The B2B BRAND180 Podcast with Linda Fanaras

The B2B BRAND180 Podcast with Linda Fanaras

By Linda FanarasBusinessMarketingManagement
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The B2B BRAND180 Podcast with Linda Fanaras episodes

  • Marketing Minefields: The Perils of Political Positions

    In this episode, we talk about the effects of political positions on brand identity. 

    Linda's LinkedIn:
    https://www.linkedin.com/in/lindafanaras/

    Millennium Agency:
    Brand Strategy | Marketing | Web Design:
    https://mill.agency

    How ready is your brand for growth?
    Take the free Brand180 Reality Check: 12 quick questions to uncover your biggest brand blind spots before your next stage of growth.
    https://brand180.mill.agency/

    YouTube Channel:
    https://www.youtube.com/@mill.agency/

    Linda's Books:
    Claim Your White Space
    Passion + Profits: Fueling Business and Brand Success


    30 min
  • Planter's: Did Baby Nut Kill The Brand?

    Did they cashew off guard? Are you shellshocked over the new Planter’s mascot? We’ll give you our honey roasted take on this year’s lightly salted commercial, there has been a party mix of opinions!

    Linda's LinkedIn:
    https://www.linkedin.com/in/lindafanaras/

    Millennium Agency:
    Brand Strategy | Marketing | Web Design:
    https://mill.agency

    How ready is your brand for growth?
    Take the free Brand180 Reality Check: 12 quick questions to uncover your biggest brand blind spots before your next stage of growth.
    https://brand180.mill.agency/

    YouTube Channel:
    https://www.youtube.com/@mill.agency/

    Linda's Books:
    Claim Your White Space
    Passion + Profits: Fueling Business and Brand Success


    16 min
  • Was Killing Mr. Peanut Branding Suicide?

    In this episode, we dive into the decision behind killing off Mr. Peanut. Is it an attempt to refresh the brand, or is it branding murder/suicide?

    Linda's LinkedIn:
    https://www.linkedin.com/in/lindafanaras/

    Millennium Agency:
    Brand Strategy | Marketing | Web Design:
    https://mill.agency

    How ready is your brand for growth?
    Take the free Brand180 Reality Check: 12 quick questions to uncover your biggest brand blind spots before your next stage of growth.
    https://brand180.mill.agency/

    YouTube Channel:
    https://www.youtube.com/@mill.agency/

    Linda's Books:
    Claim Your White Space
    Passion + Profits: Fueling Business and Brand Success


    25 min
  • Corona Beer, Isis Chocolate, & Ayds Candy

    What do you do when world events suddenly affect your brand & business? In this episode, we discuss Isis Chocolates, AYDS Candy and Corona Beer.

    Linda's LinkedIn:
    https://www.linkedin.com/in/lindafanaras/

    Millennium Agency:
    Brand Strategy | Marketing | Web Design:
    https://mill.agency

    How ready is your brand for growth?
    Take the free Brand180 Reality Check: 12 quick questions to uncover your biggest brand blind spots before your next stage of growth.
    https://brand180.mill.agency/

    YouTube Channel:
    https://www.youtube.com/@mill.agency/

    Linda's Books:
    Claim Your White Space
    Passion + Profits: Fueling Business and Brand Success


    15 min
  • Can A Virus Infect Your Brand?

    In this episode, we discuss the marketing measures you can take to make sure that your business is safe from a viral outbreak.

    Linda's LinkedIn:
    https://www.linkedin.com/in/lindafanaras/

    Millennium Agency:
    Brand Strategy | Marketing | Web Design:
    https://mill.agency

    How ready is your brand for growth?
    Take the free Brand180 Reality Check: 12 quick questions to uncover your biggest brand blind spots before your next stage of growth.
    https://brand180.mill.agency/

    YouTube Channel:
    https://www.youtube.com/@mill.agency/

    Linda's Books:
    Claim Your White Space
    Passion + Profits: Fueling Business and Brand Success


    13 min
  • Trader Joe’s : Loyalty vs. Marketing

    In this episode, we dive into how Trader Joe's stays relevant with a zero-dollar marketing budget!

    Linda's LinkedIn:
    https://www.linkedin.com/in/lindafanaras/

    Millennium Agency:
    Brand Strategy | Marketing | Web Design:
    https://mill.agency

    How ready is your brand for growth?
    Take the free Brand180 Reality Check: 12 quick questions to uncover your biggest brand blind spots before your next stage of growth.
    https://brand180.mill.agency/

    YouTube Channel:
    https://www.youtube.com/@mill.agency/

    Linda's Books:
    Claim Your White Space
    Passion + Profits: Fueling Business and Brand Success


    14 min
  • Does Your Brand Pass The Tinder Test?

    In this episode, we talk about how your first impression is one of the most important factors to your brand thriving in today's digital world. 

    Linda's LinkedIn:
    https://www.linkedin.com/in/lindafanaras/

    Millennium Agency:
    Brand Strategy | Marketing | Web Design:
    https://mill.agency

    How ready is your brand for growth?
    Take the free Brand180 Reality Check: 12 quick questions to uncover your biggest brand blind spots before your next stage of growth.
    https://brand180.mill.agency/

    YouTube Channel:
    https://www.youtube.com/@mill.agency/

    Linda's Books:
    Claim Your White Space
    Passion + Profits: Fueling Business and Brand Success


    16 min
  • Burger King's Moldy Whopper Ad : Triumph or Regicide?

    In this episode of Marketing Murder Mysteries, we discuss Burger King's latest Whopper ad. Was it marketing genius, or a very bad decision?

    Linda's LinkedIn:
    https://www.linkedin.com/in/lindafanaras/

    Millennium Agency:
    Brand Strategy | Marketing | Web Design:
    https://mill.agency

    How ready is your brand for growth?
    Take the free Brand180 Reality Check: 12 quick questions to uncover your biggest brand blind spots before your next stage of growth.
    https://brand180.mill.agency/

    YouTube Channel:
    https://www.youtube.com/@mill.agency/

    Linda's Books:
    Claim Your White Space
    Passion + Profits: Fueling Business and Brand Success


    15 min
  • General Mills: Is Their Premium Brand A Cereal Killer?

    In this episode, we dive into General Mills' decision to release a premium breakfast cereal that is priced as high as $32 a box! Listen as our marketing experts break down this decision, as well as the cereal industry as a whole! 

    Linda's LinkedIn:
    https://www.linkedin.com/in/lindafanaras/

    Millennium Agency:
    Brand Strategy | Marketing | Web Design:
    https://mill.agency

    How ready is your brand for growth?
    Take the free Brand180 Reality Check: 12 quick questions to uncover your biggest brand blind spots before your next stage of growth.
    https://brand180.mill.agency/

    YouTube Channel:
    https://www.youtube.com/@mill.agency/

    Linda's Books:
    Claim Your White Space
    Passion + Profits: Fueling Business and Brand Success


    16 min
  • Geico: The Value of Segmented Marketing

    In this episode, we discuss the value of creating segmented marketing materials for different demographics, and dissect how Geico goes to the extreme with some of their campaigns by actively dissuading some audiences from purchasing their products. 

    Linda's LinkedIn:
    https://www.linkedin.com/in/lindafanaras/

    Millennium Agency:
    Brand Strategy | Marketing | Web Design:
    https://mill.agency

    How ready is your brand for growth?
    Take the free Brand180 Reality Check: 12 quick questions to uncover your biggest brand blind spots before your next stage of growth.
    https://brand180.mill.agency/

    YouTube Channel:
    https://www.youtube.com/@mill.agency/

    Linda's Books:
    Claim Your White Space
    Passion + Profits: Fueling Business and Brand Success


    26 min

About The B2B BRAND180 Podcast with Linda Fanaras

From the publisher's feed

B2B Brand180 Podcast

Complexity, translated. Growth, engineered.


Hosted by Linda Fanaras, founder and CEO of Millennium Agency, the B2B Brand180 Podcast is…