This Week: Arthur Baker and Saul Colt join Bob to discuss P&G's approach to data mining with AI, understanding AEO vs GEO, abusing your mascot, why the jury's still out on Telly, plus this week's #FairFailFoul.

This Week: Saul Colt, Aaron Strout, and Ron Tite join Bob to discuss the "like recession," YouTube's new approach to controversial topics, emotion vs persuasion, GLP-1's effect on the snackfood industry, plus this week's #FairFailFoul.

This Week: Monty Hagler, Zontee Hou, and Ted Wright join Bob to discuss making all entertainment branded, Gemini keeping ChatGPT at bey, the AI rudeness factor, what was dead is now alive again, plus this week's #FairFailFoul.

This Week: Saul Colt, Jo Darby, and Cyndee Woolley join Bob to discuss how social is evolving, addressing AI ethics, Instagram chief puts out an opinion, battling subscription fatigue, plus this week's #FairFailFoul.

This Week: Ian Baer, Farrah Bostic and Jonathan Sackett join Bob to discuss the biggest marketing, advertising and public relations news stories from the past year, plus the best of the #FairFailFoul.

This Week: Jason Keath and Janell Townsend join Bob to discuss the Netflix+Warner-Discovery deal, a new spin on the Omnicom+Interpublic deal, AI as political persuader, why a "Truth" campaign is unlikely to happen for guns, plus this week's #FairFailFoul.

This Week: Craig Daitch and Scott Monty join Bob to discuss when AI is your best customer, trusting Amazon ads, appropriate antitrust remedies for big tech, how to use your comms department, plus this week's #FairFailFoul.

This Week: Christopher Baccus and Saul Colt join Bob to discuss using humor on LinkedIn, whether bots are killing social listening, media diversification today, why Meta's Reels may not be worth your time, plus this week's #FairFailFoul.

This Week: Joseph Jaffe and Mitch Joel join Bob to discuss how AI's praise affects us, China regulates influencer "authority," Meta profiting on scam ads, saying "we" in apology statements, plus this week's #FairFailFoul.

This Week: Farrah Bostic, Saul Colt and Colby Vogt join Bob to discuss WPP's AI initiative for SMBs, whether "slop" is part of the plan, OpenAI's Atlas browser, why consumers still prefer short videos, plus this week's #FairFailFoul.