The Backroad explores how he navigates partnerships using his latest campaign with Waterfront Concerts at the Maine Savings Amphitheater as recent example. A lot of time, effort and energy goes into producing sponsored content, to ensure all brands walk away happy. Ethan also finally addresses the potential coming TikTok Ban, and how it affects both influencers and companies alike.

This week on The Backroad, Ethan recounts the many adventures of his recent business trip to Vegas with his sister. With an awkward massage, a beautiful round of golf, an International Pizza Expo, a week of glorious meals, and 100,000 steps behind him, Ethan teaches us how to go broke in Vegas, without gambling.

With the pilot season of The Backroad complete, Ethan talks about the effort that goes into creating his unique sketch comedy videos, and explores some of the obstacles that steal time away from him. Between wardrobe changes, a subtle speech impediment, and the challenges that come with learning a new skill, The Mainah Man videos take more time to complete than his average viewer may realize.