach you everything to prepare you for the real world. But there are things that you'll eventually learn as you go out beyond the four corners of art school.
So, my mission has been to impart the most important thing you need to learn as an artist - how to make money - through my work and experience as a licensed artist, book author, entrepreneur, and podcast show host.
In this week's episode, I'll let you in on my presentation at Il Lux Con 2022, where I teach how to create a marketing plan that sells your art.
If you don't know where to start in putting together an effective marketing plan that makes you money as an artist, then you're in the right place. Tune in now!
Let's jump right in!
Key Takeaways:
What is pitching, and why it's effective? (02:55)
Why pitch as an artist? (05:59)
Quick licensing basics (11:16)
Research who you're going to pitch (13:34)
Ask them what they want to see (18:43)
On using Adobe's Lightroom and making a collection (19:37)
How to do some research (24:55)
The process of following up on your contacts (33:41)
Question and Answer portion (42:45)
Wrapping up my presentation (57:10)
Additional Resources:
- Learn how to make money as an artist here
- Grab a copy of my book on Amazon here
- Visit my website here
- Book a free 15-minute diagnostic call here
- Join The Artist Appeals Facebook group here
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The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.
Be sure to follow the podcast on your favorite platform so you never miss an episode!
Do you struggle to find your artistic voice? Are you experiencing artist's block?
In this week's episode, I'll share the top three tips on tapping into your inner artistic voice so you can make a cohesive art collection.
And not only that, but I'm also going to… drumroll, please… unbox my latest art supply haul from Amazon for my new year's 52-week art challenge. How fun is that?
So stick around as we talk about finding your artistic voice, creating a cohesive art collection, design elements, art tips, and more!
(P.S. I highly recommend you watch this episode on YouTube to check out my 2023 must-have art supplies.)
Let's get started!
Key Takeaways:
Introduction (00:00)
Unboxing my new art supplies (00:43)
How to find your artistic voice tip #1 (02:43)
How to find your artistic voice tip #2 (03:49)
How to find your artistic voice tip #3 (05:05)
My 2023 art challenge (15:20)
Bonus tip #4 (16:40)
Episode wrap-up (17:30)
Additional Resources:
- Learn how to make money as an artist here
- Grab a copy of my book on Amazon here
- Visit my website here
- Book a free 15-minute diagnostic call here
- Join The Artist Appeals Facebook group here
- Check out my online courses here
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The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.
Be sure to follow the podcast on your favorite platform so you never miss an episode!
Are you stressed out? Is life becoming more and more unbearable each day?
Sir Winston Churchill, an inspirational British statesman, soldier, and writer, has the best recommendation for those who are weary or those who simply want to break free from the mundanity of everyday life.
Take painting as a hobby!
Whether you're an artist or not, you can take painting as a hobby. Painting on a canvas or a piece of paper has some exciting benefits that some of us don't realize. And you'd certainly regret not knowing this sooner.
So, tune in as I read some of the highlights from Churchill's Painting as a Pastime book and discover what painting as a hobby can do for you.
Key Takeaways:
Introduction (00:00)
How I plan my 2023 (00:46)
Winston Churchill's Painting as a Pastime book (03:00)
Why should you have a hobby? (06:01)
The two classes of human beings (08:37)
Why choose painting as a hobby (13:22)
One of my big goals this year (17:27)
Few more striking quotes from the book (18:21)
The joy of painting (27:37)
Additional Resources:
- Learn how to make money as an artist here
- Grab a copy of my book on Amazon here
- Visit my website here
- Book a free 15-minute diagnostic call here
- Join The Artist Appeals Facebook group here
- Book mentioned in this episode here
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The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.
Be sure to follow the podcast on your favorite platform so you never miss an episode!
What do most successful artists really do? How do they make money and become full-time artists?
In last week’s episode, I talked about how building my EyeConnect Crafts business led me to start The Artist APPEALS and help get the word out.
So today, I’ll be sharing with you HOW The Artist APPEALS podcast and book led me to find more opportunities, like being a licensing artist.
Let’s uncover what most successful artists really do to scale up their art business and make it their full-time career and not just a hobby.
If you want to know more about the success method that allows artists to make a steady income, then tune in to find out more!
Key Takeaways:
Introduction (00:00)
Why I started The Artist APPEALS Podcast? (00:57)
Tips for finding color trends (04:30)
The APPEALS method (07:33)
Final thoughts (10:33)
Additional Resources:
- Learn how to make money as an artist here
- Grab a copy of my book on Amazon here
- Visit my website here
- Book a free 15-minute diagnostic call here
- Join The Artist Appeals Facebook group here
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The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.
Be sure to follow the podcast on your favorite platform so you never miss an episode!
How do you make money as an artist? Well, I have to learn the hard way to answer that frequent question. But one thing is certain - the process will teach you how much you don’t know.
And boy, I’ve learned so much from building my business, EyeConnect Crafts. What started as designing crafts/toys for my son turned out to be a stepping stone for something bigger.
So, in this week’s episode, I’ll let you in on the backstory of how I started EyeConnect Crafts and the challenges that came with it that gave birth to The Artist APPEALS.
Let’s get started!
Key Takeaways:
Introduction (00:00)
How I started EyeConnect Crafts (00:38)
Designing the EyeConnect Crafts (02:45)
Applying The Artist APPEALS System (07:54)
The Mistakes that I Made (14:48)
The Making of The Artist APPEALS (21:35)
A peek at my EyeConnect Crafts (23:08)
Additional Resources:
- Learn how to make money as an artist here
- Grab a copy of my book on Amazon here
- Visit my website here
- Book a free 15-minute diagnostic call here
- Join The Artist Appeals Facebook group here
- Check out my EyeConnect Crafts website here
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The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.
Be sure to follow the podcast on your favorite platform so you never miss an episode!
Do you end up having piles of crumpled paper when you draw? Do you judge your work too harshly?
What we don’t know is that what seems ugly and imperfect to us is a masterpiece to others. And that’s what the book Ish by Peter H. Reynolds wants to convey.
If what you’re making is far from what you’ve imagined it to be, let it go. Don’t be too hard on yourself because someone out there will see the beauty in your artwork that you don’t normally see.
When you let go, have fun, and make something ugly, sometimes you end up making a beautiful mess.
Remember, perfection isn’t the definition of beauty.
So feel free to share your artwork, and let others see that beautiful mess you’ve created. (Drop your links in the comments, I’d love to see them!)
Key Takeaways:
Introduction (00:00)
Artist tip: a cool way to display paints (00:38)
What’s an ish? (03:02)
The book Ish by Peter H. Reynolds (03:45)
Let your artwork be loose and free (09:17)
Final thoughts (13:13)
Additional Resources:
- Learn more on how to make money as an artist here
- Grab a copy of my book on Amazon here
- Visit my website here
- Book a free 15-minute diagnostic call here
- Join The Artist Appeals Facebook group here
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The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.
Be sure to follow the podcast on your favorite platform so you never miss an episode!
Art is all about communication. But are your artworks conveying your message as an artist?
Our guest for this week started as a sculptor for 15 years but realized that it wasn’t the right medium for her message. Then, while visiting a state fair, her eyes were fixated on a particular blue color thread that sparked the beginning of her new artistic journey. And the rest was history!
Joining me on the podcast today is Susan Hensel, a multidisciplinary artist with over fifty years of experience. She combines mixed media with digital machine embroidery to form beautiful textile art with eye-catching colors and patterns.
In this episode, Susan talks about her process as a textile artist, product presentation tips, automation and marketing, running a fine art gallery, and a whole lot more.
If you want to take your creative business to the next level, tune in and learn from someone as established as Susan, and hope you'll get something out of this.
Key Takeaways:
Introduction (00:00)
Rapid-fire questions answered (01:35)
On pricing artworks (10:34)
How to connect with Art Consultants (21:30)
Finding your artistic voice (27:31)
The process of making fiber artwork (33:20)
From being a clay sculptor to a textile artist (37:52)
Presenting textile artworks (47:42)
How to find assistants that become mentees (49:02)
Tips for amplifying through automation (52:28)
On licensing and contracts (59:10)
Episode wap-up (01:23:25)
Additional Resources:
- Learn more on how to make money as an artist here
- Visit my website here
- Book a free 15-minute diagnostic call here
- Join The Artist Appeals Facebook group here
Connect with Susan
- Visit her website here
- Check out her gallery here
- Follow her on Instagram here
- Find her on Facebook here
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The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.
Be sure to follow the podcast on your favorite platform so you never miss an episode!
Success is not all about how much money you make but on how you make people feel. And our guest for this week will truly light up the artist in you when you see his works.
Joining us in this week’s episode is author, illustrator, and professor Jon Sideriadis. Actually, this isn’t his first time on the podcast (see the link below for his first episode with The Artist Appeals).
Jon is here to delight all of us with his current epic fantasy book- Astromythos. Not only that, but he’s also here to talk about his worldbuilding processes (any Tolkien fans here?), his forthcoming second book, an RPG (role-playing game) based on that book, protecting your intellectual property, and a whole lot more.
If you want to be inspired and learn how to pivot from one career path to another, tune in to this episode. You don’t want to miss this!
Key Takeaways:
Introduction (00:00)
Rapid-fire questions answered (01:05)
What makes a piece hit? (14:03)
Jon's latest project (16:19)
On world-building processes (19:24)
How to make connections? (29:24)
Benefits of being an educator and an artist (33:39)
A sneak peek of the Astromythos book (38:31)
On licensing and contracts (40:35)
How to protect your intellectual property? (42:51)
Measuring and celebrating success (46:12)
Additional Resources:
- Learn more on how to make money as an artist here
- Visit my website here
- Book a free 15-minute diagnostic call here
- Join The Artist Appeals Facebook group here
Connect with Jon
- Join Jon’s email community here
- Listen to Jon’s first episode with me here
- Check out Jon’s works here
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The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.
Be sure to follow the podcast on your favorite platform so you never miss an episode!
Do you love to paint but are worried that you're not going to sell any of your artwork?
I'm here to tell you that you can sell them, and our guest for today is proof of that.
In this week's episode of The Artist Appeals, full-time painter Kelsey Showalter tells it all - from making beautiful paintings using a unique technique to marketing her artworks and selling them at craft shows and fairs.
And she does all of these while running a household and raising her little kids.
So, if you want to learn how to make money from your paintings and run a serious business off of them, make sure to tune in now.
Key Takeaways:
Introduction (00:00)
Rapid-fire questions answered (01:12)
Finding voice as a painter (07:30)
A unique painting technique (10:20)
How to get things done, especially when you have kids (13:39)
On making arts, craft fairs, and pricing (17:50)
How to qualify for which events to attend (23:57)
On educating her audience (28:55)
How to find and reach out to galleries (32:18)
Favorite systems or apps for doing more (36:32)
On licensing and contracts (40:34)
The process behind doing commission works (41:59)
How to measure and celebrate success (45:52)
Additional Resources:
- Learn more on how to make money as an artist here
- Visit my website here
- Book a free 15-minute diagnostic call here
- Join The Artist Appeals Facebook group here
Connect with Kelsey
- Check Kelsey’s works here
- Follow her on Instagram here
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The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.
Be sure to follow the podcast on your favorite platform so you never miss an episode!
What’s holding you back from finishing that painting? Or is your mind telling you that your art is not good enough?
We all have that inner resistance and go through that phase at some point. And that’s what I want to talk about in this week’s episode of The Artist Appeals.
In the book War of Art by Steven Pressfield, he talks about how resistance is our greatest enemy, especially for creatives like us, and how it is holding us back from doing what we want to do.
If you think you’re in that boat right now, stop what you’re doing and tune in to this quick episode.
Listen in as I talk about what resistance is and how to overcome resistance so you can finally break through that cycle and be better at your craft.
Key Takeaways:
Introduction (00:00)
What is art resistance? (00:51)
Using a fictitious business name (03:22)
On fear of making mistakes (07:29)
Additional Resources:
- Learn more on how to make money as an artist here
- Visit my website here
- Book a free 15-minute diagnostic call here
- Join The Artist Appeals Facebook group here
- Listen to this interview episode with Harve and his hot sauce collection
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The Artist APPEALS is a podcast dedicated to artists who want to learn how to make money with their art WITHOUT having to compromise.
Be sure to follow the podcast on your favorite platform so you never miss an episode!
The podcast currently has 129 episodes available.