The Brand Manual

Rodrigo Chavez, owner of What's the Buzz Coffee, a specialty roaster in College Station, tells us about his journey growing a coffee business and his pursuit of the highest quality cup possible. We talk about the many moving parts in the coffee supply chain and his efforts to educate customers so that everyone can "be your own barista" and maximize their coffee experience.

We talk with Jennifer Royo, Co-Owner of No Label Brewing Co. about starting a brewery and cultivating a welcoming community for beer-lovers and families alike. We love beer, messaging, and packaging design, so we made fast friends with them.

Todd Riemenschneider is part of the team at EvolveAir, a disruptor in the private aviation industry. Applying the "Uber" mindset to airplane ownership, they offer shared ownership in luxury aircraft, which allows for reduced costs and higher efficiency for those in need of flexible, personal air travel.

Dean Brundage is a restauranteur who, along with Blake Zeitman, opened Blake's Steaks in College Station. They serve philly cheesesteaks, beer, tots, and an array of other fried treats in an urban themed space. Dean also has experience as a brewmaster previously with New Republic Brewing Company.

Ed Molitor is the founder of The Molitor Group, a Chicago-based team that works with individuals, teams, and organizations to help them think, act, and execute at an elite level. As a former Aggie basketball coach, Molitor approaches businesses with the Athletics of Business Mindset, believing that the principles he learned in sports are the key to success in business.

Matt Gilbert and his partner Brett Pardue (GaP Advisors) serve as expert advisors to businesses who are preparing to sell. It's no easy decision for a business owner to sell the company he has put 30+ years into. GaP helps maximize the process as they prepare to sell so that the often difficult transition goes smoothly. We talk about the logistical and deeply emotional factors that are at play when an owner makes what is likely his final major business decision.

A conversation Dr. David Flint and Joan Quintana. They are experts in helping businesses grow and maximize the factors that make them valuable to customers. Dr. Flint created V-REEL, which is a method of analyzing a business and making decisions that create distinctive value and growth. Dr. Flint is also a graduate professor at Texas A&M's Mays Business School and author of the book Think Beyond Value.

René Graham is an architect turned inventor/entrepreneur who created the Renzoe Box, a product that is revolutionizing the way women purchase and store makeup.