The Brand ED Podcast

The Brand ED Podcast

By Robby FowlerBusinessMarketing
Download on the App Store

The Brand ED Podcast episodes

  • 112: The Brand ED Bullet: Quick Wins for Consultants and Coaches—Issue 43

    Are you ready to kickstart your weekend with some branding and business insight? In this episode of "The Brand ED Bullet," I’ve got you covered with four quick wins tailored for solopreneur consultants, coaches, and fractional advisors. 

    Discover productivity apps or lesser-known features from your favorite software, reflect on pivotal business questions, consider the impact of success, and explore life beyond business. Plus, get your favorite links at your fingertips with our "4 Wins" email. Don't miss out!

    🎙️ Ready to supercharge your weekend? 🚀


    🔍 What You’ll Discover:

    - Try This: Learn how to save time by using text shortcuts for your brand colors.

    - Client Question: Discover how to clarify your messaging with the Headstart Sprint.

    - Thought-Provoking Idea: Ponder on the questions you're asking about the future of your business.
    - Celebrating Family: Try this practice when someone close is far away on their birthday.

    Resources from This Episode:

    • TextExpander App »
    • Headstart Sprint (Accelerate Your Growth) »


    SAVE TIME! GET THE “4 WINS” IN YOUR INBOX
    Stop hunting through the episode for the resources and references mentioned in this episode. Get these 4 Wins in your inbox and have your favorite links at your fingertips!
    Sign Up Now »

    SHARE, RATE & REVIEW
    If you enjoyed this episode, share it with a friend and go leave a review. I would so appreciate your help getting the word out!
    Rate & Review »

    --->

    LET’S CONNECT
    Connect with me on LinkedIn to stay inspired and informed about all things brand and business. Find me here: linkedin.com/in/robbyfowler


    Web: https://robbyf.com
    Email: [email protected]


    • (00:00) - The Brand ED Bullet, Issue 12
  • (00:06) - Win #1: Something to Try
  • (01:11) - Win #2: Something a client recently asked
  • (02:25) - Win #3: Something to think about
  • (02:54) - Win #4: Something personal...
  • (03:41) - Closing
  • 5 min
  • 111: The Brand ED Bullet, Issue 42

    In Issue 42 of "The Brand ED Bullet," you’ll get four powerful pointers to give your weekend a dynamic boost. A blend of practical advice, probing insights with a personal touch perfect for high-integrity, brand-forward solopreneurs, consultants, and coaches.

    What You’ll Discover:

    1. Something to Try: A Go-To Guide for Email List Growth
      Struggling to grow their email list? Check out this comprehensive resource that transformed my approach to email newsletters. From inception to monetization, your newsletter journey is about to change!
    2. Client Question: What Goes Where—A Business & Personal Brand Website Dilemma
      How do you juggle a dual-brand dilemma? What goes on your business website versus what goes on your personal brand website? Discover a strategy to know what goes where and why. Redefine how you approach your dual or multi-faceted business presence online.
    3. Something to Consider: What’s the Difference Between Marketing & Branding?
      Hear a profound perspective on the relationship between branding and marketing. This thought-provoking take might just be the catalyst you need to realign your brand's voice and marketing strategy. 
    4. Something Personal: Our Dog Died…Now What?
      Facing the heartbreak of losing a pet is a journey many of us know too well. I'll share a personal story of loss, and the advice that illuminated our path to getting a new furry friend into our lives again.


    Dive into this episode for these valuable insights tailored to enrich the solopreneur's journey. Your strategy for growth and personal fulfillment starts here.

    Resources from This Episode:

    • LetterStack »
      • 17 Non-Negotiable Things Your Email Newsletter Needs Right Now
      • How I grew my newsletter to 130k subs in 20 months
      • How to Build a Six-Figure Newsletter Without Anyone Knowing
    • Radical Empathy Brand Framework »


    SAVE TIME! GET THE “4 WINS” IN YOUR INBOX
    Stop hunting through the episode for the resources and references mentioned in this episode. Get these 4 Wins in your inbox and have your favorite links at your fingertips!
    Sign Up Now »

    SHARE, RATE & REVIEW
    If you enjoyed this episode, share it with a friend and go leave a review. I would so appreciate your help getting the word out!
    Rate & Review »

    --->
    LET’S CONNECT
    Web: https://robbyf.com
    Email: [email protected]
    Instagram: https://www.instagram.com/rfowler/
    LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201
    Twitter: http://twitter.com/rfowler
    -->

    • (00:00) - The Brand ED Bullet, Issue 12
  • (00:07) - Win #1: Something to Try
  • (01:17) - Win #2: Something a client recently asked
  • (02:29) - Win #3: Something to think about
  • (03:09) - Win #4: Something personal...
  • (04:03) - Closing
  • 5 min
  • 110: The Brand ED Bullet, Issue 41

    In Issue 41 of "The Brand ED Bullet," you’ll get four powerful pointers to give your weekend a dynamic boost. A blend of practical advice, probing insights with a personal touch perfect for high-integrity, brand-forward solopreneurs, consultants, and coaches.

    What You’ll Discover:

    1. Something to Try: Too Many Streaming Choices?
      Get an app that's about to make your relaxation time a seamless joy. Imagine accessing all your shows and movies without flipping through a dozen apps. Your off-hours are about to get more streamlined.
    2. Client Question: Attracting the Right Audience
      Tired of attracting clients that don't value your work? I'll share a crucial shift in perspective that will convert mediocre leads into dream clients, simply by rethinking your brand positioning.
    3. Something to Consider: A Different Take on Building Your Business
      Heading towards another milestone? I'll share a reflective approach that places importance on the wider impact and legacy of your business, something that transcends accumulating profits.
    4. Something Personal: “Back in My Day…”
      Join me on a quick trip down memory lane as I compare the quirks of yesterday with today's conveniences and share why embracing change can be such a rewarding experience.


    Resources from This Episode:

    • JustWatch »
    • VIP Day »


    SAVE TIME! GET THE “4 WINS” IN YOUR INBOX
    Stop hunting through the episode for the resources and references mentioned in this episode. Get these 4 Wins in your inbox and have your favorite links at your fingertips!
    Sign Up Now »

    SHARE, RATE & REVIEW
    If you enjoyed this episode, share it with a friend and go leave a review. I would so appreciate your help getting the word out!
    Rate & Review »

    --->
    LET’S CONNECT
    Web: https://robbyf.com
    Email: [email protected]
    Instagram: https://www.instagram.com/rfowler/
    LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201
    Twitter: http://twitter.com/rfowler
    -->

    • (00:00) - The Brand ED Bullet, Issue 12
  • (00:07) - Win #1: Something to Try
  • (01:07) - Win #2: Something a client recently asked
  • (02:19) - Win #3: Something to think about
  • (02:53) - Win #4: Something personal...
  • (03:20) - Closing
  • 5 min
  • 109: The Brand ED Bullet, Issue 40

    In Issue 40 of "The Brand ED Bullet," you’ll get four powerful pointers to give your weekend a dynamic boost. A blend of practical advice, probing insights with a personal touch perfect for high-integrity, brand-forward solopreneurs, consultants, and coaches.

    What You’ll Discover:

    1. Something to Try: Stop Juggling Leads
      Revolutionize the way you handle leads, proposals, and sales processes without letting things fall through the cracks—things like clients and revenue!
    2. Client Question: Counterintuitive Approach to “Revving Up” Your Lead Generation
      Dialing up your lead generation doesn't have to mean reinventing the wheel. Learn a strategy that streamlines your existing efforts to boost leads without overwhelming you with new tactics. 
    3. Something to Consider: Building Your Dream Life
      What does building your ‘dream life’ cost you? It does NOT have to be a nightmare to build. In fact, it's time for a rethink of how you pursue your dream life. Discover how—it's smart business.
    4. Something Personal: Business Lessons from My First Dog
      What can you learn from a dog? Come reflect with me around some cherished memories and lessons learned as a solopreneur.


    Resources from This Episode:

    • Bigin »
      • Features: Telephony, Email, Automation workflows, Mobile app
      • Free Account »
      • Comparison Chart: Bigin vs ZohoCRM »
    • Trello »
    • Remove.bg »


    SAVE TIME! GET THE “4 WINS” IN YOUR INBOX
    Stop hunting through the episode for the resources and references mentioned in this episode. Get these 4 Wins in your inbox and have your favorite links at your fingertips!
    Sign Up Now »

    SHARE, RATE & REVIEW
    If you enjoyed this episode, share it with a friend and go leave a review. I would so appreciate your help getting the word out!
    Rate & Review »

    --->
    LET’S CONNECT
    Web: https://robbyf.com
    Email: [email protected]
    Instagram: https://www.instagram.com/rfowler/
    LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201
    Twitter: http://twitter.com/rfowler
    -->

    • (00:00) - The Brand ED Bullet, Issue 12
  • (00:07) - Win #1: Something to Try
  • (01:30) - Win #2: Something a client recently asked
  • (02:47) - Win #3: Something to think about
  • (03:37) - Win #4: Something personal...
  • (04:59) - Closing
  • 6 min
  • 108: The Brand ED Bullet, Issue 39

    In Issue 39 of "The Brand ED Bullet," you’ll get four powerful pointers to give your weekend a dynamic boost. A blend of practical advice, probing insights with a personal touch perfect for high-integrity, brand-forward solopreneurs, consultants, and coaches.

    What You’ll Discover:

    1. Something to Try: Picture Perfect
      Discover a straightforward way to clean up those nearly perfect photos, removing distractions without the need for expensive, complicated software. Perfect for enhancing your online presence with minimal effort.
    2. Client Question: Hiding Beneath the Surface of 'Lead Generation
      Learn a more profound approach to generating leads that goes beyond the surface level desire for more sales. I'll introduce a questioning technique that digs deeper into the 'why' without putting you (or your clients) on the defensive.
    3. Something to Consider: The Personal Brand Power Paradox
      How do you tackle the tough question of power in personal brand business. It's a candid reflection on the difference between empowering oneself and wielding power over others, and I invite you to join the conversation.
    4. Something Personal: My New Year's Intentions
      How do you find balance during challenging days? I'll share the power of routine and a surprising, soul-filling habit that offers both comfort and perspective. 

    Dive into this episode for these first-hand insights and methods that could make significant impacts on both your business and personal well-being.

    Resources from This Episode:

    • Cleanup »
    • Adobe Remove Background »
    • Remove.bg »


    SAVE TIME! GET THE “4 WINS” IN YOUR INBOX
    Stop hunting through the episode for the resources and references mentioned in this episode. Get these 4 Wins in your inbox and have your favorite links at your fingertips!
    Sign Up Now »

    SHARE, RATE & REVIEW
    If you enjoyed this episode, share it with a friend and go leave a review. I would so appreciate your help getting the word out!
    Rate & Review »

    --->
    LET’S CONNECT
    Web: https://robbyf.com
    Email: [email protected]
    Instagram: https://www.instagram.com/rfowler/
    LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201
    Twitter: http://twitter.com/rfowler
    -->

    • (00:00) - The Brand ED Bullet, Issue 12
  • (00:07) - Win #1: Something to Try
  • (01:11) - Win #2: Something a client recently asked
  • (02:30) - Win #3: Something to think about
  • (03:17) - Win #4: Something personal...
  • (04:23) - Closing
  • 6 min
  • 107: The Brand ED Bullet, Issue 38

    In Issue 37 of "The Brand ED Bullet," you’ll get four powerful pointers to give your weekend a dynamic boost. A blend of practical advice, probing insights with a personal touch topped with a futuristic software for growth - this episode is setting the stage for a brand-forward weekend for podcast enthusiasts, solopreneurs, consultants, and coaches.

    What You’ll Discover:

    1. Something to Try: Bullets to Emails
      Discover a game-changing method to transform your bullet-point ideas into professionally written emails. I'll share a gem that’s making waves in AI-assisted writing—so you can spend less time in your inbox and more on what you do best.
    2. Client Question: Perfecting Your Offer
      Join me as I disclose a critical mindset shift that ensures your offer hits the mark with your audience. It's not about the nitty-gritty details; learn what truly matters when presenting your offer to the world.
    3. Something to Consider: My Personal Mantra
      Hear one of my personal mantras to inspire how you prioritize things in your business and life. This could dramatically streamline how you operate.
    4. Something Personal: My New Year's Intentions
      I'm taking a moment to discuss my plans for deeper engagement in the coming year, focusing on being more present where it counts without getting overwhelmed by the noise.

    Get ready for a wealth of actionable tips and heartfelt insights—you won't want to miss this episode.

    Resources from This Episode:

    • Flowright »
    • Sales (outreach, demo proposal, self-introduction) »​
    • ​Marketing (testimonial requests, meeting scheduler, and more) »​
    • Connect on LinkedIn »


    SAVE TIME! GET THE “4 WINS” IN YOUR INBOX
    Stop hunting through the episode for the resources and references mentioned in this episode. Get these 4 Wins in your inbox and have your favorite links at your fingertips!
    Sign Up Now »

    SHARE, RATE & REVIEW
    If you enjoyed this episode, share it with a friend and go leave a review. I would so appreciate your help getting the word out!
    Rate & Review »

    --->
    LET’S CONNECT
    Web: https://robbyf.com
    Email: [email protected]
    Instagram: https://www.instagram.com/rfowler/
    LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201
    Twitter: http://twitter.com/rfowler
    -->

    • (00:00) - The Brand ED Bullet, Issue 12
  • (00:07) - Win #1: Something to Try
  • (01:00) - Win #2: Something a client recently asked
  • (02:17) - Win #3: Something to think about
  • (03:29) - Win #4: Something personal...
  • (04:48) - Closing
  • 6 min
  • 106: The Brand ED Bullet, Issue 37

    In Issue 37 of "The Brand ED Bullet," you’ll get four powerful pointers to give your weekend a dynamic boost. A blend of practical advice, probing insights with a personal touch topped with a futuristic software for growth - this episode is setting the stage for a brand-forward weekend for podcast enthusiasts, solopreneurs, consultants, and coaches.

    What You’ll Discover:

    1. Something to Try: Go beyond a boring spreadsheet. Discover a tool that blends spreadsheet ease with database power, tailored for the solopreneur's needs. Imagine transforming your data management without breaking the bank or the sweat.
    2. Client Question: How do you communicate a new offer to your audience? Get a simple, laser-focused method that will crystallize your offer details, ensuring you can present it to clients with unbeatable clarity and confidence. 
    3. Something to Consider: Learn a critical question to ask to help you reflect on the value and impact of your business so you don’t look back with regret. 
    4. Something Personal—Power or Empowerment? How do you keep all of life, and the parts of your life you value most, in front of you as you build your solopreneur business? Warning: you might be compelled to redefine success and personal milestones if you listen to this.

    Resources from This Episode:

    • Grist »
      • Custom Product/Service Builder Template »
      • Time Tracking Template »
      • Print Mailing Labels Template »
      • More Grist Templates »
    • Airtable »


    SAVE TIME! GET THE “4 WINS” IN YOUR INBOX
    Stop hunting through the episode for the resources and references mentioned in this episode. Get these 4 Wins in your inbox and have your favorite links at your fingertips!
    Sign Up Now »

    SHARE, RATE & REVIEW
    If you enjoyed this episode, share it with a friend and go leave a review. I would so appreciate your help getting the word out!
    Rate & Review »

    --->
    LET’S CONNECT
    Web: https://robbyf.com
    Email: [email protected]
    Instagram: https://www.instagram.com/rfowler/
    LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201
    Twitter: http://twitter.com/rfowler
    -->

    • (00:00) - The Brand ED Bullet, Issue 12
  • (00:07) - Win #1: Something to Try
  • (01:41) - Win #2: Something a client recently asked
  • (03:11) - Win #3: Something to think about
  • (04:07) - Win #4: Something personal...
  • (04:43) - Closing
  • 6 min
  • 105: The Brand ED Bullet, Issue 36

    In Issue 36 of "The Brand ED Bullet," you’ll get four powerful pointers to give your weekend a dynamic boost. A blend of practical advice, probing insights with a personal touch topped with a futuristic software for growth - this episode is setting the stage for a brand-forward weekend for podcast enthusiasts, solopreneurs, consultants, and coaches.

    What You’ll Discover:

    1. Something to Try: Ever wondered how to find similar podcasts or potential shows for guest interviews? Explore a unique podcast discovery tool which displays results as informative 3D graphs. Trust us, this tool is worth the click!
    2. Client Question: Should you choose your website's platform or define its function first? Delve deeper into this common dilemma faced by website developers and a unique formula to resolve it. 
    3. Something to Consider: What is your aim for business growth – power or popularity? Uncover a profound question that could be your guide to strategic planning and growth. 
    4. Something Personal—Power or Empowerment? Hear a personal insight on how a consultant's role should be oriented—geared more towards empowering clients than gaining personal power.

    Resources from This Episode:

    • Rephonic »
    • Quick Screenshot of Rephonic Results 3D Graph »
    • Rephonic’s results for 3 of my favorite podcasts…
      • ​Heavyweight »​
      • ​Revisionist History »​
      • ​The Rise and Fall of Mars Hill »​


    SAVE TIME! GET THE “4 WINS” IN YOUR INBOX
    Stop hunting through the episode for the resources and references mentioned in this episode. Get these 4 Wins in your inbox and have your favorite links at your fingertips!
    Sign Up Now »

    SHARE, RATE & REVIEW
    If you enjoyed this episode, share it with a friend and go leave a review. I would so appreciate your help getting the word out!
    Rate & Review »

    --->
    LET’S CONNECT
    Web: https://robbyf.com
    Email: [email protected]
    Instagram: https://www.instagram.com/rfowler/
    LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201
    Twitter: http://twitter.com/rfowler
    -->

    • (00:00) - The Brand ED Bullet, Issue 12
  • (00:07) - Win #1: Something to Try
  • (01:05) - Win #2: Something a client recently asked
  • (02:21) - Win #3: Something to think about
  • (02:58) - Win #4: Something personal...
  • (04:09) - Closing
  • 5 min
  • 104: The Brand ED Bullet, Issue 35

    Episode Summary:
    In Issue 35 of "The Brand ED Bullet," we're delivering four quick wins to kickstart your weekend with a branding and business boost. This episode is packed with practical advice and thought-provoking insights for consultants, coaches, course creators, and solopreneurs.


    What You’ll Discover:

    1. Try This: Dropbox's Hidden Features
      Discover some lesser-known yet powerful features of Dropbox, such as Dropbox Transfer, File Request, Dropbox Backup, Smart Sync, and more. Learn how these features can streamline your workflow and secure your data.
    2. Client Question: Direction or Destination Problem
      A member of my business coaching group asked a pivotal question: "How do I know if I'm headed in the right direction?" I explore the difference between a direction problem (right steps, wrong order) and a destination problem (right steps, wrong motives). Reflect on what challenge your business might be facing.
    3. Thought-Provoking Idea: The Risk of Success
      Consider the potential impact of success on your business and yourself. I shared a journal entry that resonated with me: "It's too easy to fail while succeeding and lose while winning." Think about how success could change you or your business.
    4. Personal Insight: Curiosity Over Advice
      As a consultant, I'm learning to ask more questions before offering advice. This approach helps in identifying the right problems and guiding clients to make their best decisions. How do you maintain curiosity and refrain from giving premature advice in your consulting or coaching sessions?


    Resources from This Episode:

    • Dropbox »
    • Dropbox Transfer »
      • My Branded Dropbox Transfer Example »
    • Dropbox File Request »
    • Dropbox Backup »
    • Dropbox Smart Sync »

    FREE TRAINING

    • Get signed up for FREE Training coming soon »


    SAVE TIME! GET THE “4 WINS” IN YOUR INBOX
    Stop hunting through the episode for the resources and references mentioned in this episode. Get these 4 Wins in your inbox and have your favorite links at your fingertips!
    Sign Up Now »

    SHARE, RATE & REVIEW
    If you enjoyed this episode, share it with a friend and go leave a review. I would so appreciate your help getting the word out!
    Rate & Review »

    --->
    LET’S CONNECT
    Web: https://robbyf.com
    Email: [email protected]
    Instagram: https://www.instagram.com/rfowler/
    LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201
    Twitter: http://twitter.com/rfowler
    -->

    • (00:00) - The Brand ED Bullet, Issue 12
  • (00:07) - Win #1: Something to Try
  • (01:53) - Win #2: Something a client recently asked
  • (02:53) - Win #3: Something to think about
  • (03:29) - Win #4: Something personal...
  • (04:24) - Closing
  • 6 min
  • 103: The Brand ED Bullet, Issue 34

    Brand Ed Bullet: Fast Friday Wins for Personal Brand Success

    In this episode of the Brand ED Bullet, listeners are offered four 'Friday wins' to boost their personal brand or solopreneurial endeavours. Win 1 advocates for the use of Card.co for quick landing page designs. Win 2 discusses the importance of differentiating between outcomes and impacts on one's life when setting business goals, with Win 3 questioning the perception of exponential growth being universally desirable. Finally, Win 4 reveals the podcaster's shift from social media engagement to prioritizing email subscriber engagement. The episode emphasizes the importance of not only growing a business but also ensuring it positively impacts the individual's life.

    0:00 103: The Brand ED Bullet, Issue 34
    00:07 Win #1: Something to Try
    01:06 Win #2: Something a client recently asked
    02:18 Win #3: Something to think about
    03:09 Win #4: Something personal...
    04:12 Closing

    RESOURCES FROM THIS EPISODE

    • Carrd.co » 
    • ​Webinar signup example »​
    • ​Masterclass signup example »​
    • ​Instagram mobile profile page » (like Linktr.ee)
    • ​Longform sales page »​
    • ​Lead magnet signup page »​


    FREE TRAINING

    • Get signed up for FREE Training coming soon »

    SAVE TIME! GET THE “4 WINS” IN YOUR INBOX
    Stop hunting through the episode for the resources and references mentioned in this episode. Get these 4 Wins in your inbox and have your favorite links at your fingertips!
    Sign Up Now »

    SHARE, RATE & REVIEW
    If you enjoyed this episode, share it with a friend and go leave a review. I would so appreciate your help getting the word out!
    Rate & Review »

    --->
    LET’S CONNECT
    Web: https://robbyf.com
    Email: [email protected]
    Instagram: https://www.instagram.com/rfowler/
    LinkedIn: https://www.linkedin.com/in/robby-fowler-0408201
    Twitter: http://twitter.com/rfowler
    -->


    • (00:00) - The Brand ED Bullet, Issue 12
  • (00:07) - Win #1: Something to Try
  • (01:06) - Win #2: Something a client recently asked
  • (03:09) - Win #4: Something personal...
  • (04:12) - Closing
  • 5 min

About The Brand ED Podcast

From the publisher's feed

It’s easy for personal brands and SMBs to get overwhelmed in a sea of marketing and branding voices, choices, and channels. Robby Fowler taps into 20 years of personal brand experience to help you…