Books do more than tell stories. They preserve memory, shape identity, challenge assumptions and help us understand our place in the world. For the Jewish people, the written word has always carried an even deeper responsibility. Books have enabled our history, values and collective memory to survive across centuries and continents. Yet even the most meaningful book needs someone who understands how to carry it beyond the page—into the hands of readers, the attention of the media and the heart of a community. I am honoured to welcome Yehudit Singer-Freud to my podcast, founder of Singer Publicity and a passionate advocate for Jewish authors, Jewish ideas and the enduring power of literature. For more than fifteen years, Yehudit has helped authors, award-winning writers and prominent Israeli personalities introduce their work to English-speaking audiences around the world. Her career began in New York at distinguished institutions including the YIVO Institute for Jewish Research and the Consulate General of Israel. At YIVO, surrounded by archives, manuscripts and antique books, Yehudit discovered that the written word does more than document history—it can safeguard the identity and memory of an entire people. Today, through Singer Publicity, she creates personalized campaigns for books exploring Jewish life, culture, history, ideas and Israel. She guides writers through the complexities of publishing, develops thoughtful publicity strategies, secures media and podcast opportunities and helps authors build lasting platforms. But Yehudit’s work begins with something deceptively simple: listening. Before developing a campaign, she listens carefully to the author’s story, purpose and hopes. She understands that behind every manuscript is a human being who has invested part of their soul in bringing an idea into the world. At a time when Jewish voices are too often misunderstood, marginalized or ignored, Yehudit’s work has taken on even greater significance. She is not merely promoting books; she is helping preserve memory, defend truth and ensure that important Jewish stories continue to be heard. On this episode of The Avrum Rosensweig Show, we explore the changing world of publishing, the challenges confronting Jewish writers, the art of bringing a book to the public and the urgent fight to keep Jewish literature alive. Please welcome Yehudit Singer-Freud. ——🎧 The Avrum Rosensweig Show —— A one-of-a-kind, intimate schmooze-fest, hosted and produced by the endlessly curious veteran radio and TV personality, Avrum Rosensweig. With warmth and wit, Avrum uncovers the secrets, dreams, and innermost thoughts of people from all walks of life. From local shelf stockers, plumbers, food servers, to crossing guards, stars, public figures, and cultural icons. Join this channel to get access to perks: / @avrumrosensweigshow Listen to The Avrum Rosensweigh Show on: https://open.spotify.com/show/6LZFTR0... https://podcasts.apple.com/us/podcast... https://avrumspodcast.podbean.com/ Instagram: / avrumrosensweigshow TikTok: / avrumrosensweig #podcastcanada #storytellingmatters #jewishpodcast #jewishwisdom #jewishfaith #jewishlearning #jewisheducation #jewishcommunity #jewishheritage #jewishtradition #jewishculture #jewishcommunity #jewishhistory #jewishphilosophy #spiritualwisdom #motivationalpodcast #motivationalinterview #fascinatingpeople #engagingconversations #personalgrowth #lifelessons #leadershipstories #faithandwisdom #jewishinspirations #podcastinterview #theavrumrosensweigshow #YehuditSingerFreud #SingerPublicity #JewishLiterature #JewishBooks #JewishAuthors #JewishStories #JewishPublishing #JewishHistory #JewishIdentity #PreservingJewishMemory #KeepJewishLiteratureAlive #SupportJewishWriters #BooksThatMatter #PowerOfBooks #PublishingIndustry #AuthorPublicity #LiteraryLegacy #StoriesThatShapeUs #TheAvrumRosensweigShow #AvrumRosensweig