The Beacon Way

In this episode of The Beacon Way Podcast, host Adrienne Wilkerson sits down with Dr. Monica Estes, a Navy veteran, endodontist, and founder of a rapidly growing dental group with three South Carolina locations.

Dr. Monica shares her journey from dental school to military service to launching a practice straight out of residency—an uncommon but intentional leap. Together, they unpack the mindset shifts required to grow from solo practitioner to multi-location leader, the business skills dental school doesn’t teach you, and how to build a practice that’s both clinically excellent and scalable.

If you’re a dentist, specialist, or healthcare entrepreneur looking to grow your practice without losing your passion, this episode is for you.

In this episode of The Beacon Way podcast, host Adrienne Wilkerson sits down with Scott and Brian Seideman to discuss their innovative new app, Theo, which leverages AI to support teens struggling with mental health issues.

Brian, a licensed therapist, shares his extensive background working with a variety of populations, while Scott explains the personal experiences that led to the development of Theo. They dive into the creation process, the urgent need for teen mental health resources, and how Theo provides real-time support between therapy sessions.

You’ll also hear how Theo is being built with HIPAA and SOC 2 compliance, clinician-approved scripts, and guardrails to ensure teens get emotionally safe, appropriate support. Plus, Theo is fully customizable to meet the unique needs of each user.

The app is fully developed and currently in pre-launch mode.
Beta testing begins at the end of September with broader testing through October.

If you're a clinician, parent, school, or organization interested in participating in the beta or learning more, reach out directly to the founders:

Brian: [email protected]
Scott: [email protected]

In this episode of the Beacon Way podcast, host Adrienne Wilkerson welcomes Loralyn Mears, co-founder of HELPipedia. They delve into HELPipedia's initiatives in transforming education for high school students, especially those with special needs. 

Loralyn shares the story behind the creation of HELPipedia, its mission to provide safe spaces and resources for youth development, and their pivot to focus on empowering parents and caregivers. They also discuss the importance of community events and small business involvement, and how these contribute to creating supportive environments for youth. 

Tune in to learn about the innovative solutions HELPipedia offers and how you can get involved in their mission.

Links mentioned in today's episode:
https://www.youtube.com/ ⁨@Midlifesuccess⁩  
https://www.meetup.com/helpipedia-it-takes-a-community/
https://helpipedia.org/events/
https://steer.us/marketplace

Connect with Loralyn on LinkedIn: 
https://www.linkedin.com/in/loralynmears/

Donate here: 
https://donate.stripe.com/6oEbLAaZqdW0dTaeUY

In this episode of the Beacon Way Podcast, CEO Adrienne Wilkerson is joined by CRO Ken Okonek to discuss exciting updates at Beacon Media + Marketing. 

They announce the transition of co-founder Jennifer Christensen to her new passion projects and share their enthusiasm for the future of Beacon. The discussion covers the company's renewed mission and vision, their commitment to quality in the rapidly changing AI marketing landscape, and their focus on deepening expertise in the behavioral health space. 

Tune in to hear about the new directions Beacon is taking and how they are aiming to foster deeper human connections through innovative marketing strategies.

In this episode of the Beacon Way Podcast, host Adrienne Wilkerson welcomes Josh Troche, owner of Pedal Stomper Productions, to discuss the intricacies of podcasting and video production for business marketing. 

Josh shares his journey from starting a YouTube channel at a semi-truck dealership to running a full-fledged production company specializing in photo, video, and podcast content. The conversation delves into essential tips for creating impactful video content, overcoming camera shyness, understanding the importance of preparation, and maintaining audience engagement with structured content. 

Whether you're a podcast newbie or looking to refine your skills, this episode is packed with valuable insights to help you succeed. Don't miss out on Josh's expert advice on setting up your own podcast studio, leveraging intentionality in content creation, and navigating the challenges of pod fade.

In this episode of the Beacon Way podcast, Adrienne Wilkerson welcomes Gerry Gadoury, a 25-year veteran of the tech professional services industry. Gerry discusses his diverse career, which includes roles as a recruiter, salesperson, manager, consultant, trainer, executive, speaker, author, and business owner. He shares insights about his Destination Employer Methodology, aimed at helping startups and scaling companies attract and retain top talent. Gerry emphasizes the critical role of culture in building high-performing teams and discusses the importance of intentionality in business decisions. He also introduces the industry's first cybersecurity and tech-focused Recruitment and Retention as a Service (R-A-A-S) platform. 

Tune in to learn how to create a thriving culture in your tech company and achieve business success. 

Connect with Gerry on LinkedIn: https://www.linkedin.com/in/gerrygadoury/  

Be sure to check out his podcast: https://www.youtube.com/@GerryGadoury 

Purchase a copy of his book, Destination Employer: https://www.amazon.com/dp/B0CR352P8M?ref=cm_sw_r_ffobk_cp_ud_dp_PC8459TN8BN3R8F94SRP&ref_=cm_sw_r_ffobk_cp_ud_dp_PC8459TN8BN3R8F94SRP&social_share=cm_sw_r_ffobk_cp_ud_dp_PC8459TN8BN3R8F94SRP&bestFormat=true&csmig=1 

Join host Adrienne Wilkerson in this *solo* episode of The Beacon Way podcast as we explore the critical role of authenticity and consistency in branding for behavioral health clinics. 

Learn how a strong, reliable brand presence can boost revenue, build trust, and connect with patients meaningfully. Discover practical tips on leveraging personal stories, digital marketing, and AI tools to enhance brand authority and recognition. 

Don't miss this insightful conversation that delves into why branding matters more than ever in the crowded mental health marketplace.

In this episode of The Beacon Way Podcast, host, Adrienne Wilkerson welcomes special guest Peter House, CEO & Founder of DeepTree, a managed IT and cybersecurity service provider. 

With a history dating back to fourth grade, the two professionals discuss the transition from wearing multiple hats as a founder to becoming a CEO. Peter shares his journey, including the pivotal moment of a traumatic brain injury that greatly impacted his career and life. They talk about the importance of empowerment within organizations, the synergy between technology and business processes, and the balance necessary to ensure both security and functionality in IT solutions. 

The discussion also touches on the challenges of starting a business, the value of character in forming partnerships, and the need to continually assess and adapt to new technologies and market demands. This episode is a must-watch for entrepreneurs, business owners, and anyone interested in leadership and the evolving landscape of technology and cybersecurity.

Welcome to another episode of the Beacon Way Podcast! In this episode, host Adrienne Wilkerson dives deep into how Artificial Intelligence (AI) can revolutionize personalized marketing, making it accessible for small and medium-sized businesses. 

Learn about AI-driven strategies like predictive analytics, dynamic content creation, and advanced customer segmentation. Adrienne also discusses the importance of ethical AI use, data minimalization, and emerging trends. 

Whether you're new to AI or looking to enhance your current marketing efforts, this episode offers invaluable insights to help your business thrive in today's data-driven marketplace.

Join the award-winning executive team of Beacon Media + Marketing on The Beacon Way Podcast as they host Mitchell Beinhaker, a seasoned business law and estate planning attorney with over three decades of experience. 

In this episode, Adrienne and Mitchell discuss the vital aspects of legal considerations for business owners, from drafting contracts to handling commercial leases and structuring multi-generational family businesses. Mitchell sheds light on the importance of having legal documents in place, the pitfalls to avoid, and how to ensure smooth business operations. 

Whether you're a startup or an established business, this episode offers invaluable insights to help you avoid common legal mistakes and grow your business successfully. Don't miss this engaging conversation packed with practical tips and professional advice!

Check out Mitchell's podcast: https://mitchbeinhaker.com/podcast
Get a copy of his book: https://a.co/d/gcLvj7e