The Bill Caskey Podcast: High Impact Sales Training for Sellers and Leaders

There's no doubt that we are on the brink of a recession. But, we think it's possible that you can avoid the adverse effects.

In this episode, Bill gives you 3 tips on how to start pivoting your business and ultimately make it recession-proof to withstand anything that happens in the market. 

He also shares his 2022 marketing secret that you must start doing immediately. 

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

A special guest joins Bill on this episode of the Podcast, Brynne Tillman. Brynne is a LinkedIn expert and CEO of Social Sales Link.

As a former sales trainer and personal producer, Brynne adopted all of the traditional sales techniques and adapted them to the new digital world.

They discuss the power of using LinkedIn as a resource vs. a sales tool and how you can utilize social selling to reach your target audience.  

To get access to Brynne's FREE library of tools for LinkedIn, go to http://socialsaleslink.com/library

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

In this episode, Bill shares a clip from one of my clients who has completely shortened his selling cycles and eliminated price resistance in the sales process by making one big change, his brand.

He started focusing on his personal brand and people now seek him out as the go-to person in his industry. 

Bill shares how you can do the same and gives you 3 things you can start doing now. 

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

The guest on this episode is Alan Allard, author of ‘Seven Secrets to Enlightened Happiness.’

Alan is an expert in elite sales performance and he shares some incredible insights on how to find fulfillment in your life and career.

Alan takes on a few listener questions regarding fulfillment and happiness and he gives you some ways to find yours.

To learn more about Alan and his book, go to https://www.alanallard.com.

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

I received a great question from a client last week regarding being the guide and how explicit we should be with our potential clients about that guidance.

As you know, on this podcast I talk a lot about changing the mindset that we operate within. *Being the guide* is one of those mindsets.

In this episode, I'll answer his question directly with some language that I would recommend you use with your prospect.

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

My guest this week is Dacia Coffey. She's the author of a new book called "Corporate Caffeine" where she explains how to align sales and marketing so that sales professionals can get more value out of the marketing function.

This is part 2 of a two-part series. Today we discuss some tactical ways you can use digital tech to improve your sales process. Part 1 was all about how to align sales and marketing (the right way). 

For more on Dacia’s work, go to www.themarketingblender.com

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

My guest this week is Dacia Coffey. She's the author of a new book called "Corporate Caffeine" where she explains how to align sales and marketing so that sales professionals can get more value out of the marketing function.

This is the first of a two-part series. Today we talk about alignment and next episode we dive into tactical ways to use digital tech to improve your sales process.

For more on Dacia’s work, go to www.themarketingblender.com

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

Why do we spend so much time on how to handle prospect objections and resistance? I think it's a fool's game. It's a losing mentality. I prefer to handle any and all objections upfront, prior to them being a problem.

Show Notes:

• How to be the guide that your prospects WANT to follow.
• Why we are afraid to bring up objections upfront.
• One simple-to-execute method of handling resistance before it becomes resistance.

Can this "One Thing" radically improve your closing percentage? Go here to find out: https://resources.billcaskey.com/the-one-thing

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

The fact is that today, you want to create conditions in the market where you are in demand. This avoids the burden of you doing all of the outreach. With digital tech, there's no reason you can't make the phone ring.

This episode tells you how to start thinking differently about your sales process.

Show Notes:

• Why most sellers don't think about this concept and why you should :)
• How to stop relying on the 'traditional sales techniques that have been taught for decades
• How to begin your journey to "in demand."

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

In this episode, Bill shares some of these outdated methods that you should stop using immediately. He also gives you 5 ways you can modernize your sales process.

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com